Abdullah Habib
SEO Professional
CAREER OBJECTIVE
Ambitious Digital Marketing professional experienced in Search Engine Optimization. I also have extensive content marketing,
social media marketing, and digital advertising expertise. I want to use a deep insight into SEO architecture, site performance,
and global search algorithms to help grow businesses' organic reach and brand building. I have demonstrated my capability to
work with multidisciplinary teams to implement innovative solutions and drive measurable impact in the industry through a
qualitative understanding of data-driven insights.
EDUCATION
Advanced Digital
Marketing Course
Bachelor of Business
Administration
National Digital Marketing Institute and Training (N.D.M.I.T.), Kanpur
2023
College of Management Studies, Kanpur University
2021
SKILLS
Digital Marketing
Search Engine Optimization, Content Marketing, Social Media (Organic & Paid), Digital
Advertising, Email Marketing, Website Building, Project management
Advertising
Google Search Ads, Google Display Ads, Performance Max Ads, YouTube Ads, Facebook
Advertising, Instagram Advertising, LinkedIn Advertising.
Tools
Google Ads, Google Search Console, Canva, SEMrush, Ahrefs, Screaming Frog, Google
Keyword Planner, HubSpot, Google Tag Manager, Yoast SEO, Moz, Bing Webmaster Tool
Search Engines
Google, Bing, Yahoo, Baidu, Yandex
CMS
WordPress, Elementor, Shopify, Wix, Drupal,
Data Analysis
Google Analytics, Looker Studio, Microsoft Excel
Interpersonal Skills
Problem solving, critical thinking, Team Builder, Business communication, presenting skills,
managing skills, Learning aptitude, Self-motivated.
Languages
Hindi (Native), English (Fluent).
PROFESSIONAL EXPERIENCE
FCS Software Solutions Limited, SEO Executive
▪
▪
▪
Responsibilities
▪
▪
▪
▪
▪
Achievements
Mar’24 - till date
Conduct in-depth research to identify the target audience and analyze competitors
Perform comprehensive keyword research for webpages, ensuring SEO alignment.
Implement SEO optimizations like meta tags, canonical tags, sitemaps, and structured data across
multiple pages.
Execute technical optimizations by resolving technical issues using Screaming Frog.
Develop and enforce a strategic BoFu, MoFu, and ToFu content marketing plan to boost
brand visibility and drive organic traffic growth.
Produce and optimize high-quality content and design assets to enhance performance and
user engagement on website and Social Media.
Organize link-building strategies to improve domain authority and enhance search engine
rankings.
Monitor and analyze SEO performance metrics, delivering actionable insights to support ongoing
optimization efforts.
Increased organic traffic by 106.58% in just 3 months.
Adapted to various roles, including content writer, web/UI/UX designer, graphic designer, ORM
manager, content marketer, and PR outreach executive.
▪ Utilized data analysis skills to map performance data, compare expected and actual results, and
derive insights for optimizing campaigns.
▪ Strengthened analytical, communication, project management, and presentation skills through
frequent project pitches and approvals.
▪
▪
SDAD Technologies PVT Ltd., SEO Executive
▪
▪
▪
Responsibilities
▪
▪
▪
▪
Accomplishments ▪
▪
▪
Iway Digital, Digital Marketing Executive
Responsibilities
Developed and executed comprehensive digital marketing strategies across diverse channels,
including SEO, SEM, social media marketing, and email marketing.
▪ Conducted in-depth analysis and reporting on the performance of digital marketing campaigns for
search engines and advertising platforms, providing strategic recommendations for optimization.
▪ Collaborated seamlessly with cross-functional teams to conceptualize and implement compelling
content for various digital platforms, ensuring brand consistency.
▪ Effectively managed budgets and allocated resources to optimize return on investment (ROI) for
digital marketing initiatives.
▪
Successfully implemented SEO and PPC strategies, resulting in a notable increase in website traffic
and lead generation by 160%.
Improved campaign performance through meticulous analysis and strategic optimization, achieving a
30% increase in overall conversion rates.
Globe Leather Cloth Co., Sales Executive
▪
Responsibilities
April’22 – Jul’23
▪
▪
Accomplishments
Aug’23 – Feb’24
Conduct thorough website audits to enhance on-page optimization.
Collaborate seamlessly with content writers and developers to optimize on-page content.
Implement Search Engine Optimization best practices like HTML optimization for technical errors to
enhance website visibility and ranking.
Cultivate website authority through the strategic development of backlinks and guest posting.
Manage Social Media handles of clients on multiple platforms like Instagram, Facebook, LinkedIn,
Twitter, etc.
Analyze data insights and adjust strategies to maximize effectiveness.
Generate monthly progress reports and daily work summaries for internal and client review.
Successfully improved on-page optimization for multiple client websites, resulting in increased
organic traffic by 21%.
Applied an advanced backlink strategy that boosted website authority, contributing to a 76%
increase in overall search rankings.
Developed and maintained effective reporting systems, providing clear insights into SEO
performance
▪
▪
▪
▪
Aug’17 – Mar’22
Meet and exceed sales targets through effective selling techniques and customer relationshipbuilding.
Provide exceptional customer service and build long-term relationships with customers.
Stay updated with product knowledge and effectively communicate product features and benefits.
Monitor and analyze sales data to identify areas for improvement and implement strategies to
increase sales.
Collaborate with the store management team to ensure store goals are met.
CERTIFICATIONS
Issued Year-
Certification Name
Advanced Google Analytics
Google Ads Display Certification
Google Ads Search Certification
Google Analytics Certification
The Fundamentals of Digital Marketing
Social Media Marketing
Content Marketing
SEO Fundamentals Course with Greg Gifford
The Complete Digital Marketing Course - 12 Courses in One
Useful Excel for Beginners
Diploma in Computer Applications and Accounting
PERSONAL DETAILS
Mother’s Name
Father’s Name
Nationality
Date of Birth
Place of Birth
Current City
Gender
LinkedIn
Portfolio
Personal Email
Mobile No.
Mrs. Rukhsar Habib
Late Habibur Rahman
Indian
04/09/1999
Kanpur, U.P. India
Noida, U.P. 201301
Male (He/Him)
https://www.linkedin.com/in/abdullahabib
https://abdullah-dev.netlify.app/--
Issued by
Google
Google
Google
Google
Google
HubSpot
HubSpot
SEMrush
Udemy – By Daragh Walsh
Udemy
Data Expert
