Abigail Roucka

ABIGAIL ROUCKA- | Brooklyn, NY-| linkedin.com/in/abigail-roucka/ ABOUT ME I am a creator of compelling digital spaces. With an extensive knowledge of curating, writing, producing, and copyediting meaningful content for the web and social media, I manage a variety of projects from concept to execution to enhance brand presence. EXPERIENCE IN/OUT Cinema Club (@iocinemaclub), New York, NY Founder, Curator April 2020--Present • Curator, Art Director, and Manager of Distribution for all films via Instagram with the mission to showcase public access LGBTQ+ short films and filmmakers in the wake of COVID-19 • Conceptualizing and executing all visual branding, bringing a recognizable and engaging brand image to the page • Working with filmmakers to tell their stories via social media and support their future projects Freelance Graphic Designer June 2018--December 2019 • Creating striking branded content for institutions to engage audiences with their story and products • Custom designing unique and elegant event invitations and signage for weddings and corporate events New York University, Tisch School of the Arts, New York, NY Administrative Aide II, Digital Content Manager September 2015--Present • Curator and brand manager of the Instagram page for the Tisch Office of Faculty (@tischfaculty), featuring the groundbreaking professional work of New York’s most prestigious faculty artists • Received special recognition by the Tisch School of the Arts in 2018 for work as In-house graphic designer and brand strategist for the Department of Performance Studies, overseeing all social media content and digital recruitment strategies • Production manager and digital design lead on the Department of Performance Studies PS Insights and Postscript Series, identifying ideal participants to meet recruitment needs and creating all digital signage (available to view on Vimeo) • Visualizing and executing custom digital campaigns that engage viewers and establish brand identity across departments EDUCATION New York University, Gallatin School of Individualized Study, New York, NY December 2019 Master of Arts in Individualized Study; Concentration in Film Curation, Programming, Archival • Thesis: “Stand Up and Cheer! The Musical as American Propaganda in World War II” • Courses include: Hollywood: Origins to 1960, War Films, Film Programming, Journalism: Writing for a Wide Audience, Writing for Digital Media, Copyright: Legal Issues and Policy for Moving Images New York University, Tisch School of the Arts, New York, NY Bachelor of Arts in Cinema Studies May 2014