Abhishek Rathore

ABHISHEK RATHORE SOCIAL MEDIA MANAGER Highly skilled and results-oriented Social Media and Lead Generation Expert with a proven track record of driving successful digital marketing campaigns. Offering [number] years of experience in creating, implementing, and optimizing strategies to generate leads, increase brand visibility, and engage target audiences. A detail-oriented professional with a strategic mindset and a strong commitment to delivering exceptional results. Seeking to leverage expertise in a new role to drive business growth. PROFESSIONAL SKILLS Social Media Strategy Development Lead Generation Campaigns Content Creation and Curation Social Media Advertising Audience Targeting and Segmentation Conversion Tracking and Optimization Brand Development and Positioning Data Analysis and Reporting Marketing Automation Tools Project Management EXPERIENCE SOCIAL MEDIA MANAGER Digitalbloke LLP (March 2019 - Present) Developed and executed comprehensive social media strategies to increase brand awareness and generate leads for more than 10 client accounts. Implement, oversee, and optimize ad spending across various social networks (Facebook Ads, Instagram Ads, LinkedIn Ads, Google Ads, YouTube Ads, etc.). Created compelling and engaging content for social media channels, driving increased user engagement and brand loyalty. Utilized advanced audience targeting techniques to optimize social media advertising campaigns and maximize ROI. Conducted thorough data analysis and performance tracking to identify areas for improvement and refine marketing strategies. Collaborated with cross-functional teams to ensure seamless campaign execution and alignment with overall marketing objectives. Utilized marketing automation tools to streamline lead nurturing processes and enhance the customer journey. SOCIAL MEDIA SPECIALIST Quazma Techno solutions (Sept 2017 - Feb 2019): Developed and executed social media strategies aligned with client objectives, resulting in [percentage] increase in brand visibility and customer engagement. Managed and monitored social media channels, including Facebook, Instagram, and LinkedIn, to ensure consistent brand messaging and timely responses to customer inquiries. Created and curated high-quality content, including images, videos, and articles, to attract and engage target audiences. Implemented social media advertising campaigns, optimizing audience targeting and ad creativity to drive conversions and increase ROI. Conducted regular performance analysis and generated comprehensive reports to track key metrics, such as engagement, reach, and conversion rates. Stayed up-to-date with industry trends and best practices to continuously enhance social media strategies and leverage emerging platforms. DIGITAL MARKETING EXECUTIVE ITExperts 247 (March 2016 - Aug 2017): Develop digital marketing strategies based on client's business models. Identify social media channels for customer engagement. Evaluate clients' return on ad spend (ROAS) and allocate marketing budgets accordingly. Assist clients in launching websites and apps. Assess clients' current digital marketing strategies and suggest improvements. Perform SEO audits to improve search engine performance. Identify opportunities for customer engagement. EDUCATION Bachelor of Engineering in Mechanical Engineering from Rajiv Gandhi Technical University, Bhopal.\ Completed training and internship in Digital Marketing at Quazma Techno Solutions. [Address] : 17, Prime Park Limbodi [City, State, ZIP] : Indore. Madhya Pradesh, 452020 [Phone Number] : - [Email Address] :- AbhhishekRathore