Abosede Awofodu

ABOSEDE AWOFODU MARKETING PORTFOLIO Hello, I am Abosede! I'm a social media and email marketing strategist with a passion for helping brands build a strong online presence, drive sales and generate leads. WORK WITH ME ABOSEDE AWOFODU MARKETING PORTFOLIO INTRODUCTION I’m a result-driven Social Media Marketer and Email Marketing Strategist with 2 years of experience managing social media accounts, content creation and marketing, strategy development and lead generation for legal, educational consulting, tech and SaaS brands. I work with start-ups (early and growth stages) to optimize and scale their businesses with the use of strategic social media content and email marketing campaigns to drive sales and generate leads. My enthusiasm for creating and eagerness to stay updated with the latest social media marketing trends motivate me to continuously learn. ABOSEDE AWOFODU MARKETING PORTFOLIO WORK EXPERIENCE Social Media & Brand Storyteller | Sybrstack March 2024- Present Social Media Maketer | Davies Legal January 2024- March 2024 CERTIFICATIONS Hubspot Social Media Marketing BOSMM Social Media Marketing Content Manager| Brains and Butter July 2023 - January 2024 Social Media Community Manager| Mumsconfessions October---June June- October Mainstack Creator’s Bootcamp Social Media Marketing & Email Marketing Mompreneurassistant Social Media Management ABOSEDE AWOFODU MARKETING PORTFOLIO Tools ABOSEDE AWOFODU MARKETING PORTFOLIO Services Offered Brand’s target audience analysis Business and market research SWOT and Competitior analysis Hooks, keywords and hashtag research Customized and robust social media strategy and content strategy Content calendar, content creation and scheduling Content writing and Copywriting Strategic engagement and community management Paid Ads Email marketing ABOSEDE AWOFODU MARKETING PORTFOLIO Hard skills Video Shooting and Editing Graphic Design Content Marketing Instagram SEO Google Analytics Data Analytics and Metric Interpretation Soft skills Critical thinking and Problem-solving Empathy and Emotional Intelligence Customer service and Community Engagement Storytelling and Communication Adaptability and Flexibility Strategic thinking and Planning Collaboration and Teamwork Creativity and Innovation Time management and Prioritization CASE STUDIES Client 1 (@brainsnbeauties) - Created and published relevant content to increase brand awareness.and engagement rate. Client 2 (@sybrstack)- I improved the profile visit by 45% which led to increment in followers count and inquiries. Client 3 (@davieslegal) - Created and published relevant content to increase brand awareness. ABOSEDE AWOFODU MARKETING PORTFOLIO LEGAL FIRM Davies Legal is a trusted Canadian immigration firm based in Ontario, Canada. The brand priorities clients’ immigration needs by providing quality legal advice and representation. WHAT I DID I created a content strategy to increase brand awareness, generate leads and create conversion. I also designed graphic designs to capture the target audiences’ attention. STRATEGY I developed and executed content marketing campaigns to drive traffic, engagement and leads. I also drafted out a 30-day content plan in line with the business objectives. RESULTS Reels Views:10k Post Shares: 1k+ Accounts Reached: 8k+ Account Total Posts Likes: 5k+ ABOSEDE AWOFODU MARKETING PORTFOLIO Tech Brand SybrStack Technologies is a software development company that empowers businesses with innovative solutions to bring big ideas to life. WHAT I DID I managed a social media campaign for the launch of the new tech brand GOAL: The goal was to increase followers and brand awareness for their new social media accounts. STRATEGY I ran paid ads on platforms like Instagram and Facebook driving users to sign up for free product demos. The campaign included a strong call-toaction(CTA) with a limited-time offer, driving users to sign up for the products demo. RESULTS The campaign boosted the brand’s online visibility by 35% thereby giving a total follower count of 1600. Website traffic was increased by 40% The Ad campaign also generated 150 qualified leads within the first month, which resulted in a significant increase in inquiries. ABOSEDE AWOFODU MARKETING PORTFOLIO I prepared a 30 days Content Calendar for easy content posting. I designed creative designs to capture the audiences’ attention. ABOSEDE AWOFODU MARKETING PORTFOLIO Client Testimonials The 30 days customized content Calendar Abosede created for me has been helpful, It made content creation easier for me. MumConfessions I love Abosede’s consistency and dedication on my business page. She also has an amazing eyes for good designs. Davies Legal’s CEO ABOSEDE AWOFODU MARKETING PORTFOLIO Let’s Work Together TAP TO SEE MORE OF MY WORK, VISIT MY SOCIALS: LINKEDIN Abosede Awofodu INSTAGRAM @yoursocialmediapro_ EMAIL -