Akathma Devi

Akathma Devi Nimmagadda Digital Media Specialist/ Social Business Specialist/ Social Media Manager E-Mail:-Mobile: - Web: www.rubhusocial.com Social Media Profiles LinkedIn: http://www.linkedin.com/in/akathmadevi Twitter: https://twitter.com/akathmadevi Google+: https://plus.google.com/+AkathmaDevi Blog: http://akathmatimes.blogspot.in/ Facebook: https://www.facebook.com/akathmadevi Pinterest: http://www.pinterest.com/akathmadevi/ Skills:             Social Media Marketing  LinkedIn  Paperli Blogging  Pintrest  Market Research Hootsuite  YouTube  Search Engine Optimization Spreadfast  Strategic Planning  Google Adwords Sysomos  Content Calendars  Team Building and Leadership Google Analytics  Flickr  Social Media Training Email Marketing  Google  Social Media optimization Twitter  Social Media Listening  Entrepreneur Facebook  Social Business Intelligence  E-Commerce operations Google Plus  Social Media Analytics Staying up to date with constantly evolving technologies in digital marketing Developing and managing social media campaigns. Education:  Indian Institute of Management Bangalore (IIMB) India Certificate Program: Management Program for Women Entrepreneurs (April – May 2010)  Jawaharlal Nehru Technological University Kakinada (JNTUK) India Bachelor of Technology in Computer Science and Engineering Discipline -) Work History Relevant Experience: Company: Rubhu Digital Media Solutions Pvt.ltd – July 2014 to present Role & Responsibilities: Digital Marketer Manager Website: www.rubhusocial.com  Hosting #RubhuSocial twitter chats from past 1 year on various topics related to digital marketing. (past records of getting the hashtag trended)  Conducted social media workshops for business owners and students.  Market Analysis and product development. Company: Apostek Software Pvt. ltd – January 2014 to June 2014 Work Location: Bangalore, India Role & Responsibilities: Marketing Executive for Apostek Gaming Studio. As a Marketing Executive for Mobile games, I am responsible for  Planning and executing all the marketing stuff including PR, Social Media, and User Acquisition  Initiating the customer interaction, and building a community for the game.  User Acquisition through third party agencies and Facebook ads, google adwords.  Also, involved in few product feature changes and recommendations according to my understanding of the customer base. Company: Infinite Computer Solutions(India) ltd. – October 2012 to August 2013 Work Location: IBM India pvt.ltd. Bangalore, India Role & Responsibilities: Social Business Manager for IBM PureSystems As a social business manager handling UKI & Europe region for IBM PureSystems, I used to manage PureSystems brand pages on all the venues it is present (Twitter, LinkedIn, Facebook, Google plus, Youtube) along with my counter partners who use to handle Asia pacific and North America. I am responsible for  Creating and curating content to go on the above mentioned social networks.        Collaborating with Market Segment Mangers to leverage social media marketing for specific events. Prepared and implemented social media activity plans for IBM hosted events. Supported events, webinars, google hangouts … etc. with pre promotional activities, live tweeting and post promotions. Involved in complete social media monitoring including social listening, social media analytics & social intelligence for EU region specific and event specific. Blogging – wrote blogs for pre-event and post-event promotions. Prepared region specific tip sheets and distributed to larger marketing team to promote on social channels Worked on tools like Hootsuite, Spredfast, Sysomos, Google Analytics …etc Company: M/S Life Media and Communications – April 2012 to October 2012 Work Location: Bangalore, India Role & Responsibilities: Digital Marketing for a lifestyle magazine called Vashti Vashti is a Value-based, Lifestyle magazine that seeks to engage and empower the young urban woman to enjoy a more fulfilling life which will be happier and healthier. www.vashtimagazine.in  Worked with programmers to ensure that final webpages are search engine optimized.  Social Media Management  Implementing the online version of the magazine.  Gave a detailed plan which was approved by management and came into implementation of online marketing regarding implementing SEO/SEM, Social Media Campaigns, Updating the website and online version of print magazine. Other Work Experience: Company: M/S Aastulu Properties - November 2011 to January 2012 Work Location: Vijayawada, India Role & Responsibilities: Online and offline Marketing. Online property listing website with a unique feature of listing 1100 mandals, 150 towns, 23 districts of Andhra Pradesh province in India. Company: M/S Nirguna Online Bookstore - June 2010 to December 2011 Work Location: Vijayawada, India Role & Responsibilities: Co-Founder, Logistics and Marketing Telugu Book Shop is online platform through which we are committed to promote and sell Telugu Books across the world published by more than 200 publishers located in Vijayawada, Andhra Pradesh  Research on regional online book industry.  Negotiated with publishers for trade discount, Courier Partners, Payment Gateway.  Planned online and offline marketing.  Google AdWords campaign.  Work with programmers to ensure that final webpages are search engine optimized.  Designed Social Media Campaigns