Abdulganiy Sarafdeen Ayinde

Abdulganiy sarafdeen Ayinde Social Media Manager Oko Afo, Lagos State Nigeria Nigeria Male PROFILE Innovative and goal-oriented Social media manager with expertise in audience engagement, brand awareness building, and online presence management. competent in analytics, social media strategy, and content production with a track record of increasing followings and boosting client interaction. adept at connecting with target audiences and creating brand identities through digital tools. PROFESSIONAL EXPERIENCE Kelziconcept Ltd, Social Media Manager 03/2026 – Present Developed and implemented strategic social media plans to increase brand visibility and engagement Created and edited engaging video content using CapCut to boost audience retention Designed high-converting flyers and visual assets using Canva Planned, organized, and maintained a monthly content calendar to ensure consistent and timely posting Scheduled and published content across platforms using Metricool for efficient content management Managed and optimized paid advertising campaigns on TikTok and Facebook to drive reach and conversions Monitored performance metrics and analyzed audience insights to improve campaign effectiveness Prepared and presented weekly performance reports for TikTok and Facebook, highlighting key insights and recommendations Engaged with audiences by responding to comments, messages, and inquiries professionally. Shiffy Store, Social Media Manager 01/2025 – 02/2026 Ogbomosho Oyo State Nigeria Developed and managed the store's social media presence across WhatsApp, Facebook, and Instagram. Created engaging content (product photos, videos, and promotional posts) to attract and retain student customers. Responded promptly to inquiries, managed customer interactions, and boosted online customer satisfaction. Implemented social media campaigns and promotions that increased sales and brand awareness. Monitored analytics (likes, shares, engagement, and sales conversions) to improve marketing strategies. Collaborated with customers and influencers to promote phone accessories and increase visibility. Grew social media audience and increased store traffic through consistent posting and customer engagement. EDUCATION LADOKE AKINTOLA UNIVERSITY OF TECHNOLOGY, Bachelor of Technology - Anatomy, 09/2021 – 08/2025 Ogbomosho Oyo State Nigeria SKILLS Graphic Design, Content creation, Marketing strategy, Audience development, Social media marketing, Social media Advertising, Digital Marketing, Lead Generation LANGUAGES English INTERESTS Reading about business growth and entrepreneurship Yoruba