Abhishek Rathore

ABHISHEK RATHORE 🔗 Marketing Automation & Lead Generation Specialist​ linkedin.com/in/abhishek-rathore Professional Summary Results-driven Marketing Automation and CRM Specialist with 7+ years of experience helping B2B and B2C companies streamline their marketing, lead generation, and customer journey systems. Skilled in GoHighLevel, HubSpot, Zapier, and ActiveCampaign to design high-converting automations, email/SMS campaigns, and performance dashboards that deliver measurable ROI. Passionate about building scalable, low-code systems for growing brands. Core Skills GoHighLevel | HubSpot | ActiveCampaign | Zapier | Make (Integromat) |​ Google Analytics | LinkedIn Ads | Email Marketing | CRM Automation | Lead Generation Professional Experience Freelance Marketing Automation & CRM Specialist Remote | Feb 2025 – Present​ Worked with multiple clients to build, optimize, and manage CRM automation systems using GoHighLevel and HubSpot. ●​ Built and maintained GHL automations: snapshots, pipelines, forms, triggers, and campaigns. ●​ Created dynamic email/SMS drip campaigns improving conversion and engagement rates. ●​ Designed analytics dashboards and reporting systems for CRM performance tracking. ●​ Developed scalable, low-code automation workflows aligned with client business goals. ●​ Key clients: Solar4Good, ManchesterSourcing, BlackBoyz2Men, ChillinkChair AU. Marketing Automation & Lead Generation Manager Remotual (USA) | Feb 2024 – Jan 2025 ●​ Developed LinkedIn-based lead generation strategies using Sales Navigator. ●​ Managed multi-channel automation campaigns with GHL and HubSpot.​ Implemented integrated marketing and analytics tools to boost ROI. ●​ Designed and launched email/SMS automations via Klaviyo and GHL. ●​ Collaborated with cross-functional teams to enhance conversion tracking and reporting. Digital Marketing Manager Digitalbloke LLP | Oct 2019 – Feb 2024 ●​ Managed 10+ client accounts and created full-funnel social media strategies. ●​ Implemented and optimized ad campaigns across Facebook, LinkedIn, Google, and YouTube. ●​ Designed content strategies to grow engagement and brand loyalty. ●​ Used analytics and tracking tools to improve campaign performance and ROI. ●​ Introduced marketing automation tools for lead nurturing and customer retention. Digital Marketing Specialist QuazmaTechno Solutions | Aug 2017 – Sep 2019 ●​ Executed data-driven social media and ad campaigns to increase reach and conversions. ●​ Managed organic and paid social media channels (LinkedIn, Instagram, Facebook). ●​ Conducted performance analysis and optimized creatives for maximum ROI. Digital Marketing Executive IT Experts 24/7 | Feb 2016 – Jul 2017 ●​ Created and scheduled engaging posts across online platforms. ●​ Performed basic SEO optimization for improved search visibility. ●​ Collaborated on campaign planning and reported on key performance metrics. Education Bachelor of Engineering – Mechanical Engineering​ Rajiv Gandhi Technical University, Bhopal Certifications ●​ HubSpot Social Media & Inbound Marketing ●​ Google Ads (Search, Display, Video)​ LinkedIn Marketing (Fundamentals, Strategy, and Content Creation)​ Tools & Platforms GoHighLevel, HubSpot, Zapier, Make, ActiveCampaign, Klaviyo, Google Analytics,​ LinkedIn Ads, Facebook Ads, Canva, Airtable, Google Sheets Availability Open to Remote / Freelance Projects | Full-Time Engagements