Growthacking
ATTENTION
through video games?
BY VIKTOR ILIJEV
FOREWORD
THIS IS NOT A PRESENTATION ON THE PROS AND CONS OF HOW
PLAYING VIDEO GAMES AFFECTS YOUR ATTENTION.
Gamers like me will agree there are no cons to video gaming.
THIS PPT
Contains a growth hack that will help to understand how attention works and
how can we manage it through some simple video game hacks
At the end of this story, i'm hoping you will think to yourself “aha well that
was an interesting way of looking at it.”.
“I wonder what other interesting stories this guy has…”
LET’S BEGIN
!
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!
!
!
WHAT
IS
!
!
!
!
!
!!
! !
!
!
!
Attention 101:
attention?
e
n
o
e
m
o
somethings
DEFINE
Interesting, but could
be explained in a
more interesting way
som
e
n
o
e
m
o
s
eth
ing
something
ATTENTION
we use
throughout the day..
INTERNET
on the
WORK
FAMILY
LETS BEGIN
LETS BEGIN
FRIENDS
LETS BEGIN
MORE
INTERNET
some
LETS BEGIN
READING
watch a
MOVIE
get
INSPIRED
THE WORLD!
conquer
THINGS
we use attention on
we love, enjoy, need, must have, must
do, need to do, can't live without,
things that make us laugh, things we
don't need, things we can live without…
AND...
some more
WORK
INTERNET
more
more
MOVIEs
LETS BEGIN
more
FRIENDS
LETS BEGIN
READING
LETS BEGIN
MORE
INTERNET
some
LETS BEGIN
MORE
INTERNET
some
LETS BEGIN
MORE
INTERNET
some
LETS BEGIN
MORE
INTERNET
some
WTF?
What’s go
ing on?
t
n
e
p
s
t
s
u
j
u
o
y
,
l
l
e
W
r
o
f
n
o
i
t
n
e
t
t
a
r
u
o
y
o
t
d
e
e
n
u
o
Y
.
y
a
d
the
rest.
What?! Sp
ent how?
I
got a ton
of other
things to
do! I need
attention!
….
PROBLEM!
what
WE WANT
Is to do everything, at once.
the
REALITY
is we can’t, because we have
limited and mostly untrained
attention at our disposal.
and when you
SPEND
It completely, you become.. .
easily
DISTRACTED
OVERWHELMED
generally
BORED
“if i had a dollar
FOR EVERYTIME
i got distracted…
...i wish i had
SOME ICE CREAM
so how
DO YOU KNOW
how much attention you have and when you
will spend it?
YOU COULD SAY
ATTENTION IS A MUSCLE..
BUT LET'S NOT.
MUSCLES ARE ONLY GOOD FOR DESCRIBING HOW TO MAKE MONEY
(OH NO YOU DIDN'T!!! Oh yes i just did refer to my other presentation on the
subject of money and muscles check it out)
LETS THINK
OF ATTENTION IN A MUCH MORE FUN WAY.
THINK ABOUT IT THIS WAY
in video
GAMES,
characters have a health bar.
The
HEALTH BAR,
has certain ammount health points that
you can spend in combat
Think of the
HEALTH BAR,
as your attention bar
you spend it by
BEING,
carrefull
you spend it by
NOT BEING,
carrefull
by
NOT BEING,
focused
and by
BEING,
focused
You spend it by
TAKING ON
too many things at
once
GAME OVER
and when it's spent, its
but a
A HEALTH BAR
can be replenished, and over time with
practice it gets bigger and better.
so
FOCUS
On one thing at a time.
take
YOUR TIME,
strive for Quality over quantity.
and
ENJOY
you spend it only once.
Thanks for reading!
Hope you enjoyed this growth hack.
Both icons are clickable!
Like it if you like it &
share it if you care
it?..that's not right... Anyways
click on the like above and
AND
Check the other INSPIRING
growth hacks on my slideshare
profile as well, if you don't feel
bothered of course ;)