Aditya Priyadarshi
Product Manager | Entrepreneur |
Content and Data Specialist
LinkedIn id: linkedin.com/in/aditya-priyadarshi-adi/
Work Experience
Achievements
Makemytrip: India’s Largest OTA
MAKEMYTRIP
DEPUTY PRODUCT MANAG ER | APR 20 18 - NOW
➢
Online Product for Holidays Business
Awarded the CEO’s Ring of Honour 2017-18 for
exemplary performance (20 out of 5000 employees)
➢
Awarded with the Champion Innovator Award 2018
➢
Owner of conversion, lead generation and B2B tools for a $200 miliion topline business
➢
➢
Awarded Employee of the Month 4 times in 3 years
Achieved 10-25% increase in conversion on all 4 platforms through a revamped funnel
➢ Designed
multitasking
web
research
and multiple
print
Executed
a content
overhaul of
over
across
various stages in the funnel
50 categories
➢
Part of Dream Team of the Year-
➢
for repeat
officialconversion
uses
➢ Bumped
by 15% through personalization & persuasion mechanisms
Online Product for Holidays Business
User Generated Content for Hotels Business
Designed
research
multiple print
for official
uses
➢ Owned
themultitasking
generation, web
collection
andand
consumption
of user
generated
content
Online Product for Holidays Business
➢ Improved collection by 70% through gamification, personalization and new mediums
➢
➢ Designed
multitaskingleading
web research
and multiple
print
➢ Increased
user engagement
to a greater
correlation
of hotel conversion on UGC
SCHOLASTIC
➢
2014 by DRDO for work in Mechanical Engineering
➢
Co-authored 2 papers in peer reviewed journals
➢
GMAT SCORE: 760/800
for official uses
Online
Product
for Holidays
Business
Creation of the Product
for Affiliate
Channel
➢ Led
Designed
a cross-functional
multitasking initiative
web research
to build
and the
multiple
booking
print
tool
forfor
official
affiliate
uses
channel from scratch
Online➢Product
for Holidays
Shipped
in record Business
time through robust alignment among category, tech, legal & finance
➢
➢ Designed multitasking web research and multiple print
ASSO CIATE
PRODUCT
MANAG ER | APR 20 17 - MAR 2 018
for official
uses
Online
Productmultitasking
for Holidaysweb
Business
➢
Designed
research and multiple print for official uses
Assisted Buying on chat for Holidays
Online Product for Holidays Business
➢ Built a one of its kind chatbot to solve pre-sales and sales queries for holiday travel
➢
➢ Increased the share of assisted bookings to 30% by optimizing the chat funnel
➢ Designed
multitasking
webefficiency
research and
multiple
print a steady state CSAT
➢ Achieved
in agent
while
maintaining
a 2x increase
for official uses
Creation
of Packaging
Extranet
Online
Product
for Holidays
Business
➢
Created tool for supply and category to manage discounting, sequencing and content
➢ Designed multitasking web research and multiple print
MANAG EMENT
TRAINEE
| JUL 2 016 - MAR 2017
for official
uses
Online Product for Holidays Business
Weekend Getaways Product
➢
Created a new category of weekend getaways for impulsive, short AP window purchase
➢
Achieved 10% increase in total bookings by specific targeting and funnel optimizations
➢
Designed multitasking web research and multiple print
for official
usesAND SK ILLS
RELEVANT
TO OLS
Online Product for Holidays Business
➢ Hands-on with Excel, Powerpoint, JIRA, Sketch, Postman and basic coding
➢
CAT PERCENTILE: 99.97
JEE RANK: 420
➢
State topper in multiple Science/Maths Olympiads
➢
Awarded 1st Proficiency Price for 9 years in a row
-)
DEBATING
➢
Comfortable with analytics on SQL, Hive, Redash, Omniture, GA and Python
VIDYA BHARATI CH INMAYA VIDYALAYA | APR 2010 - MAR 20 12
CBSE Higher Secondary Boards in Pure Science, SCORE : 96.5%
RAJ ENDRA VIDYALAYA | APR 199 9 - MAR 20 10
ICSE High School Boards, SCORE : 95%
Represented IIT Delhi in 30+ inter-college debates &
MUNs with 8 wins and 12 podium finishes (2012-16)
➢
1 of 2 Special Invitees to the British High
Commission Great India Debate (2015)
➢
Chief Adjudicator and Secretary General for 10+
inter-college debates and MUNs -)
POSITIONS OF RES PONSIBILITY
➢
Chief Operations Officer, RTX (2015-16)
➢
Core Team Member of Rendezvous 2015 – the
Annual Cultural Fest of IIT Delhi
➢
House Secretary of Satpura House, IIT Delhi
(2015-16)
➢
External Relations Manager for BloodConnect –
student run initiative to solve blood shortage
Education
INDIAN INSTITUTE O F TECH NO LOG Y, DELHI | JUL 2012 - JUN 2016
B.Tech. in Mechanical Engineering, CGPA : 7.88/10
Major : Operations Research & Application in Logistics
Regional Winner and Natoinal Finalist of the Outlook
National Speak-Out Challenge (2010)
➢
Built an extranet for destination managers to create packages from real time inventory
➢
Awarded Summer Undergraduate Research Award
(2014-15)
➢
Core Team Member of Indian National Debate
Championship – India’s largest Debate (2014)
EVERYTHING ELSE
➢
Traveled 16 states in India on a motorcycle
➢
Hardcore backpacker and food enthusiast
➢
Won multiple inter-college chess tournaments
➢
Completed 2 of half-marathons in under 120 mins
➢
Avid reader of fiction and comics, combat sports
fanatic and more than handy with making cocktails
