Alberto Gerin
Trieste, Italy
born 13th February 1989
- —-Linkedin
“Regardless of what you’re doing, make sure you’re constantly learning”
A resourceful and proactive digital marketer, with an outstanding ability in creative thinking,
started developing my interest in digital communications focusing on people’s connection and
challenges. Learned and gained experience directly on sport blogs and professional
companies as a self taught, started side-projects as an entrepreneur, failed and re-started. I
possess strong networking abilities with an entrepreneurial spirit, and I love being part of
inspiring and goal oriented teams. I am seeking to contribute my singular mix of expertise to a
brand that sees the value in my unique background.
EXPERIENCE
December 2015 - present Junior Digital Marketing consultant with expertise in SMEs and
Millennials: helped Startups and businesses analyse, set and manage brand strategy,
focused on results; increased social media traffic and run their own advertising campaigns;
created graphics and short videos to help readers visualize concepts for articles on company
pages; managed online reputation, improved entrepreneurship awareness and decreased
company’s waste of money.
October 2014 Attended e-Skills for Jobs the European event in Rome, as Roberto Mariani
(Head of IT, UBS Bank) Junior Marketing Assistant. Spoke at the event about the importance
of introducing digital themes, like coding and programming, in school.
May 2012 - January 2016 Social Media manager and copywriter at SNKRBX in Milan: Italian
independent blog about Sneakers Culture; created campaigns for brands and stores under
budget, reported live events (Ginnika, Sneakerness), interviewed international influencers,
increased sponsorships and launched art projects.
January 2011 - December 2015 Partner editor and author at tasc.it; blogging; new trends,
tech, TED talks, online learning platforms, entrepreneurship; press and media relations;
mentored new members in the tasc.it program; developed a new website analytic tracking
process to better monitor website growth and revenue streams.
June 2009 - May 2012 PR and Merchandiser at TXT; reserved books for primary and high
schools, helped customer check-out and facilitated payments; cashier and Customer Service
at Ipercoop Isonzo, Italy.
Native Italian; Professional knowledge and use of English; Excellent knowledge and use of
German.
Education
2011 - present Online classes: entrepreneurship, content strategies, digital marketing, social
media management, brand and team building; Digital Business Academy by UCL and Tech
City; Google Growth Engine Made in Italy; Google's Crescere in Digitale; Data Analytics on
Udemy; Web Content & Strategy on Coursera; Digital marketing on Khan Academy.
2014 Attended ESS - Entrepreneurship Summer School in Bruxelles, powered by ThinkYoung
in partnership with Google and Amway.
2003 - 2008 Liceo Scientifico “Duca degli Abruzzi” (Gorizia, Italy), High School Diploma:
Italian, English, German. English Certificate ESOL B1, passed with merit, June 2006.
Goethe-Zertifikat Deutsch B1, passed with merit, May 2008.
SKILLS
Entrepreneurship: drawn up business plan and business model canvas, managed small
startup teams focused on problem solving, created brand identity and communication
strategy; achieved NLP and basic accounting skills; experienced Scrum Management and
Eric Ries’ Lean Thinking.
Working platforms: Microsoft, Mac OS and Google Drive; collaborated and worked
remotely with international teams, managed side projects on Podio, Quip, Evernote, as well
as communicated progress externally with customers on Slack and Skype. Google services.
Data Analysis: keywords, Personas, Google Analytics, SEO, SEM; Html and C++ entry level;
analyzed client’s metrics across social media platforms for weekly reporting, managed social
media scheduling across platforms.
Social Media: Facebook, Instagram, Twitter, Pinterest, Snapchat and management tools.
Web copywriting, social media management, content curation, editorial plans creation,
community management. CMS Wordpress, Tumblr.
Hobbies and interests
Bookworm, inspired by Ryan Holiday’s Trust me, I’m lying, Frederic Laloux’s Reinventing
organizations, Dale Carnegie's How to win friends and influence people, Austin Kleon’s Steal
like an artist and Chris Anderson’s Free. TED talks and 99U Conferences enthusiast.
2007 - 2016 Volunteer Cicero tour guide at FAI - Italian Environmental Fund; Volunteer Angel
at Mini Maker Faire Trieste, as Social Media Manager and Media Relations; Volunteer Digital
Champion in Friuli-Venezia Giulia, helped public administration developing digital skills.
“Work every damn day to be the highest possible expression of yourself”
Ready to relocate.
