ABHIRAM KRISHNA
Phone:-
email:-LinkedIn: www.linkedin.com/in/AbhiramKrishna-AKDS
Portfolio: https://eportfolio.greatlearning.in/abhiram-krishna
OBJECTIVE
Dedicated marketing professional with a unique blend of marketing acumen and data science proficiency. Proven
track record in business development, key accounts management, client servicing, market research, Data Preprocessing, Predictive modelling and Data Visualization.
EDUCATION
Msc.GMM | Asia Pacific University (Malaysia)
Feb 2024- Feb 2025
1Year Master of Science in Global Marketing Management.
MBA | VIT School of Business (Chennai, India)
June 2016 – May 2018
2-year Full time MBA with a Specialization in Marketing and Analytics
PGPDSBA | UT Texas at Austin (USA)
Jan 2021- Feb 2022
1 Year Post Graduate Programme in Data Science and Business Analytics
June 2012- May 2015
BBA | M.G University (Kerala, India)
3 Year Full time Bachelor’s degree in Business Administration.
BCom | IGNOU, New Delhi
3 Year Bachelor’s degree in Commerce (Distance Education)
June 2014 -Dec 2017
WORK EXPERIENCES
Supply Chain Associate
April 2022 – March 2023
DAT Freight & Analytics, Bangalore, India
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Data Cleaning and Pre-processing using Alteryx, validation using Tableau.
Building regression models using SPSS and testing in internal environment.
Preparing and submitting deliverables within the given deadline.
Data Analyst
Jan 2021 – Dec 2021
Research Project funded by Gates Foundation through IGIDR, Mumbai
• Data Cleaning and exploratory data analysis using SPSS
• Data Visualization using Tableau and Power BI.
Area Sales Manager
KENT RO Systems Ltd, Cochin, India
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Client interaction and cold calling
Organizing in-store promotional events and campaigns
Recruiting ISP teams and managing tasks in collaborative work environments.
Coaching store promoters and Conducting Market Research Surveys.
Feb 2018 – Aug 2019
Management Trainee (Marketing)
June 2017-July 2017
Gadget Wood E- Services, Chennai, India
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B2B Marketing by meeting mobile retailers in Chennai
Cold Calling, Negotiating and Order collection
Planning marketing activities and direct response marketing.
PROFESSIONAL SKILLS
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B2B Marketing
Communication
Strategic Thinking
Leadership
Analytic Reasoning
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Cold Calling
Key Account Management
Market Research
Time Series Forecasting
Regression Modelling
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Lead Generation
Marketing Analytics
Data Visualization
Digital Marketing
CRM
RESEARCH PUBLICATIONS
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Qualitative assessment of public policies: Ethnographic method as an interdisciplinary
approach’ in Proceedings of the Second PAN-IIM World Management Conference 2014,
published by Emerald Group Publishing (India) New Delhi, Pp.128. ISBN:-.
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‘Beneficiary involvement in Policy making: Case study of a Tribal rehabilitation policy from the
perspective of Applied management’ published in RBVRR journal of Management Research
(ISSN:-) Volume: 2 2014. Pp: 87-96.
TRAINING/ONLINE COURSES/WORKSHOPS COMPLETED
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SPSS sponsored workshop in ‘Data Science for Business in the digital age’ organized by
VIT Business School, Chennai campus on 16th September 2016.
Online course in ‘Business Data Analysis with Microsoft Excel and BI’ organized UDEMY
Academy on 21st April 2019.
The Course ‘Introduction to Data studio ‘organized by Google Analytics Academy.
Online workshop on ‘Accelerated Data Science’ organized by IIT Kharagpur and NVIDIA
on 20th and 21st of February 2021.
Online course in ‘Learning SQL Programming’ organized by LinkedIn Learning in
association with CPE & QAS on 27th March 2022.
Online Course in ‘Inbound Marketing’ from HubSpot Academy on 03 November 2024.
https://drive.google.com/file/d/1MxEOiAesv5vcN1Cj2OFS2ekM6un2IR5b/view?usp=drive_link
