Alexandra Singh

Alexandra Singh MARKETING & SALES ABOUT ME: As a passionate sales marketing and sales professional, I have developed a deep love and appreciation for the art of persuasion and the thrill of closing deals. My experience in the industry has allowed me to refine my skills in developing and executing successful marketing strategies, managing client relationships, and driving revenue growth. I am constantly seeking new challenges and opportunities to hone my craft, and I am confident that my passion and expertise would make me an asset to any organization looking to expand its reach and achieve its business goals. WORK EXPERIENCE ASS. SALES AND MARKETING MANAGER STANDARD DIGITAL MEDIA GROUP Contact Details:- EDUCATION HISTORY BSC BUSINESS MANAGEMENT WITH COMMUNICATIONS Institution: University Of Birmingham Developing and executing strategic marketing plans to increase revenue and drive brand awareness Creating and managing advertising campaigns across multiple media channels Analyzing market trends and competitor activities to identify opportunities for growth Collaborating with sales team to identify and secure new business opportunities Managing the production and distribution of promotional materials Top Achievements: Increased annual revenue by 25% through successful implementation of targeted marketing campaigns. Successfully negotiated and secured a major sponsorship deal with a top-tier brand, resulting in MBA Institution: Daystar University Marketing significant revenue growth. Developed and launched a new digital marketing platform, resulting in a 15% increase in online revenue. GOOGLE WORK EXPERIENCE FUNDAMENTALS OF DIGITAL MARKETING REGIONAL SALES AND MARKETING MANAGER KCC DAIRY Developing and implementing sales and marketing strategies to increase revenue. Managing and training sales teams to ensure they meet or exceed sales targets. Building and maintaining relationships with key customers and stakeholders. Conducting market research to stay up-to-date with industry trends and competition. Collaborating with other departments to ensure effective communication and coordination of sales and marketing activities. Top Achievements: Increased sales revenue by 35% within the first year of joining the company through the implementation of targeted marketing campaigns and improved sales training programs. Successfully launched a new product line, resulting in a 10% increase in overall company revenue. Negotiated a major contract with a key regional distributor , securing a long-term partnership and increasing sales. Conducted a successful rebranding campaign, resulting in a 80% increase in brand awareness and customer engagement. Volunteer Work and Interests VOLUNTEER NEW LIFE CHILDREN'S HOME Alexandra Singh MARKETING & SALES WORK EXPERIENCE SALES AND MARKETING MANAGER MELVIN TEA KE Developing and implementing marketing strategies to increase brand awareness and sales. Managing and coordinating promotional events and campaigns. Conducting market research and analyzing customer trends to inform product development. Collaborating with sales team to identify and target key markets. Managing social media presence and engaging with customers to build brand loyalty. Top Achievements: Increased overall sales revenue by 25% through targeted marketing campaigns and promotions. Successfully launched 3 new line's of premium teas, resulting in a 50% increase in sales within the first five months. Implemented a customer rewards program that increased customer retention by 80%. WORK EXPERIENCE CHIEF MARKETING OFFICER KUNE FOOD Conducted market research to identify customer needs and preferences Developed and executed marketing campaigns to increase brand awareness and customer engagement Collaborated with the sales team to develop pricing strategies and promotions Managed social media platforms and created content to engage with customers and build brand loyalty Analyzed data to measure the effectiveness of marketing campaigns and adjust strategies accordingly Worked with external partners and vendors to coordinate sponsorship's, events, and collaborations. My top achievements in this role include: Increased monthly sales by 60% through targeted social media advertising and promotional campaigns. Implemented a customer loyalty program that resulted in a 50% increase in repeat business and positive customer reviews. WORK EXPERIENCE HEAD OF REGIONAL SALES AND MARKETING FAIRMONT HOTELS AND RESORTS Develop and implement sales and marketing strategies to increase revenue and occupancy rates. Manage a team of sales and marketing professionals, providing training and support to ensure they meet their targets. Conduct market research to identify trends and opportunities, and adjust strategies accordingly. Collaborate with other departments to ensure a seamless guest experience, from booking to check-out. Create and manage budgets for sales and marketing activities, ensuring maximum ROI. Represent the company at industry events and conferences to promote the brand and establish new partnerships. Achievements: Increased occupancy rates by 100% through targeted marketing campaigns and improved guest experiences. Developed a loyalty program that increased repeat bookings by 50%. Secured partnerships with major corporations, the government and travel agencies, resulting in a 75% increase in business bookings. Implemented a new revenue management system that improved pricing strategies and increased revenue by 25%. Launched a successful social media campaign that increased brand awareness and engagement by 100%. Alexandra Singh MARKETING & SALES EXPERIENCE/SKILLS Business Administration: Marketing Sales Brand management and Sales management Product development Lead generation Customer relationship Market analysis Sales closing techniques management Competitive analysis Sales pipeline management Event Management Sales forecasting Negotiation and persuasion Advertising Project management CRM Public relations Strategic planning Data analysis Strategic Planning Digital marketing Social media management Content creation and curation for social media Analytics and reporting for social media PERSONAL/WORK SKILLS TECH AND SOFTWARE Salesforce CRM Communication skills - both written and verbal HubSpot Marketing and Sales software Active listening skills Google Analytics Creative Mailchimp for email marketing Relationship building and networking Hootsuite for social media management Persuasion and negotiation skills Canva and Photoshop for design and visual content Ability to think creatively and outside the box creation Strong analytical and data interpretation skills WordPress for website management and creation Adaptability and flexibility Zoom for virtual meetings and webinars Time management and prioritization Trello for project management and collaboration Teamwork and collaboration LinkedIn for networking and lead generation Resilience and perseverance SEMrush for SEO analysis and optimization Customer service orientation Buffer for social media scheduling and analytics Strategic thinking and planning Adobe Creative Suite for design and creative work Attention to detail Asana for project management and team collaboration Emotional intelligence and empathy Marketo for marketing automation Continuous learning and improvement mindset All Leading Digital Media Sites: Facebook, Instagram, Tiktok, Twitter, Linked In, Youtube