Abdullah Reza

ABDULLAH IBN RASHID REZA Email:- Warren, MI 48091 USA Phone: +1 - LinkedIn: https://www.linkedin.com/in/airreza Github: https://github.com/rezaabdullah Medium: https://medium.com/@abdullahreza PROFESSIONAL SUMMARY Strategic and data-driven product leader with over 6 years of international and remote experience in data science, management consulting, product (AgTech, AdTech & Energy) development, and project management. Major strengths include agile project management, product and portfolio management, team development, and business intelligence for building better products with clear vision, roadmaps and driving product-led growth. Envisioned and architected digital products that are patented and contributed to the growth of the organizations. A change agent and servant leader within a multicultural setting who excels at bridging cross-functional requirements, strategizing essential transformations, promoting collaboration, and advocating creativity for growth and team development. CORE COMPETENCIES ● ● ● ● Product Management Agile Project Management Business Intelligence Software Development (SLDC) ● ● ● ● Strategic Planning Design Thinking Product Roadmap Budget and Cost Control ● ● ● ● Servant Leadership Conflict Management Go-to-Market Strategy Mentoring & Coaching CAREER HIGHLIGHTS Product Strategy and Roadmap ● Owned and managed end-to-end product development from setting product vision, roadmap, feature prioritization to writing user stories and managing Jira boards for various B2B & B2C products ranging from AgTech, e-commerce, AdTech to energy. The technology developed for energy and AdTech were patented eventually and the e-commerce product is used by 900+ SMEs and 300,000+ farmers across 6 countries in Asia and Africa. ● Spearheaded the B2B2C AgTech product development from market research, ideation (POC) to launch (MVP). Furthermore, liaised with the leadership team to develop Go-to-Market strategy and was instrumental in growing monthly recurring revenue (MRR) from $1,609 to $1Mn within a year. Value Innovation and Feature Discovery ● Consulted global agriculture input company for accelerating adoption of their digital solution in 6 countries across 2 continents by leading UI/UX research and data-driven business intelligence initiatives. Furthermore, conceptualized and developed low-cost energy monitoring systems for factories and commercial buildings which was installed in the largest glove manufacturer in the world. Product Growth and Client Discovery ● Developed go-to-market (GTM) strategies for AdTech products in APAC region and onboarded largest media asset owner in Indonesia for Out-of-Home (OOH) advertising. Organized a PR campaign in Indonesia for launching location intelligence for OOH advertising in Indonesia. Implemented issue tracking system that increased user engagement and monthly active users (MAU) by 79%. Data Analytics and Business Intelligence ● Analyzed production and energy data to find correlation between production demand and energy usage. Based on the analysis, developed a reinforcement learning model for predicting trends and distributing production demand to reduce energy consumption by 13%. Additionally, advised clients to identify growth regions based on monthly active users (MAU), customer effort score (CES), churn rate and life-time value of farmers that resulted in additional revenue of 120k USD. Product Team Development and Leadership ● Managed, coached and nurtured 67 team members of designers, engineers, product managers and consultants over 6 years; led initiatives to adopt agile practices across the entire organization in an EPCC company (energy and utility industry). The agile practices were adopted widely to promote collaboration, creativity, managing conflicts and maximizing product values. ABDULLAH IBN RASHID REZA Phone: +1 - | Email:- RELEVANT EXPERIENCES Group Product Manager - Digital December, 2022 - Present Cultive8 Technologies Limited, Dhaka, Bangladesh Leading B2B2C product development at Cultive8 Technologies Limited, an agritech revolutionizing agriculture value chain in Bangladesh and Sri Lanka. ● Owned the B2B2C e-commerce product strategy from defining vision, charting product roadmap, and release plans to writing user stories, and aligning product strategy with the Cultive8 vision and strategy ● Orchestrated the adoption of agile practices within the organization and coached different teams to embrace agile principles for collaboration and the transformation of the organizational behavior ● Formulated OKRs for the engineering team to align team outcomes with business objectives and assisted the leadership team with designing OKRs for the marketing and operations team ● Translated business needs into themes, epics, user stories, tasks, Jira boards, tickets and collaborated with the engineering team for sprint planning and retrospectives ● Led GTM initiatives with a team of to identify product-market fit and experimented with different operational models to identify potential distribution channel partners and mitigate risks ● Implemented 83% user stories for proof-of-concept business models and facilitated the onboarding of 5 agri-input partners, resulting in 5x MoM revenue growth ● Implemented AI-augmented ERP solutions in the largest tea companies in Bangladesh to reduce pilferage and optimize OPEX, resulting in a cost reduction of 3.1mn BDT per annum per cost center Digital Product Manager May, 2021 - November, 2022 LightCastle Partners, Dhaka, Bangladesh Headed digital transformation team at LightCastle Partners, a top management consulting firm in Bangladesh to empower organizations with data-driven decisions, strategizing and implementing transformation frameworks. ● Identified synergies between business groups, led cross-collaboration and manage engagements to enhance the value proposition of the digital transformation business unit ● Coordinated with stakeholders and external clients to communicate and translate business requirements into technical specifications, milestones, and roadmaps ● Defined product roadmap and milestones; facilitated product design, UI/UX research, feature prioritization, and backlog grooming ● Navigated product requirements by defining the scope, schedule, and costs; led the initiatives to enable clients with data-driven operations to manage field activities ● Engineered interactive dashboards and empowered partners with data-driven insights to monitor and track their digital assets and identify user segments for growth and credit scoring ● Coached technical team to develop customer-centric mindset to ensure product success and liaised with stakeholders to define key metrics for behavioral change of the team and process improvements ● Implemented growth strategy to identify different channels, and stakeholders, and collaborated with the associated stakeholders to monetize the product; generating USD 40K revenue on the first year ● Spearheaded the development of the ETL pipeline, redesigned database schema, and built real-time dashboard for key stakeholders and clients ● Proactively engaged with country teams, retailers, and farmers to generate traction and expand user base by 9% within a year and managed program across 6 countries with 900+ retailers and 300,000+ farmers Senior Data Engineer March, 2021 - May, 2021 Cramstack Ltd., Dhaka, Bangladesh Leading data engineering team at Cramstack Ltd., a data analytics company in Bangladesh with a goal to provide data analytics solutions and empower organizations with data driven decisions. ● Led the development of ETL pipeline for data analytics platform to drive the digital transformation of energy infrastructure under the Ministry of Power, Energy and Mineral Resources, Bangladesh. ● Collaborated with leading marketing agency in Bangladesh to create analytics platform for programmatic campaign and build influencer marketplace ABDULLAH IBN RASHID REZA Phone: +1 - | Email:- Lead Data Analyst (Contract) March, 2020 - February, 2021 Data Analyst March, 2019 - February, 2020 Moving Walls Sdn. Bhd., Kuala Lumpur, Malaysia Led the product growth of the core analytics product at Moving Walls, an ad-tech company focusing on increasing transparency in marketing and advertising. ● Acted as a facilitator and hands-on leader to define product capability vision and core technology directions in end-to-end enablement and embraced agile methodology (scrum) to monitor product development ● Defined Discovery and Delivery Product Development Framework to create Minimal Viable Product (conceptualization), usable product (product growth) and lovable product (maturity) ● Performed qualitative and quantitative market research for B2B data product and collaborated with CTO and Head of Sales to develop Go-to-Market strategy ● Liaised between internal and external stakeholders to oversee the expansion of the data product in APAC, Africa and North America region i.e. Indonesia, Singapore, Nigeria, Mexico and the United States; resulting in annual turnover of USD 5.2M Project Engineer March, 2017 - February, 2019 Plus Solar Systems Sdn. Bhd., Kuala Lumpur, Malaysia Envisioned low cost industrial IoT solution to monitor energy consumption at Plus Solar Systems, an EPCC company in the renewable energy sector. ● Deployed digital innovation strategy framework for product (user experience and value proposition), environment (digital evolution scanning and organizational behavior) and organizational change (improvisation and coordination) ● Orchestrated a framework to employ agile practices in the solution development process and integrated it with the existing process model to drive value innovation and deliver continuous improvement ● Envisioned and led the development of IoT solution by leveraging open source resources; reducing time-to-market from 12 months to 3 months ● Architected the development of deep reinforcement learning in building systems to reduce energy consumption of manufacturing plants by 13% ● Liaised with the management to expedite the creation of a new business unit and assisted them with forecasting models and risk mitigation plans for R&D operations with an annual budget of RM 1.3M EDUCATION Infrastructure University Kuala Lumpur, Malaysia Bachelor of Mechanical Engineering ● Dean’s List ● Head of Club and Societies, Student Representative Council Wichita State University, Kansas, USA Completed 65 credits towards Bachelor of Science in Aerospace Engineering CERTIFICATES ● ● ● ● ● ● Agile Certified Practitioner (PMI-ACP) by Project Management Institute Data Science Nanodegree Program by Udacity AI Product Managers Nanodegree Program by Udacity Digital Marketing Nanodegree by Udacity Lean Six Sigma Green Belt Google Project Management: Professional Certificate 2015 - 2019 CPGA: 3.628 / 4.00 2008 - 2010 CGPA: 3.75/4.00 ABDULLAH IBN RASHID REZA Phone: +1 - | Email:- TECHNICAL SKILLS Database: SQL (Postgres, MySQL), NoSQL (MongoDB) Business Intelligence & Data Visualization: Tableau, D3.js, MS Office, Google Data Studio, Plotly, Apache Superset DevOps: Docker, Kubernetes, Git Programming Language: C/C++, Matlab, Fortran, Python, R Data Science Framework: Tensorflow, Keras, Scikit-Learn, Apache Spark, PyTorch, SparkML, Apache Airflow Cloud Platform: AWS, Google Cloud Platform, IBM Cloud Project Management: Jira, Microsoft Project GIS Tools: QGIS, ArcGIS Product Design: Adobe XD, Figma IoT/Electronics: Arduino, Raspberry Pi VOLUNTEER EXPERIENCE Mentor, Engineers without Borders Mentored fresh graduates and professionals who were seeking career change Taught refugee children English and Mathematics in Kuala Lumpur