Tradebits
W H I T E PA P E R
With from the people at Tradebits
The digital marketplace
of the future
V1.1
IMPORTANT: You must read and agree to the disclaimer attached to this whitepaper in full before reading this whitepaper. This disclaimer applies to all information provided to you by Tradebits B.V. (hereinafter: “Tradebits”).
2
Table of contents
Abstract
7
The Opportunity
Here to Stay
12
Market Size and Potential
12
Current Challenges
14
Trust/Regulation
14
Reliability/Stability
15
User Experience
17
The next 100 million users
The Tradebits Vision
User Experience
17
20
21
Customer Service
21
Customer Focus
22
Portfolio Centric
22
Multilingual
24
Mobile Experience
24
Social Trading
25
Business model
26
Transaction Fees
26
Buyback Program
27
Trust/Regulation
3
11
29
Policies
29
Security
30
User Level
30
Platform Level
31
Blockchain Level
31
Organizational Level
33
Tradebits Ecosystem
34
Tradebits Store
34
Users
34
Developers
34
API
Lifestyle applications
36
Loyalty applications
36
Education applications
36
The Tradebits Exchange
Overview of Platform
38
39
Technology
41
Reliable
42
Open Source
42
Decentralized
42
Transactor
43
The XBITS Token / ICO
4
35
48
Introduction
49
The XBITS Token
49
Purpose and Usage
49
Details & Supply
50
Use of Proceeds
51
Marketing
52
Liquidity
53
Ex Fund
53
Vesting Schedule
53
Rewards Program
54
Token Support
55
Company
Roadmap
58
Team
58
Risks
61
Security
62
Compliance
62
Competition
63
Execution
63
Conclusion
Disclaimer
5
57
64
66
For the vast majority of
crypto traders, crypto
trading is not about
market analysis;
but rather about
opportunities to profit
and say ‘see...I was right’
- Waseem Sadiq
CEO, Tradebits
Abstract
7
The inception of digital currencies can be traced back to the 1980s when David
Chaum created the first cryptographic protocols and a digital currency called
DigiCash. Chaum’s ideas for secure digital currencies paved the way for many of
our modern cryptographic protocols. In late 1998 two significant inventions –
hashcash and bit gold – introduced the concepts of chained proof of work and
Byzantine fault-tolerance, forming the basis for what was to come.
Bitcoin, the world’s first real digital currency, was introduced in 2008, marking
the birth of the global digital economy as we know it. Since the launch of
bitcoin, over 1500 cryptocurrencies have been introduced into the market with a
combined value of over $470 billion. Bitcoin, which began life at $0.008 in 2010,
is expected to reach $50,000 by the end of 2018. It is estimated that the global
cryptocurrency market will be valued at over $1 trillion in 2018 and over $5
trillion by 2022.
At the center of the fast-paced global digital currency ecosystem lies the
lifeblood of the market -- the cryptocurrency trading platform -- where people
buy, sell and trade digital currencies around-the-clock. Plagued by central
intermediaries, the commercial trading platforms available today are firstgeneration designs, built mostly by tech enthusiasts with varying degrees of
technical adeptness, and fraught with bottlenecks, downtime, losses, hacks and
clumsy user interfaces. To make matters worse, when volatility hits, exchanges
are sometimes left with little choice but to suspend trading and new user
registrations while patching their outdated platforms. This litany of
problems on the exchanges gives users little faith in the systems that should, at
minimum, provide safe, secure and seamless trading.
8
Fast forward a few years into the future. It is estimated that around 1% of the
world (~50M users) currently own and trade cryptocurrencies. In November
2017, Coinbase alone, the global market’s largest bitcoin brokerage and
wallet platform, served more than 13 million active users. Given the current
exponential growth rate of digital currencies, analysts expect the number of
cryptocurrency users to reach 200 million by 2024, a saturation point where the
vast majority of investors and casual consumers will embrace digital currency
as a trusted store of value and exchange.
Early in the evolution of cryptocurrency, no one foresaw that individual
exchanges would be hammered with over 250,000 new user registrations in a
single day, and daily trading volumes would reach the same activity levels as
the New York Stock Exchange. And yet we have no choice today but to rely on
first-generation technologies that were designed for a different time. If today’s
exchanges can’t handle current demand, how can they possibly be expected to
handle the flood of new users and transactions that will come as the market
continues its meteoric rise?
With unbridled market growth ahead, trading tools and technologies must
change to meet unprecedented demand and lower levels of user sophistication.
This begs for a fresh approach that transforms the way we trade and operate
with cryptocurrencies. The new architecture needs to assure users that trade
orders are successfully executed each and every time, without lockouts,
downtime, or mishaps. Users must feel safe, and new registrants should not
be intimidated by cryptic interfaces, a lack of customer service, or a lack of
resources at their fingertips to guide them through the trading experience.
We are proud to introduce Tradebits, a digital currency exchange platform
designed for scale, performance, reliability, security and usability. The hallmark
trait of the Tradebits platform is its soundness of design, leveraging the same
principles used to power and secure the most demanding stock exchanges
around the world.
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On top of the platform lies a revolutionary approach to the cryptocurrencyexchange user interface-- resource-rich and configurable to match the
sophistication level of every digital currency trader. To further enhance the
digital currency trading experience, users will have access to 24x7 live customer
service and a myriad of third-party trading apps and resources through the
Tradebits Marketplace. As an added benefit, people who purchase XBITS
become part of our exclusive coin buyback program, a model that supports the
price development of the XBITS token/coin by allocating a percentage of the
trading fees to buy back XBITS.
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Part I
The Opportunity
11
Here to Stay
In the short span of just under one decade, the global cryptocurrency market
has grown to include over 1,494 digital currencies with a market cap of over
$470 billion. The number of digital currency traders today stands at around
50M, expected to exceed 200M by 2024. During boom markets in 2017, new
user registrations on some exchanges were reported at over 250,000 in a
single day with daily trading volumes reaching the levels of the New York Stock
Exchange. According to Forbes, the global cryptocurrency market appreciated
more than 1200% in the first 11 months of 2017. Some speculate that Bitcoin
alone could reach a capital appreciation of over $7 trillion. The London Block
Exchange believes that digital currency investment will over take stocks and
bonds as its popularity rises in millennials.
Market Size and Potential
With digital currency exchanges struggling to fulfill current demand, and
cryptocurrency market growth expected to explode over the next 5 years the
market is ripe for a new industrial-class digital currency trading platform.
12
The worlds money in perspective
All cryptocurrencies $400B
All
Money
$83.6T
Stock
Markets
$66.8T
Physical
Money
$31T
USD in
Apple
Circulation $730B
$1.5T
Bill
Gates
$86B
Digital currencies have huge growth potential as we replace traditional stores of value (such as stocks, bonds, etc).
13
Bitcoin
$41B
Current Challenges
Trust/Regulation
ICOs (Initial Coin Offerings) have exploded, flooding the market with
questionable opportunities and little to protect consumers from losing their
money. Fragmented governance is beginning to appear in governments around
the world, but it requires coordinated efforts to become truly beneficial to
blockchain technologies as a whole.
Tradebits will comply with Know Your Customer (KYC) & Anti Money
Laundering (AML) Directive (EU) 2015/849 of the European Parliament. We have
recruited dedicated personnel for implementing KYC and AML procedures and
will scale the implementation by working with partners.
Tradebits is focused on solving the trust challenges that plague digital currency
exchanges today. Our team is growing, it currently consists of 25+ seasoned
entrepreneurs and professionals that have successfully launched and operated
multiple venture-backed startups. We are negotiating with the Dutch tax
authority (de Belastingdienst) to ensure we have legal and tax precedence for
implementing our governance model. In addition to this we are investigating the
path to acquire a European banking licence from the Dutch Central Bank to be
able to provide fiat gateways to the Tradebits exchange as well as other digital
currency initiatives.
14
Reliability/Stability
If you have some experience in trading on cryptocurrency exchanges, you’ve
most likely had to deal with one or more of the following problems:
•
•
•
•
Unable to open a trading account on your exchange of choice due to
overload
Unable to enter buy- or sell orders or even login at all
Unable to get a timely response from customer support and having no
updates on outstanding requests
Your exchange of choice is mentioned in an article referring to shady
business practices
These issues are ironic considering that the entire motivation behind
the decentralized digital currency movement was to keep money out of
untrustworthy centralized financial institutions. And now, we’re all left with little
choice but to trust faceless centralized institutions we know little to nothing
about.
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Reliability/Stability
Problems with the current crop of digital currency exchanges are well known and have impacted traders accross the globe.
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User Experience
Average consumers entering the digital currency market struggle to interpret
and navigate the complex interfaces of the exchanges. Absent a background
in finance, even a simple task like understanding whether holdings have
skyrocketed or shrunk becomes a chore, let alone trying to locate the data and
supporting information necessary to make an informed trading decision.
The next 100 million users
The blockchain technology market is currently positioned between early
adopters and the early majority. In order to cross this chasm and reach the
next 100 million users, a next generation of cryptocurrency-related products
are required. Products that appeal to both early users (as ambassadors and
visionaries) as well as the majority of consumers.
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The Tradebits Chasm
Innovators
2.5%
Early
Adopters
Early
Majority
2.5%
2.5%
Late
Majority
2.5%
Laggards
2.5%
Tradebits
Up to 2018
2018 and beyond
The current crypto market is lingering in what’s called the “chasm”, where a big group of innovators and early adopters live. In order to
cross this chasm and reach the majority of users, new type of products are required that appeal to both the early users (as ambassadors and visionaries) as well as the majority of consumers.
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Have you ever received
the question from
someone in your close
circle of friends and
acquaintances: “which
coins should I buy, I have
no idea...”?
We definitely have…
Part II
The Tradebits Vision
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User Experience
Customer Service
In SaaS (software-as-a-service) and enterprise software, customer satisfaction
and success represents a multi-billion dollar market. Both b2b and b2c
companies have learned that it is far less expensive to retain a customer than
to acquire a new one. Unfortunately, the leading digital currency exchanges of
today have not yet learned these lessons.
Tradebits has teamed up with industry-leading customer success executives to
apply the lessons learned from mature industries to this newly minted space.
Tradebits will build in-house support systems in combination with off-the-shelf
solutions to:
•
•
•
•
Gather insights into user behavior
Provide guidance throughout the new user onboarding process
Proactively identify and reduce churn risk
Provide accurate resolution ETAs
Most importantly all Tradebits support staff will be trained to treat the customer
with the utmost respect and to always strive to address and solve concerns
and issues they may have. Simple as this may sound, it’s not something traders
experience from current digital currency exchanges.
We will launch with a 24x7 customer support team around the globe that
consists of native english speakers. Additional languages will be supported
based on demand.
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Customer Focus
Tradebits has recruited a team of world class user experience designers and
developers. We are taking a step back from digital currency exchange designs
to rethink the fundamentals of how we interact with these systems. The results
have been surprising and have given birth to the first digital currency exchange
designed from the ground up specifically for the next generation of users.
Rather than another adaptation of traditional stock exchange software, our
team has designed a system that meets the needs of both novices and
seasoned blockchain technology users. We have implemented an elastic User
eXperience (UX) that dynamically scales the user interface based on the level
of user expertise - and then adds, removes or simplifies how information is
presented.
For advanced market analysis Tradebits has partnered with ChartIQ to create
clean, responsive, interactive and mobile-friendly charting experiences for our
end users. We have used focus groups for different use cases, A/B testing,
multivariate testing and built smart heatmaps to optimize the experience of our
end users on the Tradebits Exchange.
How often do you look online just to determine which coin to buy and then
decide which exchange to buy it on? We feel it should be the other way around.
The exchange should provide all of the resources necessary for tracking,
investing and trading digital currencies.
Portfolio Centric
Through extensive user research, Tradebits has learned that current exchanges
are market-centric, where as the majority of crypto traders are actually portfoliocentric.
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Elastic user interface
The Tradebits user interface is fully customizable for novice users as well as seasoned traders to provide them with all tools and information they need to make sound investment descisions.
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Market-centric means that as a trader you look at the market and try to
understand the dynamics that influence the behavior of other traders. By
anticipating these dynamics you can either make or lose value. Market
centricity stems from the world of institutionalized trading platforms where
traders, often with significant subject matter expertise, come together to
trade. In the cryptocurrency world, we’re focused squarely on decentralized
and democratized thinking where market centricity is a hindrance to product
adoption.
In an attempt to empower users and make the entire user experience more
portfolio-centric, Tradebits is implementing the same mechanics found in offline
wallets, giving users better insight into their holdings with clear and actionable
portfolio movement indicators.
Multilingual
Tradebits wants to ensure that non-english speakers can also use the Tradebits
Exchange platforms and applications. Initially focused on English and Chinese
(Mandarin) language options, over time Tradebits will provide support for
German, French, Portuguese, Hindi, Urdu, Spanish, Hebrew, Arabic (standard)
and Dutch.
Mobile Experience
Much like with the transformation of mobile phones, digital currencies are
quickly becoming a lifestyle. What’s lacking most with this emerging lifestyle is
an end-to-end mobile experience that provides features beyond simple wallet
tracking apps that don’t actually allow users to invest or buy coins, but rather
track their investments via manual input.
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Social Trading
Tradebits will provide collaborative tools for users to help socialize the
dynamics of digital currency markets and trading. A portion of the user interface
is dedicated to user-generated market tips/tricks and analysis.
Consumers will be able to follow content producers to learn from their
knowledge and experience. Content producers will be incentivized by a rewards
coin which will be launched in addition to our XBITS coin. These rewards can
be redeemed for XBITS tokens or other incentives like reduced trading fees. We
will also employ a leaderboard and leadership icons to showcase success on
the exchange, cultivating a culture of sharing and soft-skill building. We are also
taking into consideration a profit-sharing program for producers to motivate
them to create and distribute content both on and off of the Tradebits platform.
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Business model
Transaction Fees
The business model of Tradebits is based on transaction fees. The software is
developed in a way that price differentiation can be scaled to the individual user
level. In this way there can be different trading fees per user depending on the
number of trades and trading volume.
In order to create a successful exchange, a deep and broad market is essential.
Many users, many transactions and liquidity makes this all possible.
We take the following revenue streams in consideration:
1 Transaction costs: per transaction, depending on the volume a transaction
fee will be retained.
2 Added features: such as additional charts, faster information, real time
order book viewer, news service subscription (forward).
3 Donation model where users decide for themselves how much they
donate to contribute to the cost of certain requested features.
Please note that for our financial projections, only revenue from transaction fees
have been taken into account.
We will charge a flat fee of 0,05% at buyer and seller’s side, hence each trade will
deliver 0,1% in trading fees. We have chosen for a flat fee for simplicity.
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Buyback Program
We will initiate a buyback program which should result in a continuous upward
pressure of the Tradebits token price. The tokens that are bought back through
the buyback program will be burned, resulting in a reduction of Tradebits
tokens in circulation. Whereas most coins have an inflationary component, the
Tradebits token has a deflationary component.
Tradebits will continuously allocate 40% of the generated trading fees to market
orders to support the price development of the XBITS token.
The following chart shows some projected scenarios for buyback volumes (40%
of all fees) over a period of one year for a base case and management case
scenarios:
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Buyback program
40% of all trading fees are allocated towards our instant buyback program.
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Trust/Regulation
Policies
Providing trust is a key element of what makes the Tradebits exchange unique.
We will implement trust policies on multiple levels:
1 Transparency of % of coins in hot/cold storage
a Provide insurance
b Deploy mechanisms for verification proof of funds
c Engage with external auditors
2 Fairness of transactor / Protection against front-running
a Open source transactor
b Provide detailed white paper on pipeline or architecture
c Provide deployment verification
3 Broken trade policy
4 General security (regular external security audits)
a Publish auditing methodology
b Public reports without exposing vulnerable surface areas
5 Proof of reserve
6 Enforced team token vesting rules
We will release a technical brief in which the implementation strategies for
these - and more - policies will be discussed.
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Security
When handling the amounts of capital that digital currency exchanges work
with, security must be front-and-center.
The Tradebits 3-layer security architecture consists of:
•
The end user level
• Authentication
• Withdrawals
• Platform level
• Network infrastructure
• Machine-level security
• Blockchain level
• Wallet
• Integrity
User Level
On the user level we are implementing the following mechanisms to prevent
unauthorized account access:
•
•
•
•
2-factor authentication
Mobile one-time password verification
Tradebits mobile app unlock
Fingerprint authentication
For withdrawals we require at least 1 out of these 4 mechanisms in addition to
email verification for the withdrawal to proceed.
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Platform Level
On the platform level we are securing our infrastructure with industry standard
physical and virtual (offline and online) access and authorization. We disallow
the use of passwords, and access to hardware and software is restricted to a
subset of our admin personnel with strong SSH-key based security access with
IP locked access restrictions.
Our infrastructure is designed with a security-first protocol. Most of our
machines can only make outbound connections. Even transactors require
physical biometric security for access and maintenance.
Blockchain Level
In a study performed by Ernst and Young, most security breaches were found to
be caused by human error or phishing attacks aimed at employees. This in turns
causes hot wallets to be breached and funds stolen.
We have designed a proprietary security mechanism to authorize access to
these hot wallets, compartmentalizing the impact of phishing attacks without
risk to Tradebits’ hot wallets. Our system is based on biometric multisig patterns
with rotating keys to authorize transfer of cold to hot wallets with third-party
validation. Tradebits is planning to release our security system as open-source
to encourage other exchanges to upgrade their security.
Our hot wallets only contain a maximum of 2% of the liquidity available on the
exchange. These hot wallets are not present in the same physical locations
as where the exchange is hosted. They have their own separate access
mechanisms. The remainder of the liquidity is divided between cold-storage as
well as paper wallets, secured and backed by bank-level security and transport.
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Security breaches
Bitcoinica was
exposed to hacker
attacks through the
hosting site
vulnerability. The
funds were stolen
and the exchange
was closed.
The hacker could
access the backup
key storage of the
exchange purse. The
exchange was closed
and funds partly
returned to users.
The exchange suspended
trading, closed its website
and exchange service,
and filed for bankruptcy
protection from creditors.
Users did not receive
compensation. Hack
attempts were also made
in 2012.
Bitfloor
25 000 BTC
Bitcoinica
43 000 BTC
Bitstamp was hacked
through phishing. As a
result, the trading
platform was
completely
reorganized. Losses
were covered from
reserve funds.
The exchange did not use "cold storage."
The exchange issued Bitfinex tokens
(BFX) for users who lost their funds.
Bitfinex
119.456
Mt. Gox
Bitstamp
19 000 BTC
850 000 BTC
Bithumb
420 ВТС
Funds stolen in BTC
March
2012
September
2012
February
2014
January
2016
Attackers
compromised the
employees’
computers.
Partial
compensation
was paid to users.
August
2016
July
2017
Source: EY analysis, Group-IB based on Securitylab, Vedomosti, Insider, company websites
We have designed a proprietary security mechanism to authorize access to our hot wallets, compartmentalizing the impact of phishing attacks without risk to our hot wallets. Our system is based on biometric multisig patterns with rotating keys to authorize transfer
of cold to hot wallets with third party validation. We have plans to - after extensive testing - release this system as an open-source
product to encourage other exchanges to upgrade their security.
32
In addition to all these measures, we employ qualified security engineers (both
white hat and black hat) to implement, as well as monitor and improve our
security platform and procedures.
We will also initiate a bug/security bounty program to incentivize external
security researchers to spend cycles on penetration testing from a black box
perspective as an extra guarantee when 0-day exploits hit the market.
Organizational Level
We will implement bank level security policies in our organization. This includes
screen locking, preventing the use of unregistered devices, VPNs and other
more traditional security mechanisms to prevent data leakage or unauthorized
access to internal network resources.
As part of this initiative, a security policy is being defined that details the various
requirements and procedures for operating a financial business in a secure and
responsible way.
33
Tradebits Ecosystem
Tradebits Store
The Tradebits Store is where third parties can offer products, services or
plugins, built on top of the Tradebits Platform, to enrich and augment the user
experience. Much like Apple did with their iTunes Store and Salesforce with their
AppExchange, The Tradebits Exchange will open up new revenue streams for
developers while offering additional solutions for users. This model has worked
well for the Apple iTunes Store and the Salesforce AppExchange. We want to
bring the same experience to the Tradebits Exchange.
Users
Tradebits has identified 3 key differentiators which we believe will catapult
Tradebits to the forefront of digital currency exchanges:
•
•
•
User Experience - Tradebits is providing a customer-centric exchange that
serves the needs of novice users and experienced traders alike.
Customer Satisfaction - We don’t just inspire loyalty, we reward it, and
through stellar customer service we will increase retention.
Coin Buyback - We give back as we earn by introducing a buyback
program designed to drive the market value of our XBITS token.
Developers
The Tradebits platform is the delivery mechanism that will be used for the
implementation of third-party end-user applications. Our developer community
will provide a continuous stream of new applications to enhance the trading
experience-- end-user experiences powered by blockchain economies.
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Tradebits will deploy three key applications on top of the Tradebits Exchange
platform in 2019:
•
•
•
Loyalty
Lifestyle
Education
API
Applications will be powered by the Tradebits platform, and will serve as
references for third parties to implement their own applications on our platform
using our TPML (Trading Platform Machine Language) protocol on top of the
Tradebits API.
We will incentivize both startups with grants and partners with development
support through our Ex fund. The Tradebits platform will be used as
a distribution vehicle to reach a wide audience and bootstrap these
implementations.
We will work with partners from our extensive network spanning the globe to
develop and fund (from our reserved grants pool) applications that interact with
the Tradebits platform.
35
Lifestyle applications
As blockchain technologies move through the adoption and maturity lifecycle,
we want to be on the forefront of how the next generation (teens and young
adults) will incorporate digital currency as part of their lifestyle.
We will support the development of software (or optionally down the road,
hardware similar to Fitbit) for bumping tokens, allowing individuals to trade
digital currency with micro interactions.
Loyalty applications
Customer loyalty represents a multi-billion dollar global market. Using many
of the same basic trading features provided by the trading platform, Tradebits
will develop a loyalty program. Loyalty points will be exchanged seamlessly
across loyalty programs of any type, made available by registered users of the
Tradebits Exchange.
Education applications
Education is and will remain a critical link to prosperity throughout the world.
As digital currencies grow in importance, we will need to educate and train
consumers.
Tradebits will facilitate these educational programs by providing free or
simulated chains. We will also co-develop training material for professionals
and consumers to teach them how to trade responsibly and effectively.
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Lifestyle application
37
Loyalty application
Education application
Part III
The Tradebits
Exchange
38
Overview of Platform
The following diagram shows a quick overview of main components in our
technology landscape:
The Tradebits technology stack is based on extensive internal and external
research. Our goal is to provide an architecture that is easy to build, deploy, and
operate. We will use off-the-shelf components as much as possible, except for
those areas where innovation or performance is critical.
Our trading engine consists of a distributed, highly-available in-memory
matching algorithm (transactor). By not touching the disk (except for writeahead logs) Tradebits’ TPS (transactions per second) is positioned far ahead
of competitors at a rate of 1.6 million transactions per second per trading pair.
Currently we are investigating on how to increase this number by implementing
our matching algorithms on the GPU.
39
Overview
User Security
Market Client
Watch App
Market Client
Market Client
Watch App
Updates
Market Updates
Loyalty App
Market Updates
Geo Clusters
API Security
Education App
TEML
Lifestyle App
Trading App
Trades
Session Security
Web API / Authentication
Web App
Updates
Geo Clusters
Orders
Platform Security
Persistance
Partitions
Realtime Push
Session Security
Buy/Sell Orders
Replay
Signalr
Disruptor Consistency
Order Book
Updates
Orderbook Security
XBITS
Blockchain
Buy Orders
Order Book
Sell Orders
Transactor
40
Updates
LMAX
Disruptor Queue
Save
Chain Consistency
Technology
Frontend
Nginx Reverse Proxy
Amazon Route 53
Envoy
Application
RubyOnRails
Responsive HTML5
React/ES7
ASP.NET Signalr Core
Queuing
RabbitMQ / UDP multicast transports
Log replay
Apache Kafka
Cache
Redis
Transactor
.NET Core 2.0
LMAX Disruptor
Durability
Postgres
Apache Kafka
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Mobile app
React native (iOS and Android)
Desktop app
Electron / React
Reliable
Reliability has been solved by companies the size and scale of Google, Uber,
Facebook, etc. The techniques and tools for building large-scale systems with
various failovers to keep up their systems have been perfected.
Unfortunately, these methodologies have either been misinterpreted or
neglected by the engineering teams of the popular digital currency exchanges.
Running a highly available digital currency exchange on one master and one
slave database server is inadequate. These platforms should be running on
hundreds of servers.
The Tradebits engineering team has implemented well-known techniques such
as horizontal partitioning, geo clustering, shared-nothing-architecture, and write
ahead logs to make sure Tradebits is always up and able to provide service, no
matter the trading volume.
Open Source
We are considering releasing our transactor as open source software for the
world to see and improve upon. We await authorization from our legal council
and regulators on feasibility, but we will make giving back to the community a
central tenet of our engineering team.
Decentralized
There has been a big push for decentralized exchanges to reduce the risk of
security incidents resulting in the loss of liquidity and funds.
During our first 2 quarters of operation, Tradebits will operate as a centralized
exchange with added on- chain and cross-chain decentralized trading features.
While on-chain transactions are relatively easy to facilitate, cross-chain
transactions are still in their infancy. Before we provide support for cross-chain
42
transactions, we first need observe which protocols and methodologies become
mainstream.
During our centralized phase (first 2 quarters of operation), Tradebits will invest
heavily in security measures and infrastructure to alleviate security concerns
and provide confidence in asset security.
Transactor
Tradebits has implemented the LMAX Disruptor, a high performance interthread messaging library designed to provide a low-latency, high-throughput
work queue in asynchronous event processing architectures. The disruptor
ensures that any data is owned by only one thread for write access, therefore
reducing any potential write contention.
We have implemented the LMAX Disruptor pattern in our trading engine with
priority queues for both buys/sells as well as ticker updates. Our trading engine
is fenced off by a cluster of signal servers that provide interactivity and push
updates to the user interface.
Each trading pair has a dedicated transactor instance running on physical
cache aligned CPUs with (for active coins) 256GB+ of RAM. For less active
coins, we provision hardware with less memory capacity. We have clustered our
servers in lanes depending on trading pair volumes and activity with automatic
lane transitioning. Each trading pair has a hot-spare standing by which is kept
updated through a fiber optic data connection with extremely low latency. In the
case of a calamity or lane transition, the hot spare is swapped out in real time
without users experiencing any downtime or delay.
Market data and order book updates are pushed to a message bus which
has various attached listeners, either to push signal updates to the UI or write
transactions out to our persistent storage cluster and data warehouse.
43
Trading coins has
become a lifestyle. If you
have teens in your inner
circle, they will most
likely have asked you
about the coins you own.
- Faisal Mirza
Co-founder, Tradebits
Our front-end servers are geo distributed to minimize the roundtrip hops
towards the end user. The front-end servers and persistent storage servers are
scaled horizontally (partitioning), a problem well understood in the distributed
computing space.
All instances are deployed using Rancher and Kubernetes to allow auto scaling
with minimum administrative intervention.
We are also building a platform for allowing machine learning solutions to
operate on our order book and trading volume data. We will deploy an Apache
Kafka cluster to log all activity in our platform and push this through to a deep
learning platform.
Lastly-- in our Q2 release we will have off-site hot spares running that can take
over (degraded) scenarios in which the whole primary data centre goes offline.
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Smart lane switching
16GB
64GB
256GB
The Tradebits infrastructure is smart enough to decide when it needs more capacity and initiate smart lane switching to acquire the
required bandwidth. This ensures our platform can cope with heave trading spikes.
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We believe the
cryptomarket is still in
its early stage and could
grow to trillions.
- Waseem Sadiq
CEO, Tradebits
Part IV
The XBITS Token /
ICO
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Introduction
To fund the development of the Tradebits platform, XBITS blockchain, and
liquidity pool, Tradebits will initiate an Initial Token Sale (also referred to as the
presale) and an Initial Coin Offering (ICO). The XBITS token will be sold during
our presale and ICO. In addition, Tradebits will initiate a buyback program. Our
buyback program will support the price development of the XBITS token.
The XBITS Token
The XBITS coin will be issued when developed. In the meantime an ERC20 token
will be used for the token distribution. 200 million tokens will be issued. When
we launch our XBITS blockchain, we will swap the token on a 1-for-1 basis.
For the private-only sale, Ethereum will be accepted as a method of payment. At
the pre and main sale, Bitcoin and Litecoin will be added.
Purpose and Usage
5%
5%
15%
45%
15%
15%
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Exchange Liquidity
90M
Development
30M
Team
10M
Marketing
30M
eX Fund
30M
Advisory Fees
10M
Details & Supply
Token Name
XBITS
Invite-only Presale
To be announced
(up to 35% discount)
Presale
To be announced
(up to 20% discount)
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Main Token Sale (ICO)
To be announced
Tokens issued
200mln tokens
Initial price per token
0.5 EUR
Total supply
500mln XBITS
Use of Proceeds
All ICO proceeds will be invested according to the following model:
AMOUNT IN XBITS
ICO Proceeds
SOURCE-
PERCENTAGE
100%
Liquidity exchange
-
45%
Marketing
-
15%
Development
-
15%
Ex fund
-
15%
Team
-
5%
-
5%
Advisory fees and other
costs
TOTAL
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USAGE
-
100%
Marketing
We have various marketing initiatives planned that will launch Tradebits to the
top 5 exchanges by volume.
ICO marketing
Telegram
Social media
Ad buys
Link building
Content marketing
Referrals + bonus (word to mouth)
Mainstream
PR
Print media
Billboards
Speaking engagements
Sponsorship
Growth channels
Cap.exchange
Icobello.com
Mobile portfolio management apps
Bonus incentives / give away
Distribution partners
EX fund
ATM vendors
App platform
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Liquidity
We will initiate a liquidity pool consisting of 45% of proceeds that will allow us
to make the market for newly introduced tokens. This pool will also provide the
ability to underwrite ICOs that will be listed on Tradebits.
Ex Fund
The Ex fund will be allocated to invest in applications described in this
document (as well as new initiatives) that will increase the distribution potential
of the Tradebits exchange.
Vesting Schedule
Team members and advisors who have been awarded coins are vested for a
period of 4 years; 25% per year.
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Rewards Program
During our token sale we have various bonus incentives available for early
decision makers, the following table depicts these in details:
54
Private Invite-only sale
Bonus
Invite only
35%
Invite only
32.5%
Invite only
30%
Invite only
27.5%
Invite only
25%
Invite only
22.5%
Token Presale
Bonus
Week 1
20%
Week 2
15%
Week 3
12.5%
Week 4
10%
Week 5
7.5%
Week 6
5%
Week 7
2.5%
Public Token Sale (ICO)
Bonus
Week 1
Buy at par value
Token Support
Tradebits will support trading in the following coins from go-live:
•
•
Bitcoin (BTC), Ethereum (ETH), Ripple (XRP), Litecoin (LTC), Monero
(XMR), Bitcoin Cash (BCH), XBITS (Tradebits Coin)
Immediately after launch we are also looking to add the following coins to
our economy: Lumen (XLM), EOS, ADA
Tradebits will add chain-compatible tokens such as ERC20 tokens in the first 6
months focusing on the top 100 chains by volume. We will keep an active eye
on new developments and if we notice new chains becoming prominent, we will
consider adding it.
Our goal is to cover 70% of the top 100 coins in the first year of operation.
55
A digital currency
exchange can be
compared to real estate
in the crypto ecosystem.
Therefore, the Tradebits
exchange and token is
prime real estate.
- Amresh Bajnath
Co-founder, Tradebits
Part V
Company
57
Roadmap
Tradebits is building the most high-performance, flexible and reliable digital
currency exchange platform, capable of scaling and handling an unparalleled
number of users and transactions per second and adaptable to the skill level of
any trader.
Team
Waseem Sadiq (CEO)
Waseem is a serial entrepreneur with a strong background
in technical leadership. Previously Waseem co-founded
Inbox2 (acquired, used by 90 million users) and Fileboard
(based in San Francisco), a leader in the sales-enablement
software space. Waseem also advises and coaches
entrepreneurs/CTO’s and CEO’s on implementing and
adopting highly scalable software solutions and growth
systems. Waseem co-founded Tradebits in 2014.
Amresh Bajnath (CFO)
Amresh is a successful entrepreneur in the field of property
investments and cryptocurrencies. He is a former banker
and has managed a EUR 1bn debt portfolio comprising Real
Estate, Acquisition Finance and Corporate loans. Amresh
holds a Masters degree in Finance from the prestigious
Nyenrode Business University. Amresh co-founded
Tradebits in 2014.
58
Faisal Mirza (CTO)
Faisal has been involved in high-volume e-commerce
marketing and technology roles for the past 10 years. In
addition serving as a board member of several high profile
foundations in the Netherlands, Faisal studied Computer
Science at the The Hague University. As one of the cofounders of Tradebits in 2014, Faisal was instrumental
in architecting key algorithms in the first version of the
exchange.
Axel Macro (CLO)
Axel is an experienced lawyer and entrepeneur. In addition
to having worked for the most prestigious law firm in The
Netherlands, representing the State of The Netherlands,
Axel has authored several legal textbooks and has served as
a lecturer at the Bar Association. Axel has founded several
high successful international companies and from 2006
to 2012 served as Chief Legal Officer of a publicly traded
company. Axel studied Law in both Leiden and Edinburgh
and over the past few years had developped a keen interest
in cryptocurrencies.
59
Atiq Khan (COO)
Atiq is an entrepreneur and former Googler. At Google,
Atiq was responsible for multi million dollar ad spend.
Atiq co-founded multiple businesses including the startup
accelerator Punchlime, where he was instrumental in
helping venture backed startups grow. Atiq has also been
the director of customer success at the San Francisco
based startup Fileboard where he achieved extraordinary
retention rates. Atiq holds an MScBA degree in Business
Information Management from Rotterdam School of
Management, Erasmus University. Atiq joined Tradebits in
2018 in the role of COO.
Arjan Brouwer (Business Development & Partnerships)
Arjan has over 15 years of experience in finance and investment
management in various relationship management and
business development roles in The Netherlands and UK. Arjan
is also involved as investor and advisor to a number of tech
and blockchain startups. Arjan holds a Master’s degree in
International Management from the University of Nymegen. Arjan
joined Tradebits in January 2018 in the role of Head of Business
Development & Partnerships and is heading up the Tradebits
office in London.
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Part VI
Risks
61
Security
Security is the foremost concern for any exchange today. At Tradebits, we take
security very seriously. We have recruited industry-leading security designers
and experts to continuously improve, test and scale our security measures.
Tradebits is currently in the process of recruiting a senior security expert from
the industry to join our advisory team.
As part of providing guarantees to our users, we are also in the process of
acquiring insurance for capital held in our hot and cold wallets.
To minimize the risk of a data breach, the vast majority of user assets are stored
offline in cold storage. Tradebits will only keep enough assets on the exchange
to enable low latency withdrawals.
Cold assets are maintained in air gapped computers stored in various bank
vaults across the world. We have developed a software solution that allows
us to transition assets from hot to cold wallets with biometric signatures.
The physical access to the air gapped computer is only allowed for dedicated
security personnel, who don’t have the ability to initiate or authorize withdrawals.
Compliance
Tradebits has recruited legal and compliance talent to help understand and
implement any necessary policies, procedures and/or operational modifications
to stay within the boundaries of any regulatory requirements.
We are also implementing KYC and AML procedures in accordance with
European guidelines, although not currently required by Dutch law.
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We are also implementing a GDPR policy as required by EU laws. Lastly we have
started a negotiation process to enforce precedence and gain clarity on any
regulations that will affect Tradebits.
Competition
As of January 2018, coinmarketcap.com lists 175+ digital currency exchanges.
Suffice to say, competition is fierce in the exchange space. Void of any longterm vision, we believe the majority of these exchanges will eventually go out
of business. The players that understand adoption and the needs of the digital
currencies world will win. We fully intend to be amongst the market leaders.
Execution
There are a several execution challenges that can be mitigated by hiring the
right talent, building the right partnerships and executing on our vision. Our
executive team has done multiple successful startups and understand how
to execute and how to overcome challenges that are typical in hyper-growth
startups. In addition, we are building a world-class advisory board that will make
sure we steer in the right direction.
63
Conclusion
64
Tradebits is building the world’s most robust exchange, designed to handle
millions of transactions per second with unparalleled continuity of service.
By investing in Tradebits you will be buying into the future of digital currency
trading.
Our buyback program will re-invest 40% of all trading fees into buy orders, thus
supporting the price development of the XBITS token.
We look forward to collaborating with you and hearing your feedback and
thoughts.
In the meanwhile, please follow us or send us a note on our internet properties:
Website: www.tradebits.co
Email:-Linkedin: https://www.linkedin.com/company/tradebits-exchange/
Facebook: https://www.facebook.com/TradebitsExchange/
Twitter: https://twitter.com/TradebitsX
Reddit: https://www.reddit.com/r/TradebitsExchange/
Telegram: https://t.me/TradebitsExchange
65
Disclaimer
IMPORTANT: You must read the following disclaimer in full before reading this whitepaper. The following disclaimer applies to all
information provided by you by Tradebits B.V (hereinafter: “Tradebits”).
No supervision
The information in this whitepaper is not approved, authorized, registered, endorsed, reviewed or under supervision in any way
by any supervising authority. Tradebits or the ERC20 tokens are not registered in any country or jurisdiction with respect to the
investment described in this whitepaper. Tradebits has not requested or obtained any approval, authorization, registration, license
or legal exemption, or supervision from any supervising authority.
No prospectus
This whitepaper does not constitute a prospectus for the purposes of European Directive 2003/71/EC (as amended, reinstated
or supplemented from time to time) and may not contain the information as referred to in European Regulation No. 809/2004 (as
amended, reinstated or supplemented from time to time). This whitepaper has not been approved by or filed with any supervising
authority. The ERC20 tokens are not listed on any type of exchange or other trading platform.
No liability
You hereby agree and acknowledge that Tradebits or its affiliates is not responsible or liable for any consequence, such as (without limitation) damage or loss, caused by or relating to the use or inability to use, the reliance on or actions induced by information
in this whitepaper.
No advice
The white paper is for information purposes only. It is not intended to be, nor should it be construed or used as, financial, legal, tax,
investment or any other advice.
Get advice
Before making an investment in the ERC20 token, any interested party must review such investment thoroughly and carefully with
their financial, legal, tax, investment or any other professional and knowledgeable adviser to determine the consequences of such
an investment, both in general as for their specific situation.
No reliance
This whitepaper is not intended and must not be taken to form the basis of any investment decision and does not purport to contain all information that may be required to evaluate the ERC20 token.
No solicitation
The information in this whitepaper is not intended to and shall not in any way constitute an invitation to invest in the ERC20 token
that appear or are mentioned. Potential investors should read the latest version of the white paper carefully before any investment
is made.
No offer
This is not an offer or a solicitation of any offer to buy or sell any ERC20 token or to obtain or to dispose of any interest in any
entity, fund, property, goods or anything else of value, nor shall it form the basis of a contract or commitment.
Proprietary
This whitepaper is proprietary and is intended only for the person to whom it had been delivered. Under no circumstances may it
be shown, copied, transmitted, distributed, or otherwise given to any person other than the authorized recipient, without the prior
written consent of Tradebits. No party is authorized to provide information other than that which appears in the whitepaper.
No accuracy
No representation, warranty, guarantee or other assurance express or implied, is made or given Tradebits or its affiliates as to the
accuracy, validity, completeness, verification or sufficiency of any information set out in this whitepaper.
66
No updates
All information is as of the date indicated, and is subject to revision, modification and updating without any obligation to notify
anyone thereof.
Tradebits is under no obligation to update the information to reflect changes after the publication date.
Forward-looking statements
An investment in the ERC20 token is speculative and involves risks. Any return estimates given or indications of past performance
are provided for information purposes only and in no way constitute a guarantee or an indication of future performance, earnings,
results or returns.
Distribution restriction
The information in this whitepaper is not intended for distribution to, or use by, any one in any jurisdiction or country where such
distribution or use would be contrary to the law or which would subject Tradebits or its affiliates to any regulatory requirements
with such jurisdiction or country.
Third party sources
Certain information in this whitepaper may have been provided or prepared by third parties. Such information has not been independently investigated or verified. We have assumed that such information is correct.
Changes
Tradebits always has the right, in its sole discretion, to vary, suspend or terminate the investment in the ERC20 token, irrespective
of the advancement, until the moment the hard cap of 100,000,000 EUR has been reached, without liability for any losses, costs or
expenses.
Website
You hereby agree and acknowledge that Tradebits or its affiliates is not responsible or liable in any way for any loss or damage
that may occur in the event of any failure or interruption of the internet, any exchange, trading or other platform, any website,
including Tradebits’ website or any other systematic or technological failure.
Governing law and jurisdiction
This whitepaper shall be governed by Dutch law. Any disputes resulting from this whitepaper shall be submitted to the competent
courts in Amsterdam, the Netherlands.
All rights reserved!
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Tradebits
Netherlands
United Kingdom
Mauritskade 51
One Canada Square
2514 HG Den Haag
London, E14 5AB