Oliver Yuga

Month #1 Objective: Awareness + Trust Building Themes: 1. Smart Mindset for Managing Finances in Business 2. Importance of Financial Literacy for Business Owners 3. Mistakes Business Owners Make in Managing Cash Flow 4. Planning for Business Growth Through Financial Management Focus: Establishing Client as a thought leader on financial management for businesses Subtle education around smart financial habits Sharing relatable Stories on common financial mistakes Rationale: Starting with value-rich content helps build rapport and positions the brand as helpful and trustworthy, no hard sells, just genuine insight. Week 1: Smart Mindset for Managing Finances in Business Goal: Position CEO as a finance-smart thought leader Day Content Topic Post Type Suggested Time to Post Monday “How Top CEOs Think About Money in Business” Short-form Video 11:00 AM Tuesday "3 Mindset Shifts to Master Business Finances" Text + Graphic 7:00 PM Wednesday "Are You Running Your Business Like an Employee or an Owner?" Short-form Video 12:00 NN Thursday "The Money Habits That Make or Break a Small Business" Text + Carousel 8:00 PM Friday "What I Wish I Knew About Money Before Starting My Business" (Story type) Short-form Video 6:30 PM Hashtags: #BusinessMindset #MoneyMindset #ThinkLikeACEO #FinancialDiscipline #EntrepreneurshipMindset #CEOThoughts #SmartMoneyMoves #LeadershipAndFinance #SmallBusinessTips #BusinessGrowth Week 2: Importance of Financial Literacy for Business Owners Goal: Subtly educate and raise awareness on smart financial habits Day Content Topic Post Type Suggested Time to Post Monday "Why Most Business Owners Struggle with Financial Decisions" Short-form Video 11:00 AM Tuesday "Financial Terms Every Business Owner Should Know" Text + Infographic 7:30 PM Wednesday "How Financial Literacy Saved My Business From Collapse" (Story format) Short-form Video 12:30 NN Thursday "Top 5 Books Every Entrepreneur Should Read on Finance" Text + Graphic 8:00 PM Friday "One Small Habit That Improves Your Financial IQ Over Time" Short-form Video 6:00 PM Hashtags: #FinancialLiteracy #BusinessFinance101 #EntrepreneurTips #FinanceForFounders #MoneyMatters #LearnFinance #SmartEntrepreneur #StartupEducation #KnowYourNumbers #FinanceSavvy Week 3: Mistakes Business Owners Make in Managing Cash Flow Goal: Storytelling that’s relatable and educational Day Content Topic Post Type Suggested Time to Post Monday "The #1 Cash Flow Mistake I Made—and What I Did to Fix It" Short-form Video 11:00 AM Tuesday "5 Cash Flow Mistakes You Might Be Making Right Now" Text + Graphic 7:00 PM Wednesday "Late Payments, No Budget, No Problem? Think Again." Short-form Video 12:00 NN Thursday "Signs You're Not Managing Your Business Cash Flow Well Enough" Text + Carousel 8:00 PM Friday "When I Realized My Business Was Bleeding Money" Short-form Video 6:30 PM Hashtags: #CashFlowTips #BusinessMistakes #FinanceFails #CashFlowMatters #SmallBizStruggles #MoneyManagement #StartupLessons #FinancialAwareness #BusinessLessons #ProfitOverProblems Week 4: Planning for Business Growth Through Financial Management Goal: Prepare audience to think ahead and seek financial clarity Day Content Topic Post Type Suggested Time to Post Monday "How to Align Your Finances with Your Business Growth Goals" Short-form Video 11:00 AM Tuesday "Growth Planning: Start with Your Numbers, Not Your Ideas" Text + Graphic 7:30 PM Wednesday "Scaling a Business Without Financial Clarity is a Gamble" Short-form Video 12:00 NN Thursday "The 3-Stage Budgeting Plan for Startups Ready to Grow" Text + Carousel 8:00 PM Friday "Looking to Scale? Here’s What You Should Audit Financially First" Short-form Video 6:00 PM Hashtags: #PlanForGrowth #FinancePlanning #BusinessScaling #FutureReadyBiz #GrowthStrategy #SmartBudgeting #ScaleWithClarity #FinancialGoals #VisionaryLeadership #EntrepreneurJourney Month #2 Objective: Warming Up Audience to Solutions Themes: 1. How Financing Helps Businesses Scale Faster 2. Choosing the Right Financial Tools for Your Business 3. What Business Owners Should Know About Business Loans 4. Future-Proofing Your Business Finances Focus: How financing helps businesses grow Intro to financial tools and apps Debunking myths around loans Rationale: Now that we've earned attention, we start subtly shifting their mindset, showing how financing isn’t a burden, but a tool for scaling their business smartly. Week 1: How Financing Helps Businesses Scale Faster Goal: Start introducing the idea that financing can be a strategic move, not a burden Day Content Topic Post Type Suggested Time to Post Monday "Bootstrapping vs. Smart Financing: Which One Scales Faster?" Short-form Video 11:00 AM Tuesday "3 Signs You're Ready to Take Your Business to the Next Level (With Help)" Text + Graphic 7:30 PM Wednesday "What Most Entrepreneurs Get Wrong About Borrowing for Growth" Short-form Video 12:00 NN Thursday "How Strategic Funding Helped a Friend Double His Monthly Sales" (Story) Text + Carousel 8:00 PM Friday "Scaling Smart: Why Waiting Too Long Might Cost You More" Short-form Video 6:00 PM Hashtags: #BusinessFinancing #SmartScaling #GrowWithFinancing #BusinessLoans101 #FinancialGrowth #FundingForBusiness #ScaleSmarter #EntrepreneurFinance #SmartMoneyMoves #BizGrowthTips Week 2: Choosing the Right Financial Tools for Your Business Goal: Gently introduce tools/apps while focusing on solving real problems Day Content Topic Post Type Suggested Time to Post Monday "Why Business Owners Struggle Without the Right Tools" Short-form Video 11:00 AM Tuesday "Top 3 Financial Tools That Help You Stay on Top of Your Cash Flow" Text + Infographic 7:00 PM Wednesday "Spreadsheets Aren’t Enough: My Wake-Up Call With Cash Tracking" Short-form Video 12:30 NN Thursday "Checklist: How to Choose the Best App for Your Business Finances" Text + Carousel 8:00 PM Friday "The Financial Tools I Wish I Used Earlier in My Business Journey" Short-form Video 6:30 PM Hashtags: #FinancialTools #FinanceTech #BusinessApps #SmartFinanceTools #DigitalFinance #MoneyManagementTools #FintechSolutions #BusinessEfficiency #SMETools #ModernEntrepreneur Week 3: What Business Owners Should Know About Business Loans Goal: Debunk myths, reduce fear, and present loans as a smart business move Day Content Topic Post Type Suggested Time to Post Monday "Are Business Loans Bad? Let’s Debunk the Top 3 Myths" Short-form Video 11:00 AM Tuesday "Truth vs. Myth: A Breakdown of Common Misconceptions About Loans" Text + Graphic 7:30 PM Wednesday "I Thought Loans Were Scary, Until I Understood This" (Personal insight) Short-form Video 12:00 NN Thursday "5 Questions to Ask Before Applying for a Business Loan" Text + Carousel 8:00 PM Friday "Smart Entrepreneurs Know When to Use Loans to Grow, Do You?" Short-form Video 6:00 PM Hashtags: #BusinessLoansExplained #LoanMyths #FinanceFacts #EntrepreneurFinance #BizLoans101 #SmartFunding #FinanceEducation #CreditWisdom #LoanClarity #FinanceWithConfidence Week 4: Future-Proofing Your Business Finances Goal: Vision setting and long-term mindset with the help of financial solutions Day Content Topic Post Type Suggested Time to Post Monday "Future-Proofing: Why Planning Your Finances Now Matters Later" Short-form Video 11:00 AM Tuesday "How Financial Planning Helps You Sleep Better as a Business Owner" Text + Graphic 7:00 PM Wednesday "What Financially Secure Business Owners Do Differently" Short-form Video 12:00 NN Thursday "Forecasting vs. Hoping: What’s Your Game Plan?" Text + Carousel 8:00 PM Friday "You Can’t Scale What You Can’t Predict: Here’s How to Fix That" Short-form Video 6:00 PM Hashtags: #FutureProofFinance #LongTermGrowth #FinancePlanning #SustainableBusiness #GrowthMindset #FinancialVision #StrategicPlanning #SmartEntrepreneur #BusinessResilience #LeadWithFinance