ADEEL OMER MALIK
263, Street 15, Block D, Media Town, Islamabad, Islamabad, Punjab 44000 ♦ - ♦-
whinstone.co ♦ www.linkedin.com/in/aomalik
PROFESSIONAL SUMMARY
Skilled Operations Leader with indelible reputation for delivering inventive business strategies and clientfocused solutions that increase business value. Adept at understanding markets, key business decisions and
financial operations. Highly experienced in the Pakistani software industry.
Able to recognize opportunities and find ways to achieve them without deviating from the key objectives.
Broad experience in building profitable startups and raising capital for fast growth via streamlined operations
and strong focus on goals.
SKILLS
• Digital marketing
• Software Architecture Design
• Team leadership
• Performance management
• Strategic planning
• Negotiation
• Sales expertise
• Business planning
• Team education and training
• Process improvement management
WORK HISTORY
Director Marketing & Operations, 01/2016 to Current
Whinstone PVT Ltd. – Islamabad
• Recognized and acknowledged for creating the entire branding and marketing strategy for Kordeva by
Whinstone
• Placed Kordeva as one of the most known go-to solution for the SME Market in Pakistan
• Managed to raise capital for funding the startup that helped the company 5x it's growth in just the first
year.
• Developed client relationships and constructed the client delivery process to lower the churn rate
• Improved team throughput by implementing digital KPI management system increasing productivity by
20%
Travel Director & Co-Founder, 05/2017 to Current
Dandelion OE – Islamabad
An initiative that puts emphasis on the importance of Out-Door education as a part of active learning.
• Managed operations of executing outdoor education sessions of over 1500 students.
• Conducted national level events with reputed organizations like WWF.
• Developed individualized education programs to increase student engagement, employing a wide breadth
of learning strategies.
• Oversaw routine, complex and emergency projects in an efficient and knowledgeable manner.
Manager Customer Service, 05/2014 to 12/2015
InteractBPO – Islamabad
Worked as a customer service representative for the Canada based company CanaFlora.
• Capitalized on up-sell opportunities with new and potential customers.
• Oversaw distributions for delivery team assisting timely delivery across Canada.
• Directed training of new team members and mentored each to promote productivity, accuracy and friendly
service.
Content Writer, 11/2011 to 07/2012
Dateline Islamabad – Islamabad
• Wrote and edited high quality content and visually impactful articles under deadline pressure in an
exciting, captivating and authentic manner.
• Followed through on beat sources, contacts and leads to gather information for stories.
• Arranged and conducted interviews with individuals knowledgeable about each story's subject matter.
EDUCATION
Bachelor of Science: Computer Science, 2015
National University of Computer & Emerging Sciences - Islamabad
ACCOMPLISHMENTS
Presided the National Solutions Convention 2015.
I oversaw the overall convention and ensured a flawless execution and maximized outreach.
• Managed a team of over 300 students to execute the three-month preparation and marketing activities for
the three-day convention.
• Raised over $35,000 through sponsorship and event tickets.
• Gathered 4,000 participants in various events at the convention.
