Alexander Idowu
SEO Copy Strategist/ Direct Response Content Writer
Generating High Recurring Revenues Through Direct Response Copywriting...
Profile
Contact
Email
-
LinkedIn
linkedin.com/in/alexanderidowu
Phone
-
Education
Advanced Content & Digital Marketing
Learnoflix University
Dubai | May 2021 - 2022
Management & Strategic Marketing
Institute of Management, Leadership &
Productivity Development
Nigeria | 2017
Bachelor of Science, 2.1 (Hons)
Obafemi Awolowo University
Nigeria | March 2011 - Dec. 2016
Certified Customer Service Professional /
PGD
Chartered Institute of CRM
USA | June 2015
Expertise | Skills
Keyword Research & Analytics
Landing Page & Copy Optimization
On-Page SEO Rankings
Lead Generation
Social Media Marketing
Strong Interpersonal Skill
Excellent Oral & Written
Communication Skill
Language
English
French
Yoruba
A direct response copy strategist with 5+ years of experience in conceptualizing and writing
well-researched, plagiarism-free and SEO friendly copies for marketing campaigns, blog
posts, landing pages, newsletters, social media marketing, products reviews and brands
promotions. With multiple experiences cutting across tech sales (SaaS and Hardwares),
trainings and consulting, retail, digital and info products creation, I have helped businesses
accelerate their revenue growth rate by over 105% Year-on-Year. I enjoy collaborating with
diverse cross-functional team to deliver key objectives within record time.
Experience
Senior Content Strategist | Salesfunnel Copywriter
SWIX INTEGRATED SOLUTIONS | B2B & B2C
January 2021- September 2022
Conceptualized and crafted SEO friendly ads copies, social media and sales
funnels' contents to enhance the business development and marketing efforts
for new products launch which drove engagement and wider outreach.
Developed winning copies that sold over $25,000 in revenue of educational and
lifestyle products from the sales page within 11 days of first launch.
Worked with the social media advertising and visual marketing team to develop
high converting marketing campaign during the Back-to-School season with over
200% click through and 89% conversion rate.
Business Development / Regional Manager
SKLD Integrated Services (School Kits Limited) - skld.ng
April 2018 - January 2021
Onboarded and led a 5-Man team in the HQ office to achieve 87.1% of the
Financial Year target (2020) in spite of the COVID-19 pandemic.
Drafted and implemented the marketing strategy and sales copy with my team of
sales professionals which converted 24 key accounts and generated over $4.3
Million in revenue within one financial year (2019)
Coordinated marketing campaigns and high-potential lead generation strategy
through content marketing and territory development across different channels,
to capture untapped opportunities in the ecommerce subdivision.
Freelance Content Writer, Proofreader & Editor
Upwork l upwork.com, California, USA
September 2015 - December 2016
Maintained an average of 4.8 feedbacks ratings consistently while working for
client across multiple countries such as USA, UK, Canada, Australia, Malaysia,
India, Bangladesh, amidst others to write SEO-Friendly and plagiarism-free
articles with timely delivery 100% job success rates.
Had an extensive experience writing technical and blog articles, proofreading
and editing websites contents and eBooks across niches such as Health and
Weight loss, Tech and Software, Politics and Governance, Education, Business
Development, Marketing and Sales, Research, Products Reviews, amidst others
Kind Words
“Alexander is the best freelance content strategist we've ever worked with so far. His eyes
for details and clinical approach to consistently producing quality contents that resonate
seamlessly with our audience not only gained us massive visibility but also increased our
revenue by over 55% in just 28 days; The best we've ever seen so far! An extremely
talented, detail-oriented and exceptional guy. I will definitely work with him again and
again!”
- Mary TY, CREGO Global's CEO/Creative Director