AALOK Mallik
Digital Marketing Manager - Marketing & Analytics Head
I am a highly creative individual with my analytical & problem solving skills which I have gained from my professional
accomplishment of 6 years which will add value to any organization.
-
WORK EXPERIENCE
SQL
Kathmandu, Nepal
Increase lead generation by 25% via Facebook ad campaign for
different Australian client
Manage SEO team of 4 people & trained them for on page & of
page optimisation.
Increased client acquisition via Google ads every month by 2x.
Data cleaning & Visualization via python on FB monthly reports to
find insights.
Used software getresponse for email automations based on series
of events.
Prepared dashboards and report through excel & tableau
Google adwords
Tableau
search console
Facebook ads manager
HubspotCRM
SEO
Ms Excel
Automation
Python
power BI
Google Tag Manager
Getresponse
TECHNICAL SKILLS/CERTIFICATIONS
Analytical Skill
Organization
Data Warehousing & Cleaning, Data visualization & mining
Google Analytics, Google Search ads & Display ads certified
Kathmandu, Nepal
Increased Adsense revenue by 10% by fluctuating ad balance rate
& increased DFP clients.
Improved organic traffic by 20% on domain called kantipur.com
Implemented advertising campaign in youtube channel for app
download of Kantipur
Used Databox BI tools to report CEO about Campaign results
MASTER'S EDUCATION
Title/Award Name
Name of the institution that issued/awarded it
EMLYON Business School (09/2018 - 02/2020)
Paris, France
Google Certification
Online Marketing Specialist
Dove Creation Pvt Ltd
03/2016 - 10/2017,
Google Analytics
Learned the way to extract the business insights/patterns through
tableau & SQL in my masters class.
Digital Marketing Strategist
Kantipur Digital Corp.
11/2017 - 06/2018,
Nepal's # 1 Media group
Kathmandu
SKILLS
Analytics & Marketing Head
VolgAI
01/2020 - Present,
Artificial Intelligence Comany
-
Name of the institution that issued/awarded it
Google Anaytics, Google search & Display ads
Kathmandu, Nepal
Modeled successful business goals for UK client’s project named
Silkflow & increased its sales by 80% in 2 months.
LANGUAGES
Managed team of SEO specialist handling Australian SEO/PPC
client’s project & increased its conversions.
English
Improved lead generation of travel & tour domain (Basanta Tibet)
via PPC(Google Adwords) & Facebook campaign by 30%
Nepali
Hindi
SEO Specialist
Sag Infotech
11/2014 - 02/2016,
Jaipur, India
Handled in-house project named “Sag Academy” successfully by
improving its rank & run digital advertisement campaign.
Implemented mobile advertising for Sagmart website and did
competitor research through Href, SEMRUSH etc tool.
EDUCATION
Masters in Data Science & Digital Marketing
Emlyon Business School
09/2018 - 12/2019,
Paris, France & Shanghai China
IN- COMPANY PROJECT
Implemented Digital Marketing campaign & strategies for
international company called brainsfeeed based in Hongkong.
Improved traffic and conversion rate through SEO & SEM