ABRAHAM BANJO
CONTENT MARKETER
CONTACT
PROFILE
Abraham Banjo Adedayo is a creative entrepreneur, digital innovator,
and music enthusiast passionate about building brands and platforms
that connect people. Known widely as Olashoplife, he blends
technology, media, and entertainment to create unique experiences
for audiences. With projects like SouljarLife, Shoplife Music, and
ChoppingLife, Abraham is carving a space for himself as a forwardthinking personality driven by innovation, culture, & lifestyle.
WORK EXPERIENCE
EDUCATION
1994 - 2000
WESLEY PRIMARY SCHOOL,
OKE-ERI IJEBU-ODE
School Leaving Certificate
2000 - 2006
OGBOGBO BAPTIST
GRAMMAR SCHOOL
Senior School Certificate
WAEC
SKILLS
Wordpress
Content Marketing
E-commerce Management
Time Management
Leadership
Beat Trybe Limited
Marketing Manager & Platform Development
2025 - PRESENT
Develop and execute comprehensive marketing strategies and campaigns that align w
the company's goals and objectives.
Spearheading platform development, enhancing user experience and crea
opportunities.
Lead marketing strategy and brand growth, driving audience engagement across dig
platforms.
SP Blanx
Content Management & E-commerce Specialist
2022
Create and manage digital content, product catalogs, and online storefronts to dr
visibility, engagement, and sales.
Integrate payment systems, streamlining order fulfillment, and ensuring seamle
customer experiences.
optimize e-commerce platforms with SEO, analytics, and conversion-focused strategies
business growth.
Souljar Mind Entertainment Network
Content Producer, Designer and Talent Manager
2013 - Present
Product and Content development and business road map
Music Production and Marketing
Artist Development and Management
Creative Merchandising
Effective Communication
Critical Thinking
REFERENCE
Talabi Oluwaseun
Beat Trybe Limited. / CEO