**I've lead TV production teams creating output with an international news agenda. In recent years I have built experience in corporate media creation, with a number of years focused on commercial copy across industries and significant time spent scripting a YouTube series and managing social media channels through the back end of 2022. I’ve also produced learning materials for a comprehensive training course in which I had significant input into structure of learning material and look and feel of the content and the social media marketing around it. **
My most recent role has involved producing a wide variety of media content, with a strong focus on delivering complex information simply.
I was involved heavily in content management and scheduling, including delegating and overseeing others work to ensure deadlines and targets are met.
A lot of the work has centred on understanding and simplifying a very technical and opaque industry, in order to better communicate to target audiences to drive engagement, sales and an increase in users.
In previous roles, I've consistently demonstrated a strong understanding of SEO principles, and possess a solid grasp of Google Analytics to optimize content for search visibility.
My agency is offering cutting edge automation services in the emerging AI space.
I have been in leadership and assistant leadership roles for the last 7 years, with responsibilities including budgeting, client management and team structuring.