Sasha Hrgic

CV & Portfolio Graphic & Web Design Sasha Hrgic ©Copyright DESIGNER 2019 Sasha Hrgic ©Copyright DESIGNER 2019 -- Curriculum Vitae About Languages The ultimate thing that really motivates me is helping clients reach their full potential and helping their business grow. Giving them the right tools to speak to their customers is essential to the work that I do, so it’s not just about the beautiful design. It’s all about the storytelling. - Serbian Native Really listening to the client and helping them shape their brand is the foundation of excellent work, so building with a purpose is an unavoidable factor to success. The design is the beautiful icing on a well structured and meticulously crafted strategy cake. - Spanish Basic Education - Art and Design School Bogdan Šuput -) - Carlisle Highschool, Carlisle, Iowa -) - As part of a student exchange program to the United States. I have graduated from school in that year, so I am also an American highschool graduate. - English Near native Contact Phone - Email-LinkedIn linkedin.com/in/sashahrgic/ - College of Applied Sciences, Novi Sad -) - Graphic Design department Sasha Hrgic ©Copyright DESIGNER 2019 Page 1 | 13 Curriculum Vitae The tools I work with: Adobe Photoshop Adobe Illustrator Adobe InDesign •Advanced •Advanced •Advanced Adobe After Effects Adobe Premiere Cinema 4D •Intermediate •Intermediate •Basic Brand Strategy Brand Identity Graphic Design Web Design Stylescape Design Print Design Presentation Design 2D Animation Graphic and Web Designer -) Case3D -) During college I’ve gained experience as a freelance graphic and web designer. I’ve mostly worked on different collateral material, such as brochures, posters, other corporate material, along with simple landing websites and web mockups. I’ve been with this company for almost 5 years and have learned a lot from my experience. I’ve become a “Jack of all trades” since my work scope has ranged so far and wide. My usual tasks were creating both internal and external designs, print design, packaging design, marketing material for the company, creating landing pages for different products, etc. However, I have also learned 2d animation in After Effects and editing in Adobe Premiere, worked on creating UI/UX for mobile apps, voice acted for 3D simulations, and many other exciting things. I still do freelance work, but I did freelance exclusively while I was still in school. Web design internship The type of work I do: Art Direction Freelance designer Eton Digital (Sep-Oct 2013) During this short internship I’ve received further education and experience in web design, mostly working on creating responsive design mockups and other web solutions for current clients. Towards the end of my employment in Case3D, I’ve discovered brand strategy as a better way of creating design and wanted to focus exclusively on branding design in order to help clients focus on their vision and ideal customers. Along with the web work, I’ve also been tasked with creating some client logos and other client material relevant to the project. Sasha Hrgic ©Copyright DESIGNER 2019 Page 2 | 13 Curriculum Vitae The tools I work with: Adobe Photoshop Adobe Illustrator Adobe InDesign •Advanced •Advanced •Advanced Adobe After Effects Adobe Premiere Cinema 4D •Intermediate •Intermediate •Basic Brand Strategy Brand Identity Graphic Design Web Design Stylescape Design Print Design Presentation Design 2D Animation Graphic Design Instructor Content Insights (2018-current) IT Fusion -) Working with this company is one of the best decisions I’ve ever made. They recognised my talent and work drive and have put me in charge of their design department. I create all visual and marketing materials, both internal and external, landing page design, blog post design etc. I’ve worked as a Graphic Design Instructor at IT Fusion Course Academy as an addition to my fulltime job, and it was one of the most valuable experiences. I was in charge of creating and shaping the curriculum and teaching the students all about graphic design - both in theory and in practice. I also am in charge of creating different animated content for the company along with editing any type of produced video material. Employer branding is a very important staple in this company so a lot of strategic visual material is created in order to attract future employees, so it isn’t just about creating collateral, there is a lot of structure to every project which is something that I really appreciate. The type of work I do: Art Direction Senior Graphic and Web Designer Sasha Hrgic ©Copyright DESIGNER 2019 They were three-month long courses where I devoted my time to sharing all of my knowledge and helping future graphic designers learn as much as they can in that very short time. Not only was there theory involved (introduction to graphic design, color theory, typography, basics of logo design, print techniques, different types of practical design, social network design, etc.), but I was also in charge of teaching them software like Adobe Photoshop, Adobe Illustrator and Adobe InDesign. They were all usually all beginners, so devoting time to each and every one of them, answering all questions and guiding them in a structured environment was imperative. Page 3 | 13 The Work Sasha Hrgic ©Copyright DESIGNER 2019 Page 4 | 13 Branding an Archviz Company Client Socker Scope Strategy Brand Identity Website Website sockerviz.com Year 2019 A company, started from pure passion, required the brand identity to be elevated and persuasive. After the process of discovery, we have defined what Socker really was and how it was supposed to communicate with its audience. Along with the brand identity, we also developed the website with the purpose of attracting ideal clients. Sasha Hrgic ©Copyright DESIGNER 2019 Page 5 | 13 Client Socker Sasha Hrgic ©Copyright DESIGNER 2019 Page 6 | 13 StartUp Company Partnership Client Content Insights Scope Collateral Animation Blog post visuals Year 2018/2019 Content Insights, from a branding perspective, prides itself on being relaxed, but direct. Every single piece of collateral produced has aimed to tell a compelling story that will attract the attention of those in the industry. Watch Video The illustrative nature of this brand allows for imaginative creations, most obvious in the blog post visuals that are produced weekly. Check out all blog post visuals here. Sasha Hrgic ©Copyright DESIGNER 2019 Page 7 | 13 Client Content Insights Sasha Hrgic ©Copyright DESIGNER 2019 Page 8 | 13 Unique Tour Guide Branding Client Book-Mark Scope Brand identity Book design Year 2016 Book-Mark (A Unique Literary Tourist Guide Through Novi Sad), is one of 10 projects awarded by Erste Bank as part of a national competition. Its purpose is to revive the past and raise awareness about the real people who shaped the literary scene and their society in general. The design of this bilingual book was a challenge, but has made a cultural difference not only for the tourists but for the locals as well. Sasha Hrgic ©Copyright DESIGNER 2019 Page 9 | 13 Client Book-Mark Sasha Hrgic ©Copyright DESIGNER 2019 Page 10 | 13 TedX Novi Sad 2016 Client TedX Novi Sad Scope Conference branding Year 2016 One of my proudest projects by far. TedX Novi Sad reached out needing a designer to design the 2016 conference and I was more than happy to ablige. Even though it was a pro bono project, I was extremely happy to be a part of such a great cause. The motif was to be an iceberg, symbolising a concept that there is “more than the eye can see”. Sasha Hrgic ©Copyright DESIGNER 2019 Page 11 | 13 Client TedX Novi Sad Sasha Hrgic ©Copyright DESIGNER 2019 Page 12 | 13 Thank you for your consideration! Sasha Hrgic ©Copyright DESIGNER 2019 --