About Phedon_Writing Samples
Writing Samples
Websites - Blogs - Social Media
Author: About Phedon
Project: Website Copywriting
Client: What Took You So Long?
Work Sample: Copy for Homepage
We are a full service film and video production
company working since 2009 in developing
countries, from Chile to Lebanon, telling visual
stories that support and champion social
change. Our films give marginalized
communities and people a powerful voice and an
unforgettable face.
Our productions range from short promotional
videos to full length documentaries. Our
state-of-the-art film and video equipment allows
us to work under pressure and in less than
perfect conditions. We love making videos in a
guerilla manner. And we love making
carefully-scripted documentaries. Our projects
are as diverse as our team members and our
global network of collaborating partners are. And
so are our international clients.
We are What Took You So Long? And we are
already on location. Together we can effect
social change. One voice at a time. One face at a
time. One story at a time. One film at a time: your
next film.
Project: Website Copywriting
Client: Global Brigades
Work Sample: Copy for Country Page (Honduras)
Why volunteer in Nicaragua
Nicaragua is considered the second poorest
country in the Western Hemisphere, behind Haiti.
It is still recovering from an economic and
political crisis in the 1980s, but the country has
stabilized and is widely recognized as one of the
safest and ‘friendliest’ in the entire region. Over
43% of Nicaragua’s population lives in rural
communities, and of those, 85% make an average
of just $1 per day. The rural communities that
Global Brigades support suffer from poor access
to medicine and healthcare as well as limited
access to capital and the necessary banking
infrastructure to help grow and sustain the local
economies.
How to volunteer in Nicaragua
Global Brigades launched in Nicaragua in 2013
as an extension of our Honduran operations.
Since then more than 2,000 university volunteers
have participated in our Nicaraguan programs.
Global Brigades implements Medical, Dental and
Public Health Brigades, most commonly
operated as a hybrid program so volunteers can
observe the connections between medical
conditions and public health infrastructure.
Although Global Brigades only offer
health-related opportunities to its volunteers, our
Nicaraguan team consists of microfinance
professionals that work to establish savings and
loans systems that complement the health work
done by our dedicated volunteers. If you want to
help the Nicaraguan people you can volunteer
your time, enthusiasm and knowledge to the
following Global Brigades:
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Medical Global Brigades
Dental Global Brigades
Public Health Global Brigades
Where to volunteer in Nicaragua
Follow the links to our Nicaragua Communities
pages, to find information and updates about the
communities in which our Global Brigades teams
currently work in, plan to work in, or have
transitioned from. And don’t forget to volunteer!
You will be amazed what a difference you can
make to their lives of those that really need you.
Project: Website Content Audit
Client: Vrutti Livelihood Resource Centre
Work Sample: Copy Editing
Original Case Study
Ram Vilas Parte, BOD Salakanpur Farmer
Producer Company Limited. He is FSP registered
farmer who has always been keen to adopt new
technologies. From past 2 years he has been
associated with Vrutti. He has been involved in all
activities thereby earning the position of Board of
Director in Salkanpur Farmer Producer Company
Ltd, Rehti. He has never looked back from the day
he got registered as Farmer Support Program
farmer. Most farmers had shared that the major
challenge they face is the scarcity of water in the
region or excessive rain. Keeping this in mind, a
series of trainings were provided to the farmers
as per their demand to gain inputs which can
furnish their knowledge of innovative farming
under dry land or with less irrigation facility. Last
year, he showed interest in seeing the results of
BBF( Broad Bed Furrow) method of sowing after
Vrutti staff told him about the advantages. On
the suitable day he did sowing of Soybean in his
plot using BBF machine. After he got back home
there was huge rain which lasted for more than 4
hours. He got nervous and thought that the crop
won't survive. But he was shocked to see the
results when he went back to the farm after 7
days. He saw that the crop has survived with
quite a good germination.A raised land
configuration ‘Broad Bed Furrow’ (BBF) system
helps the soil to preserve the water level for a
longer period. Holding moisture intact, the bed
stimulates crop’s growth. This system would not
only help in water conservation for better crop
yield but also help adapt to the ever changing
climate. The crops will respond better to fickle
rain durations and survive longer.
Edited Case Study
Extreme weather conditions are the greatest
challenge facing Indian farmers. Following his
training in the Broad Bed Furrow (BBF) method of
sowing by our Vrutti staff, Ram Vilas Parte
sowed soybean in his land using the BBF
method. Shortly thereafter came a downpour
that lasted over four hours. When Ram Vilas
Parte returned to his land seven days later,
convinced that his crop did not survive, he was
pleasantly surprised by its very good
germination. Since that day Ram Vilas Parte has
been involved in all activities associated with
Vrutti, making such progress that he earned a
position on the Board of Directors in the
Salkanpur Farmer Producer Company in Rehti.
Project: Hotel Blog
Client: Apartments Muses, Kardamyli, Greece
Work Sample: Blog Post
The Harbors of Mani
As you drive south along the winding coastline of
the Mani Peninsula, leaving behind the lush
greenery of Kardamyli and Outer Mani for the
more scraggy landscape of Inner Mani you cannot
fail but notice the towers and churches that stand
guards of their land and hold the keys to Mani’s
past.
Picture-perfect bays, some with sandy beaches,
others with pebbles or rocks ideal for diving, dot
liberally the seaside route, and, depending on
your preferences, you might be looking for the
one or the other, particularly if you are visiting
during the summer months and you are in the
mood for a refreshing swim.
It all looks and feels pretty innocent these days.
But just as the towers and churches hold their
secrets and require that you make an effort if you
really want to understand Mani, so do the many
coves and natural harbors of Mani’s coastline.
The realm of outlaws
Life in Mani has never been easy. The recent
economic crisis that engulfes Greece since 2008
made an already difficult life a real struggle. But
the people of Mani are no quitters. They never
were.
A barren land, particularly in Inner Mani, has been
pushing Maniots into taking extreme actions for
their survival throughout their long history. One
such extreme was piracy, which peaked in the
18th century, in part under the auspices of the
Venetians and the Russians, who either used
Maniot pirates as allies in their battles with the
Ottoman Turks or directly employed them as
sailors in their vessels.
It was during that same period that foreigners
called Mani “Megalo Algeri” or “Great Algiers,”
likening Mani to the port of Algiers, which was
the biggest center for slave trade in the
Mediterranean sea at the time. But this wasn’t
done because the Maniots dealt in slaves. It was
more out of fear that foreigners called Mani
“Megalo Algeri,” the waters of the Messenian and
Laconian Gulfs that lie on either side of the Mani
Peninsula scaring all seafaring merchants to
death.
Those were the times of pirates and privateers,
both of whom rob people by sea. But pirates
need ships and the first Maniot pirates in the
16th century had none, due to their lack of
resources. So what did they do? They would wait
till nightfall and when they saw a ship sail near
the coastline they would turn off the lights of their
lighthouses and hang lanterns around the necks
of a flock of sheep. Those tiny flickering lights
would appear from the decks of the ships like
village lights, and as soon as the ships would set
sail towards what seemed to be a friendly village,
the Maniot pirates would move their flocks
towards the nearest cliffs. It was only a matter of
time till the unsuspecting boats would crash on
the jagged rocks and the Maniots could loot the
goods on board.
Today, of course, the same coastline is as
hospitable as the Maniots are. And where once
danger lurked, now tourists can sail and swim and
play in the sea. But it is worth knowing what
secrets these waters hold and marvel at the sight
of children chasing each other while playing
pirates, reenacting intuitively the history of the
place.
5 Facts about piracy in Mani
1. Maniots were both pirates, who plundered
ships for private profit, and privateers, who were
mercenaries allowed to attack and destroy
enemy fleets as long as they spared friendly
ships.
2. The Venetians actively encouraged the sailors
of Mani to turn to piracy–as long as it against the
Ottoman Turks.
3. One of the notorious local pirates was a Maniot
named Lyberakis Gerakakis. Such was his
stronghold in the region that he forced the rival
Stephanopoulos family to move not to another
part of the Mani peninsula, but to the island of
Corsica instead.
4. Orthodox priests not only didn’t discourage
piracy, but actually took active part in it. Chalices,
patens and candlesticks used during Mass often
came from looted ships.
5. Piracy in the eastern Mediterranean waned
during the 19th century in part due to the
increasing presence of British military ships and
in part due to the opening of the Suez Canal in
1869.
Project: Teacher Professional Development Blog
Client: Aldeen Foundation
Work Sample: Blog Post
Promoting Student Creativity: a School
Assignment with a Tweak
Creativity is often linked with great talent and
exceptional intelligence. Mention creativity and
who comes to mind? Talented artists like Pablo
Picasso, Charlie Chaplin, Virginia Woolf, Maria
Callas. Mention intelligence and who do you think
of? Brilliant scientists like Albert Einstein or Marie
Curie. But how about you? Would you consider
yourself creative?
Having entered the realm of adulthood you may
have had to set traditional creativity (the one that
stands out for all to notice) aside. Getting a job
and raising a family (painstakingly creative
enterprises in their own right) will in most cases
take precedence over writing the next great novel
or solving an unsolved mathematical problem.
But there was a time when you were truly
creative and your main responsibility was to
discover your world. That was the time when you
were a student, loaded with untapped potential
and you inhabited the realm of childhood.
The value of school assignments
Childhood, of course, is not all fun and games
and carefree explorations. School assignments
play an integral part in a child’s development and
the fulfillment of its individual potential. In fact
school assignments teach a student three very
basic life lessons:
1.
2.
3.
School assignments teach students
individual responsibility
School assignments teach students to seek
out external information by using available
resources such as libraries and the internet
School assignments teach students
problem solving
On the flip side, school assignments can
consume a large chunk of a child’s time out of
school. So even if children understand the
intrinsic value of school assignments, even if they
take responsibility for doing it and hand the
homework in on time, they might “hate it.” Which
in many cases is a code language for finding it
“boring.”
But how does one make a school assignment
more interesting-even creative?
Sometimes less is more
This is a true story. And it is the story that
changed my life.
In school I was an introverted child. I read a lot,
especially novels, but struggled with most of my
school assignments. It wasn’t just mathematics
or physics. Even with essays I had a difficult time,
although, as I have mentioned, I loved the written
word.
To my great consternation we had to write an
essay at school every second Friday, for which we
had two hours’ time. Those were regularly the two
most stressful hours of the week–correction: of
my life. I was under time pressure. I “hated” the
subject of each essay. I found the repetition of
the exercise “boring.” And there was no way out
of the assignment.
Like water drip torture, the essays continued
coming my way for years. Until one time, a
teacher gave us the option to take the essay
home for the weekend. And that was not all. He
also gave us the option to write a poem instead.
A poem? I thought on the way home. That had to
be shorter than an essay. So I sat down that
Friday evening to write something in less time
than it took me to write the dreaded essay at
school. And to my surprise I kept at it until
Sunday evening.
What had happened was transformative. Given
the assignment to work with less text made me
pay close attention to each single word. And in
the process, each word lifted itself from the page
and floated freely before my mind’s eye until it
found its match. But lo and behold! To my
surprise words didn’t have one perfect partner.
Like chemical elements they could be combined
to form intricate and, occasionally, even explosive
equations in my mind. There was only one word
that didn’t form a bond with the others that
weekend. And that word was “boring.”
There is more than one path in life
What I learned that weekend for the first time in
my life, albeit still mostly subconsciously, was
that there are more than one paths in life. More
concretely, I learned that even as a child I could
follow the paths that words opened up for me, not
only when I held a book in my hands, but also
when I held a pen. In short, I discovered creativity.
And for this life-long lesson I will always be
indebted to an inspiring teacher, who took it upon
himself to tweak a standard school assignment
just a bit.
PHEDON KONSTANTINIDIS
Storytelling & Content Marketing
For SMEs, Startups & NGOs
www.aboutphedon.com
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