With over 6 years of hands-on experience in Amazon PPC, I’ve managed a portfolio of high-performing accounts across various marketplaces, primarily through agency work. I specialize in campaign optimization, keyword research, and data-driven strategy to improve ROAS, reduce wasted spend, and support scalable growth. I’ve worked with accounts generating $200K–$500K+ in monthly revenue, managing ad budgets up to $150K/month and handling both lean catalogs (15–20 SKUs) and large product ranges (1000+ SKUs including variations). My approach includes full-funnel campaign structuring (SP, SB, SD), goal-based segmentation (ranking, efficiency, brand awareness), and weekly performance reporting with strategic recommendations.