Umar Abdulrahmon
Social Media Manager
📧-| 📞 +1-XXX-XXX-XXXX
📍 New York, USA 🔗 [LinkedIn Profile] | 🌐 [Portfolio Link]
Professional Summary
Creative and data-driven Social Media Manager with 4+ years of experience in strategizing and executing content that drives brand
awareness, community engagement, and lead generation across platforms including Instagram, Facebook, LinkedIn, Twitter (X), and
TikTok. Proven ability to scale audiences, boost engagement, and manage paid and organic campaigns. Skilled in Meta Business
Suite, Canva, Hootsuite, and analytics tools. Seeking a dynamic role to amplify digital presence and brand storytelling for a
forward-thinking company.
Areas of Expertise
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Social Media Strategy & Calendar Planning
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Paid Social Campaigns (Meta, LinkedIn Ads)
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Community Management & Audience Growth
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Copywriting & Brand Messaging
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Trend Research & Content Ideation
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Crisis Management & Online Reputation
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Cross-Platform Campaign Execution
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Influencer Outreach & UGC Collaboration
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Reels, Video & Short-Form Content Creation
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Engagement & Retention Analytics
Professional Experience
Social Media Manager
Martal Group – San Francisco, California
2023 – 2025
"Top lead generation & sales agency"
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Designed and executed B2B-focused social media campaigns, improving brand engagement by 50%
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Developed and managed content calendars across LinkedIn, Instagram, and Twitter (X)
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Coordinated with the sales team to align social messaging with lead gen goals
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Tracked KPIs weekly and adjusted strategies based on platform analytics
Social Media Marketing Associate
SDLC Corp – San Francisco, California
2021 – 2022
“Your Technology Partner – Digital Innovation Company”
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Managed organic and paid content on Facebook, Instagram, and LinkedIn
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Produced content for product launches, webinars, and company milestones
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Collaborated with design teams to create high-converting visual assets
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Increased follower growth by 42% in under 10 months
Digital Marketing Assistant – Social Focus
ABC Solutions – Remote
2020 – 2021
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Supported cross-channel content creation and weekly social calendar planning
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Used Buffer and Meta Business Suite for post scheduling and insights reporting
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Created basic graphics and social videos using Canva and CapCut
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Boosted social traffic to landing pages by 33% through UTM-tagged campaigns
Education
Bachelor of Science (B.Sc.) in Marketing & Communications
Stony Brook University – New York, USA
2018 – 2022
Certifications
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Meta Certified Digital Marketing Associate
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Social Media Strategy Certificate – Hootsuite Academy
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Google Analytics Certification – Google
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Content Marketing – HubSpot Academy
Tools & Platforms
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Social Media: Meta Business Suite, Hootsuite, Buffer, Sprout Social, Later
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Design & Video: Canva, Adobe Express, Figma, CapCut
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Analytics: Google Analytics, Meta Insights, UTM Builder
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CRM & Communication: HubSpot, Trello, Slack, Notion
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Ad Platforms: Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads