Affan Akbar

Affan Akbar--linkedin.com/in/affan-akbar-b/ Academic Qualification BS-Business Administration A Levels O’ Levels Institute of Business Administration- Karachi Nixor College Generations School - Professional Experience Owner and Digital Marketer at Personal Agency July 2020-Present ● Focused on growing brands and companies in the real estate niche through Facebook and Google Ads ● Generated over Six Figures in Revenue by connecting customers to owners ● Built clients' websites, funnels, and CRMs, managed social media pages, and initiated marketing campaigns on their behalf ● Garnered over 200 customers and over 2000 leads for all the clients Achievements ● Placed on the Dean’s List for 2 consecutive years of undergraduate. ● Received 100% scholarship to attend “Nixor College” ● National Champion at FLL 2018 ● Inducted into Mensa Society Major Reports/ Research Work/Projects Organisational Behaviour Project | Conflict Management Research Proposal ● Presented a research proposal identifying gaps in Jehn and Mannix's conflict model and proposing an alternative framework with the methodology and further literature review. Marketing Project | Ghandhara Nissan Marketing Analysis ● Created a report and video highlighting brand dynamics, pricing strategy, channel structure, promotional mix, and consumer survey insights, including interviews and a detailed study of Gandhara Nissans marketing strategies. Marketing Retail Assignment: Tea Brand Competition Analysis ● Analyzing tea brands such as Tapal, Lipton, and Vital. Visited over 10 retailers and conducted interviews and store analyses to understand marketing strategies. Interests and Extracurricular Activities Head of Department (Creatives) – IBA History Society October 2023-Present ● Organized Launch Event Featuring Kathak and Dastan Performers from NAPA with a footfall of 400 participants; ● Overseeing Logistics Coordination and Spearheading the logistical and creative campaign for Sindh Excursion, which will cater to over 40 participants. December 2020-January 2022 Chief Operating Officer - Taleem Sab Kay Liye ● Executed All projects, such as Taleem Hamesha, Project WASH, and Mehfil e Suroor ● Collaborated with United Nations, UNICEF and TCF ● Generated a Syllabus used in 10+ collaborating schools Certifications: ● Sales-Pepsico, Certification issued in July ‘23 ● Digital Marketing - Google, Certification issued in November ‘23 ● Leadership and Management- Oxford, Certification issued in January ‘23