About Us
Embarque is a fast-paced and innovative company striving to create results-driven solutions. We're seeking a highly skilled PPC Specialist to manage and optimize our paid media campaigns. If you have a knack for turning data into insights, crafting compelling ad strategies, and driving ROI in a collaborative, asynchronous environment, you might be the perfect fit for us!
Role Responsibilities:
- Plan, execute, and optimize PPC campaigns across Google Ads, Bing Ads, and social platforms.
- Perform keyword research and competitor analysis to inform bidding strategies.
- Monitor campaign performance and create actionable reports.
- Write compelling ad copy that aligns with Embarque’s branding.
- Collaborate with the content and design teams to optimize landing pages for conversions.
- Stay updated on industry trends to implement innovative advertising strategies.
Requirements:
- Proven experience managing PPC campaigns with measurable results.
- Proficiency in Google Ads, Bing Ads, and analytics tools like Google Analytics.
- Strong analytical skills with a focus on ROI optimization.
- Excellent communication and problem-solving abilities.
- Familiarity with asynchronous work environments is a plus.
Why Join Us?
- Flexible, remote-first work culture.
- Work on challenging projects with a growth-oriented team.
- Opportunities for professional development and innovation.