Social Media Strategy
SOCIAL
MEDIA
STRATEGY
FHMOMS
FILIPINA HOMEBASED MOMS
A S S E S S M E N T
DEMOGRAPHICS
Age: 21 and above
Gender: Female
Location: Philippines
Industry: Education
OBJECTIVES
Increase awareness of home-based jobs
Engage and build community with Moms
Provide learning and opportunities in the industry
COMPETITORS
Filipino Virtual Assistance
Online Freelancing Jobs
WHO AM I
Pinoy Online Ventures
Work at Home Mom Philippines
Virtual Assistant Hiring- Homebased Jobs
C O N T E N T
I D E A S
ORIGINAL CONTENT
From your social media platforms, I will post
what services we offer for free and paid.
WEBINAR
These sessions can be used to share
knowledge, ideas and updates to aspiring work
at home and moms.
MOTIVATIONAL QUOTES
These quotes should be related to Filipinos,
Mothers, work at home
PARENTING TIPS
Tips and resources that can help parents
be more fulfilled.
RELATED ARTICLES
WHO AM I
Relevant curated content will be posted with
links and a short copy.
C O N T E N T
C A L E N D A R
THURSDAY
MONDAY
Quote Card
9 AM
Blog Post
1 PM
Article
7 PM
Quote Card
4 PM
TUESDAY
FRIDAY
Quote Card
9 AM
Poll
9 AM
Job Hiring
7 PM
Quote Card
4 PM
Webinar
7 PM
WEDNESDAY
SATURDAY
Quote Card
9 AM
Blog Post
1 PM
Article
7 PM
Quote Card
4 PM
Article
7 PM
E N G A G E M E N T
S T R A T E G Y
FACEBOOK
30 to 45 minutes daily
Engage within Facebook Groups
INSTAGRAM
30 to 45 minutes daily
Engage with target audiences
Use hashtags and locations to find audience
LINKEDIN
30 to 45 minutes daily
Engage with target audiences
Use trending topics and influencer's posts
TWITTER
30 to 45 minutes daily
Engage with target audiences
Use trending topics and influencer's posts
P R O P O S E D
C O N T E N T
POST 1
Live
discussion
on
Social
Media
Management
&
Marketing, tomorrow 8pm! Don't miss out on our free
webinar with Mommy Janelle.
P R O P O S E D
C O N T E N T
POST 2
Working at home is amazing except for the fact that your
partner and kids are there too. Here are some hacks on
how to get through the day without losing your mind.
https://bit.ly/3ewAVrI
P R O P O S E D
C O N T E N T
POST 3
While life might be different from only a few months
ago, Moms are stepping up in ways they never thought
possible.Know more on how to adapt to the new normal.
https://bit.ly/3hQ0h5T
P R O P O S E D
C O N T E N T
POST 4
We refuse to give up! We do anything for our family and
that also means us Moms taking care of ourselves.