N Shiva Guru

An Efficient Last Mile Delivery, Sans the Guilt Everyone knows that a journey of a thousand miles begins with a single step. But only the ones who make it know how hard the last mile can be. However, this journey so far, is guilt-ridden, evident from the alarming pollution levels of Delhi and Bangalore. So, how do you ward off this guilt? Say hello to the e-bikes that ensure an emission free last mile delivery. Hare vs Tortoise A lot of things that were once in, but forgotten, are coming back to fashion. People who were used to a lightning fast lifestyle want to take things slower. That’s right, the story of the hare and the tortoise is in vogue again. More people are signing up for the slow food movement. And, many entrepreneurs and business owners, like Jeff Bezos prefer e-transportation over traditional ones. And with good reason! Imagine your brand’s goods being delivered by an executive who is riding an electric bike and not some snooty, old, petrol drinking polluter. Not only does your potential customer recognize your brand, but also, he appreciates that you care about the environment. Carrying your load The first few lines of Once upon a time in Hollywood could well be written for Zadd’s utility bikes. In fact, if you ask one of Zadd’s bikes about its job, the reply would more or less be the same as Brad’s: ‘What, carrying his load? Sounds about right!’ An e-bike which can carry cargo? Yup, it’s here, in India. Zadd Utility bikes are designed to carry load and are easier to manoeuvre, even in dense traffic. The bike comes with 6 different accessories to provide a versatile way to carry your cargo. ‘The usual, I get it but what’s new?’ Up to 100 kgs loading capacity Top speed of 25 km/h, Dual battery with 120 km range, you know, the whole nine yards of eco-friendly commute. What about maintenance though… Clearly, there is going to be some major flexing here: spending less on fuel, parking and after sales service. Helping the environment by reducing traffic and congestion is a free add-on. Let’s talk tech… When it comes to e-bikes, you should be concerned about the software patch (remember how Bruce Wayne saved Batman by installing the auto-pilot in The Dark Night Rises?). Here the software patch(es), however, is (are) helpful in remotely upgrading Zadd bikes’ firmware to comply with the latest EV Technology regulations. All this is savvy, sure. However, the custom motherboard is the real deal! (Watch out for this bad boy aka smart tech in the upcoming Zadd Utility Pro Model) Is the government in on this? Without an IoTa of doubt! They are into EVs, hook, line and sinker. The government, with its Faster Adoption and Manufacturing and Electric vehicles (FAME) has announced a whole line of incentives. With 10,000 Crore rupees allotted for the next 3 years, Phase II of FAME is going to kick the butt of global warming. In it to win it… With everybody joining the EV movement, there’s only one thing left for you to do: Be in it to win it!