Aafaq S

Aafaq Sikandar Senior Web Developer | Frontend Developer New Hyde Park, NY 11042-- Proficient web developer with 6+ years of experience in Web Development. Skilled in designing and developing eCommerce platforms, as well as integrating third-party applications. At Frankie4, increased sales by 20% by optimizing the user experience on the site. Also developed a custom Shopify app that is currently used by more than 1,000 stores. Linkedin Profile:https://www.linkedin.com/in/aafaq-sikandar Skills and Qualifications • Expertise in Shopify and WordPress theme development and customization • Expert-level knowledge of Shopify Liquid templating language and working knowledge in Custom Shopify APP development • Version control for Shopify theme development, Migrating the E-commerce Store and Integrating Different Ads • Front-end technologies, including HTML5, CSS3, JavaScript, jQuery, Ajax, Liquid, React.js, Angular and PHP, Laravel Node.js as the backend. • Experienced in building user interfaces for websites and/or web applications using Elementor, WP Bakery, Gutenberg and custom page development. • Experienced in designing and developing responsive design websites • Comfortable working with debugging tools like Firebug, Chrome inspector, etc. • Ability to understand CSS changes and their ramifications to ensure consistent style across platforms and browsers. • Knowledge of how to interact with GraphQL RESTful APIs and formats (JSON, XML) • Strong understanding of PHP back-end development. • Custom features development using API and Hooks. Authorized to work in the US Work Experience Senior Web Developer FRANKiE4 Footwear - Seattle, WA July 2022 to Present • Troubleshoot website issues and resolved them in a timely manner, preventing potential loss of sales. • Structured the website’s codebase for ease of maintenance and future expansion. • Participated in daily stand-up meetings with the development team to discuss progress on ongoing projects. • Streamlined the checkout process, resulting in a 5% increase in conversion rate. • Diligently followed all company guidelines and best practices when coding web pages. • Documented business requirements and collaborated with cross-functional teams to develop eCommerce solutions that increased conversion rates by 15%. • Mentored junior developers on best practices for coding, debugging and unit testing; helped resolve an average of 12 critical defects per sprint. • The reduced development time for new features by 20% on average through the use of Agile methodologies and automated tools such as JIRA and Confluence. • Assessed code changes for potential risks and impact on other systems before promoting to production; averted 5 major incidents in the last 6 months alone. • Proficiently coded in Java, JavaScript, AngularJS, ReactJS, NodeJS, HTML5 and CSS3; developed 3 complex eCommerce applications from scratch independently. AU Store: https://frankie4.com/ NZ Store: https://nz.frankie4.com/ US Store: https://us.frankie4.com/ https://www.linkedin.com/company/frankie4-footwear/ Full Stack Web Developer GoCMRG | McKinsey & Company - New York, NY May 2020 to May 2021 • Worked in a 20-person team of American and French devs and designers • Designed and developed a job board using WordPress Hooks • Developed, Designed, and Implemented Database structure, Storage structure, and Web service required for File/Content Management System • Setup tracking with GTM and GA, integrated HTML/CSS into the CMS and conducted day-to-day maintenance of the websites, resulting in a combined $40M of revenue for clients • Act as the company expert in creating PPC and Google Ad Words campaigns to be integrated with new website builds. • Manage a user guide to help clients understand site features and management of the website, increasing visitor satisfaction by 50%. • Collaborated with marketing and project management teams to deliver projects on-time and with the highest standard, retaining over 98% of clients. Senior Shopify Developer (Contract) PixelEyeWear / Eagle Rocket LLC - USA September 2020 to March 2021 • Developed and maintain a high-quality, scalable Shopify store for the client. • Collaborate with client to understand their business needs and goals, and provide recommendations on store design and functionality. • Implemented custom features and functionality using HTML5, CSS3, JavaScript, Liquid, and Shopify APIs. • Ensured stores are optimized for SEO and implemented CRO best practices • Extend Shopify's functionalities to the next level using storefront APIs and meta fields. • Theme modification using Shopify API and Liquid template language. • Working with version control systems such as GIT / SVN Senior Shopify Developer (Contract) Apothem Labs / Chad Halsted - USA August 2019 to December 2020 • Assisted in development of applications for integration as per technical and functional specifications. • Supported team members in implementation of software systems and applications by case and supporting documentation. • Performed regression tests for reduction of errors in existing eCommerce applications. • Conducted research and analysis on industry segments to suggest new technologies and methodologies. • Resolved application issues by procedure of analysis, troubleshooting and identification. • Maintained internal and external interfaces to enhance web business applications. • Provided assistance for complete testing and browser compatibility for all system components and units. • Prepared estimates and timelines required for technical designing, coding and testing services. https://apothemlabs.com https://www.linkedin.com/company/apothemlabs/ Education Master's degree in Project Management The University of Lahore - Lahore September 2019 to September 2021 Bachelor of Science in Computer Science Lancaster University - Lancaster February 2013 to February 2017 Skills • Jira • SCSS • Slack • Trello • Marketing • React • APIs • Git • JSON • Liquid • Theme development • PHP • Klaviyo • WordPress • CSS • REST • Shopify • HTML5 • Figma • Software development • Conversion optimization • Application development • Web design • MVC • JavaScript • User Interface (UI) • AJAX • MySQL • A/B testing • Web Services • Agile • Bootstrap • Microsoft SQL Server • Java • Unit Testing • Web Development • GitHub • XML • Analytics • Google Analytics • PPC Campaign Management • Google Tag Manager • Google AdWords • UI design • UX • UI • SaaS • Usability • HubSpot • PostgreSQL • Node.js • GraphQL • Visual Studio • Ruby on Rails • Redis • Vue.js • SQL • Laravel • Angular • MongoDB • Business Analysis • Test Cases • Scrum • AWS • B2B • Analysis skills • XHTML • Firewall • SEO • SEO tools • Security • Project management • Project management software • Software project management • Email marketing • MailChimp • Website maintenance • Responsive web design • Relational databases • GitLab • CDN • Woocommerce • Pardot • Content management systems Links https://conaturalintl.com/ https://looplasso.com/ https://regalfragrance.shop/ https://vinylbox.co/ https://vitarx.co/ https://www.aleck.io/ https://www.centaurigear.com/ Certifications and Licenses Google Ads Search Certification July 2022 to Present Google Analytics Individual Qualification July 2022 to Present Google Add Display Certification July 2022 to Present Shopify App Development Shopify Expert July 2018 Shopify Plus Expert March 2020 to November 2022 Shopping Ads Certification July 2022 Assessments Software developer fit — Expert November 2022 Measures the traits that are important for successful software developers Full results: Expert Indeed Assessments provides skills tests that are not indicative of a license or certification, or continued development in any professional field. Groups AIESEC Global Volunteer(American University Cairo, Egypt) July 2016 to December 2016 AIESEC Türkiye Global Voluteer (Izmit, Turkey) September 2017 to November 2017