Social Media Action Plan
Monthly Goals Weekly Goals Daily actions
Action Plan: December
Create social media
content
At least 15
organic posts
Add features on social that Social media
platforms
will help increase
should be
engagement
updated
Capture
impact
Christmas campaign
through social
reporting
Action Plan: January
Create social media
content
Social media promotion
Plan for Valentine's
campaign
At least 12
organic posts
Increase
number of
followers and
volume of
engagement
Finalize
campaign
Action Plan: February
Create social media
content
At least 12
organic posts
Capture
impact
Valentine's sales campaign
through social
reporting
Plan for paid campaigns
Budget plan
and
conversion
report
2-3 posts
Search for
content
Search for
Execute social
social media
media updates
updates
Check
progress and
report output
Execution of
campaign
2-3 posts
Search for
content
Check
progress and
report output
Execution of
promotion
List of
promotion
materials
Present
possible plans
2-3 posts
Search for
content
Monitor the
progress of
the campaign
Execution of
campaign
List of all paid
campaigns
Search for
that will be
possible paid
executed the
campaigns
following
month