Richard Oluwaseun Shittu

Richard Oluwaseun Shittu — Portfolio Sales Growth Strategy – SGFX, Dubai Project Type: Business Development / Sales Leadership Overview: Led a high-performing sales team in the prop-trading and forex sector. Designed and implemented strategic outreach and retention campaigns targeting European and Asian clients. Key Actions: • Introduced a client segmentation model based on trading volume and engagement. • Created weekly KPI dashboards to monitor conversion and retention rates. • Optimized communication scripts to match investor profiles. Results: Achieved 150% revenue growth in one year and 30% client-retention improvement. Digital Marketing & Lead Generation – FX Globe Marketing Project Type: Marketing / Client Acquisition Overview: Developed and executed digital campaigns across Facebook, LinkedIn, and Google Ads to promote trading packages and investment programs. Key Actions: • Managed a team of 10+ sales reps and aligned marketing funnels with CRM data. • Built a consistent lead-nurturing workflow through automated email follow-ups. • Conducted A/B testing to identify the most effective ad creatives. Results: Generated over 1,200 qualified leads and increased monthly conversions by 40%. Inventory & Operations Efficiency – EFS Facilities Services Project Type: Operations / Customer Service Overview: Oversaw inventory and procurement processes for facility-management clients in Dubai. Key Actions: • Introduced automated stock-tracking system reducing manual errors. • Coordinated vendor schedules and procurement approvals. • Improved communication between procurement, logistics, and customer teams. Results: Reduced order delays by 25% and achieved 100% inventory accuracy. Skills Demonstrated Sales Strategy, Business Development, Client Retention, Digital Marketing, Leadership, CRM Management, Analytical Thinking