Temed Promotion Case-study
CASE STUDY
VIKTOR
DMYTRENKO
PROJECT
DETAILS
Info:
Years:-
TEMED LLC.
TEMED.COM
Technologies:
Strategy writing, SEO-optimization,
Guerilla Marketing, Outreach,
SERM, CRM-marketing, Social
Media Marketing, Paid Ads,
TeMed.com is a medical service specializes in a doctor search through location, specialty,
conditions, treatments, procedures, insurance taken, and many other filters.
TEMED
ISSUE
TeMed.com specializes in doctor search near a customer using the mileage filter and user location. Make an appointment
at a time convenient for a person. A customer will get an appointment confirmation and reminders on his cell phone.
The issues of the project were:
Unclear marketing strategy. The customer spent a serious budget with the three previous teams and got a
"zero" result.
Lack of target audience portraits.
Lack of qualified UX with a huge on-site churn rate.
The list of social channels that drive no traffic
Low quality internal SEO optimization foe the main websites and subdomains
Lack of PR strategy.
Lack of SERM.
As a result, the client had a situation when:
TeMed was an unknown brand
The doctors' database was weak
Absence of patients' database.
SOLUTION
To fix the case and grow the TeMed brand popularity, as well as users database our client got the following list of services:
One year marketing strategy with clear deadlines, a list of activities, results predictions, and milestones.
Team changes. We proposed the skills roadmap, fired 87% low qualified specialist and hired the new internal
team from scratch.
One year media-plan with milestones.
Launched from scratch all the marketing activities (PR, backlinking and outreach) to grow the clients' base and
new medical staff involving.
RESULTS
From August 2017 to July 2018 out client got the following results:
82K
135K
5
VISITORS
USERS
IN DOCTORS AND CLIENTS
DATABASE
BRAND PUBLICATIONS IN THE
TOP US NEWS-SOURCES
INFORMATION
If you have a question about the case or want to discuss
your issue a good idea is to turn for the advice of a
professional marketing specialist.
Please send your inquiry to our manager via-or call on -.
We will help you to ensure your strategy will be a state
of art solution.