Quianna Jeffries

It was found that TacoTime makes an estimated $83.2 million in revenue annually. Where Taco Bueno makes at bit more at $187 million in revenue annually. Both companies have an A plus rating with the Better Business Bureau and offer franchise opportunities to interested entrepreneurs. TACOTIME COMPETITIVE ADVANTAGES TacoTime is offering fresh home-style Mexican cuisine in a fast food environment. [1] Their food is inexpensive, and they have a variety of menu items to choose from. [2] This company boasts an A plus rating with the Better Business Bureau (BBB). [6] They offer gift cards which they are pushing for the holiday season. [8] STRENGTHS They are known to have speedy service and to serve fresh food. [1] They have a “kid’s zone” which is a key feature for families. [1] TacoTime has a full menu that features authentic Mexican recipes. [2] This company keeps itself relevant by testing new products often. Every month or so there is a new product advertised. [3] They are considered one of the 14 biggest Mexican chain restaurants in the US. [5] WEAKNESSES They do not offer online ordering, which is a big detractor in todays online ordering world. [1] Employees say their compensation and benefits are below average for their industry. [7] REVENUE TacoTime made $83.2 million in Q4 of 2018. [8] LOCATIONS They have over 300 franchises in the US and Canada. [4] TacoTime also has freestanding and franchise footprints in Japan and Kuwait. [4] TACO BUENO COMPETITIVE ADVANTAGES One of there biggest competitive advantages id how fresh their food is in comparison. [9] They put a lot of resources into making sure their franchisees have a strong support system. [9] Their CEO has an approval rating of 70 percent. [11] This company boasts an A plus rating with the Better Business Bureau (BBB). [14] STRENGTHS They have loyal customers that stay around for generations. [9] Taco Bueno has been investing heavily into their brand. [9] The growth of multiunit franchises into new markets is a critical component of their development. [9] They have some very successful promotions which include Throwback Thursday and Buenoheads. [10] They offer online ordering and innovative menu options. [10] WEAKNESSES They have limited market share due to intense competition in this segment. [10] There have been reasons for concern when it comes to franchise management. [10] According to Taco Bueno has a high employee turnover rate? Employees say their compensation and benefits are below average for their industry. [11] REVENUE Taco Bueno makes an estimated $187 million in revenue annually. [12] LOCATIONS Taco Bueno has a “strong presence in the South-Central US”. [9] They currently have a footprint in Kansas and Arkansas. [13]