Ahmad Adi Pranoto

Ahmad Adi Pranoto 15 January 1991 | - /-| https://www.linkedin.com/in/adigunpranata/ EDUCATION 1. 2. The University of Melbourne Master of Management - Marketing (2018 / 2019) University of Indonesia Bachelor of Economics in Accounting & Finance (2009 / 2014) WORKING EXPERIENCES Full Time PasarPolis - Lead Product Manager (AVP) (Nov 2021 - Present) 1. Leading brokerage (agency business model) & insurer (our own insurance license & brand TAP INSURE by Asuransi Untuk Semua) product - tech teams to grow the business & build the technology for both brokerage and insurance customer facing app, backend, and operating system. 2. Orchestrate end-to-end product development for the most comprehensive agency app in Indonesia by providing seamless integration capability with key resulting in improved net margin from -10,9% to +4,5% 3. Lead full-redesign of agency app increasing conversion to order by 24% 4. Transform company process used Agile development framework, grew product team from 3 to 14. Reporting to CPO & COO OVO - Product Manager (Oct 2020 - Sep 2021) 1. Develop the first digital credit card for GRAB & OVO product ecosystem by cooperating with Bank BRI, Bank Indonesia, & OJK with key resulting in doubled top line growth for the assigned business unit and acquired 500 new user per month 2. Build alternative credit scoring by elaborate OVO users data from GRAB, Tokopedia, & over the counter, this decreased defaults on the application by 32% & reduce opex by 56% Caxe Technologies - Product Manager (Aug 2019 - Oct 2020) 1. Own and lead Loan and Credit Card product verticals, reporting to CPO 2. Build alternative credit scoring by elaborate ASLI RI, Telco score, SLIK, this decreased defaults on the application by 26% & reduce opex by 73% SHOPEE - Senior Business Product Manager (Aug 2017 - Feb 2018) 1. Lead assigned business unit to build Shopee Mall project from scratch SAMSUNG - Product Manager for Smartphone (Aug 2016 - Aug 2017) 1. Lead GTM strategy & manage product portfolio for smartphone category GOJEK - Product Development Manager for GO-AUTO (Aug 2015 - Aug 2016) 1. Conduct market sizing, revenue planning, demand forecast, and pricing strategy for new products 2. Create and execute customer acquisition strategy, business development, and partnership with key stakeholders Part-Time : Consultant, Trainer, & Lecturer 1. Consultant for Product & Project Management (Ternaknesia & Sebumi) 2. Trainer for Product & Project Management at EdTech (Binar, Glints, Apiary, Pacmann) & Corporates (ex: ASTRA International, Telkom, ALTO, TBIG, IFG) 3. Guest Lecturer for Product & Project Management course (University of Indonesia, Airlangga University, and Telkom University) Others 1. Universitas Indonesia - Professor Assistant and Researcher, Prof. Rhenald Kasali (Aug 2014 - Aug 2015) 2. Mondelez - Internship at Brand and Marketing Division for Cadbury and Toblerone (2014) 3. Forbes - Internship at PR Division (2013)