Testing and Consultancy Firm Project Estimates
Pre – Feasibility Report
Shangren Consultants & Testing Services (Pvt) Ltd. (SCTS)
Islamabad.
July 2020
Table of Contents
1. Executive Summary …………………………………………………………………………………….Page 3
2. Purpose of this Documents…………………………………………………………………………..Page 3
3. Brief Project Description and Products………………………………………………………...Page 3
4. Critical Factor……………………………………………………………………………………………….Page 5
5. Geographical Potential for Investment…………………………………………………………Page 6
6. Potential Target Customer Market……………………………………………………………….Page 6
7. Project Cost Summary………………………………………………………………………………….Page 6
7.1 Project Economics……………………………………………….………………..………..Page 6
7.2 Project Costs………………………………………………………………………….……….Page 7
7.3 Space Requirement…………………………………………………………………..…….Page 8
7.4 Revenue Generation……………………………………………………………….......…Page 9
8. Income Statement………………………………………………………………………………..…….Page 10
9. Balance Sheet……………………………………………………………………………………….…….Page 11
10. Net Present Value……………………………………………………………………………...…..…Page 12
IRR……………………………………………………………………………………………………….Page 12
Payback Period…………………………………………………………………………………….Page 13
11. Lists of Current Operating Testing Services firms……………………………………….Page 13
12. Disclaimer……………………………………………………………………………………………….…Page 13
13. Detail Cost and Revenue Projection (Calculation)……………………………………….Page 13
Capital Budgeting………………..……………………………………………………………….Page 14
Operational Cost…………………………………………………………………………………..Page 17
Year-1 Revenue Projection……………………………………………………………………Page 19
Year-2 Revenue Projection……………………………………………………………………Page 20
Year-3 Revenue Projection……………………………………………………………………Page 21
Year-4 Revenue Projection……………………………………………………………………Page 22
Year-5 Revenue Projection……………………………………………………………………Page 23
1. Executive Summary
Testing and assessment services are rampant sector in Pakistan as most of Public and Private Sector recruitment is done through testing services. Testing services are also entrusted with the duty of conducting admission, scholarship and entry test of undergraduate, post graduate, MBBA, BDS, BE, and other related degree.
Though, testing services is playing a vital role to bring innovation and transparency in public and private sector to conduct a fair and reliable assessment process.
The main objective of testing services firms is to conduct efficient, transparent, and international standard tests in order to assess the competency of candidates for admission, scholarship and recruitment purpose.
This is services business and its operation may be carried within a country to conduct outbound tests for recruitment, admission and other assessment tests.
The testing services company may need to register as below;
Registered with SECP as Private Limited Company.
Registered with Provincial Corporate / company registrar (to carry out operation in provincial level).
Register with FBR (for NTN & GST).
Register with Provincial Taxation Authority (for provincial taxation).
2. Purpose of this Documents.
In this study, it is tried to present the project parameter and define the potential solution for undertaking this opportunity. Having brainstorm a variety of potential solution, based on available source of information including current costing information it may permit the project Manager to recommend or reject the approving authority about this opportunity. Project constraints and limitations of expenditure are among the various factors that will determine viability.
3. Brief Project Description and Products.
Testing services industry is experiencing a rapid growth in Pakistan as these days public and well know private sector prefer to hire testing services provider to avoid extra operational pressure on staff and meet the criteria of merit, fairness and reliability.
There are number of testing Services Company operating in Pakistan so that it is expected that this project may face completion among companies during tender bidding process. For this purpose the new entrant need to develop their system and operational environments more innovative and facilities. Also procure latest hardware to support online testing systems for competitor edge.
After registration with all concerned department, the company need to establish the internal staff hierarchy and committee. Staff hierarchy would be explained later and committee is described as follows;
1. Academic Committee consists of eminent university professors responsible for developing the curricula, along with regulating and promoting consistent testing
2. Executive Committee comprises of HODs and nominees that look after the operational affairs.
3. Peer Review Committee consists of eminent university professors solely responsible for quality assurance of test contents and test items.
4. Subject Committee lays down proper standards of curriculum, so as to regulate and promote the standards for testing in a specific subject: numerous test item developers also work under this committee.
5. MCQ Contributors Committee consists of educational experts from primary to professional level faculty members from colleges and universities, who help in building authentic Test Item bank.
The company’s operational scope will be as follows
Consulting Services
Consulting services referred to training, capacity building, technical assistance and other solutions to institutions, private and corporate business and government organizations throughout Pakistan through following ways:
Measure knowledge base and skill levels
Establishing performance ranking
Score reporting
Capacity building In addition, following specialized services are provided:
Action-oriented research, analysis and training
Training and professional development
Strategic planning
Project Identification, design, monitoring and evaluation
Baseline surveys
Impact assessment studies
Documentation / Reporting
Data Processing Services
Data Processing Services is a cohesive team dedicated to partnering with clients to provide:
Extraordinary data entry support services
Consistent quality
Timely delivery
Cost effectiveness. It adapts to the challenges of continuous evolution in order to meet the ever-changing needs of your business through:
Dependable staff
Personal services delivered with integrity
Monitoring Services
Communicating tests progress to the client.
Ensuring SOPs are consistent with the real time test environment.
Ensuring fool proof methods have been adopted to make the tests transparent.
Reporting any inconsistency to the client related to tests.
Monitoring the invigilation staff and premises for any inconsistency with the SOPs.
Submitting a monitoring report to the client.
E-Marking
Uses of e-marking software for swift marking system by using OMR technology. This system automates e-marking of forms (answer sheets) and helps efforts in reducing testing and assessment and marking time considerably.
3.1 Installed and operational capacity
Bided project may vary project to project. Some may have 1 to 10 posts and some may have 100 to 1000 posts in one project. So project operation load will be different according to application size. Initially we have following capacity to application process.
Data Entry Computer 50 Nos
Proposed one application process time 2 minutes
Application process in one hourper computer30 Application /computer/hour
Application process in 16 hours (two shifts) per computer480 /computer / day
Total Application process in one day with 100% Capacity24,000 Application /50 computer/ day
Total Application process in 30 days with 100% Capacity7200,000 Application / 30 days
4. Critical Factor
Testing services business is related to education experts and professional, so management should focused to build social relationship with different professional to strength knowledge bank of company.
For paper preparation, MCQs preparation and for quality paper bank, it is necessary to hire services of most competitive universities professor and expert for their input.
Company’s management and staff should focused merit and fair practice from start to completion of project so that conducting test will remain authentic and reliable.
Dedicated personalized marketing and promotional activities should be carried out daily basis to public and private sector.
State of the art operation and latest technology is the key to secure the project from clients.
5. Geographical Potential for Investment
Testing services may bid throughout Pakistan in Federal, Provincial and private sector organization. So that operational activity could be spread all over Pakistan depending on the size, regional scope and other reason of the project. For this purpose in further is estimated that new offices may need to be opened on provincial level to ease the operation, approach the clients and testing center to avoid any delay and misshapenness. It also increase the company’s reliability with help to market and promote company smoothly.
6. Potential Target Customer Market
Testing services business opportunity depend on winning of project through tender bidding under PPRA Government of Pakistan in Public Sector. Public sector organization post an ad on daily newspaper to invite testing services provider to participate the tender bidding for providing the testing services. Then desired testing companies purchased a tender document on prescribed payment, then undertake the technical and financial requirement for this project and submit their bid in tender form along with their available technical resources and earnest money pay order.
The client receives the bid from testing services companies in sealed envelope and will be opened on prescribed date and time in front of bidders. After evaluating the financial offer and their technical viability the client will announce the winner of tender.
The company should assign an official(s) for marketing in public and private corporate sector to secure a project on time so that company operational resource may in use for better productivity.
7. Project Cost Summary
7.1 Project Economics
Charged costs in all heads of project is estimated according to current price data available from market. All the figures in sales data is calculated on estimation. It is observered that in first year of company’s inception it is more likely possible that the company could find project of at least 10 post during the whole year.
The following are shown the performance indicator of the proposed project.
Payback Period2.25 Years
IRR65%
Net Present ValuePKR. 48,437,318
Company with 100% capacity operation could handle 720,000 application during one year for maximum more than 1000 posts and beyond. But we assuming that first year operational capacity could only be consumed for maximum 100000 application which is 14% utilization of installed capacity and subsequently 2nd year utilization will increase to 30% and in 5th year the operation would be operated on 100% capacity and may need to be enhanced the further operational installation.
7.2 Project Costs
Following Fixed and working Capital (Operational) Cost have been identified for the operation of proposed business
Description
Amount
Amount
Company Incorporation & Legal Fee
25,500
Office Building Refundable Security
750,000
Office Renovation Cost
1,565,500
IT & Hardware Cost
3,088,400
Electric Appliances and works
1,736,500
Vehicles Costs
2,060,000
Security and Surveillance
338,200
Total Capital Budgeting Costs
9,564,100
Operational Cost
Office Hiring Costs
3,250,000
Operational & Administration Cost
2,334,000
Office & Stationary Costs
595,500
Marketing & Promotional Cost
505,000
Salaries & remuneration
6,528,000
Total Operational
13,212,500
Total Projected Cost in 1st Year
22,776,600
Assumption for Costs
Operational Cost
Expenses
Inflation
Year-1
Year-2
Year-3
Year-4
Year-5
Office Hiring Costs
5%
3,250,000
3,412,500
3,583,125
3,762,281
3,950,395
Operational & Administration Cost
10%
2,334,000
2,567,400
2,824,140
3,106,554
3,417,209
Office & Stationary Costs
10%
595,500
655,050
720,555
792,611
871,872
Marketing & Promotional Cost
10%
505,000
555,500
611,050
672,155
739,371
Salaries & remuneration
10%
6,528,000
7,180,800
7,898,880
8,688,768
9,557,645
Operational Cost (Sum)
13,212,500
14,371,250
15,637,750
17,022,369
18,536,492
Capital Cost Assumption
Depreciation and amortization
Straight Line
5 Years
Projected Capital Budgeting
9,564,100
Less Office Building Security
750,000
Net Depreciable Assets
8,814,100
Each Year Depreciation and amortization
1,762,820
Head wise Depreciation for 5 Years
Cost year-0
Year-1
Year-2
Year-3
Year-4
Year-5
Company Incorporation & Legal Fee
25,500
20,400
15,300
10,200
5,100
0
Office Building Refundable Security
750,000
750,000
750,000
750,000
750,000
750,000
Office Rennovation Cost
1,565,500
1,252,400
939,300
626,200
313,100
0
IT & Hardware Cost
3,088,400
2,470,720
1,853,040
1,235,360
617,680
0
Electric Appliances and works
1,736,500
1,389,200
1,041,900
694,600
347,300
0
Vehicles Costs
2,060,000
1,648,000
1,236,000
824,000
412,000
0
Security and Surveillance
338,200
270,560
202,920
135,280
67,640
0
Value after Depreciation
9,564,100
7,801,280
6,038,460
4,275,640
2,512,820
750,000
7.3 Space Requirement
The space requirement for the office of Saif Testing Services (Pvt) Ltd. is estimated considering various facilities including management office, secrecy room, staff room, receptionist area with waiting hall, conference rooms, record room, store room, data entry hall, Photocopier Room, kitchen with dining space and open space, etc. It is compulsory to have a house of 1 kanals with two floor for smooth process of testing services. Client normally check the location of building, security and other factor in their evaluation. The Details of space requirement related to land & building is given below:
Space Description
Proposed Size
Area in Sq. Ft.
Executive Room
15”X 20”
300
Secretary Cabin / Office
10” X 12”
120
Project Coordinator Office
15” X 15”
225
Admin Manager Cabin / Office
10” X 12”
120
Accountant Office
15” X 15”
225
IT Office with server and other equipment installation
15” X 15”
225
Secrecy Room
20” X 20”
400
Staff Room (Extra Staff during Project)
15” X 15”
225
Reception Area with waiting hall
15”X 20”
300
Conference Room
20” X 20”
400
Record Room (Archive Room)
20” X 20”
400
Store Room (For equipment and stationary storage)
20” X 20”
400
Data Entry Hall – 1
20” X 30”
600
Data Entry Hall -2
20” X 20”
400
Kitchen with Dining Space
20” X 20”
400
Open Hall for current project stationary and logistic
20” X 30”
600
Photocopier Room
20” X 20”
400
Total Space Requirement
5740
7.4 Revenue Generation
It is expected after establishment of company offices and installation of operational capacity, the company can secure a project as low as 10 posts and subsequent year it will increased its revenue. Following is the proposed revenue for five year.
Description
Year-1 (For 10 Posts Project)
Year-2 (For 50 Posts Project)
Year-3 (For 100 Post Project)
Year-4 (For 500 Posts Project)
Year-5 (For 1000 Post Porject)
Total Receipts from Bidding and Applicants
31,507,000
38,527,500
55,055,000
110,550,000
152,350,000
Less: Total Direct / Variable Costs of Projects
12,567,000
14,771,400
18,365,200
41,404,000
60,004,000
Gross Profit (of Project)
18,940,000
23,756,100
36,689,800
69,146,000
92,346,000
8. Income Statement
Description
Year-1 (For 10 Posts Project)
Year-2 (For 50 Posts Project)
Year-3 (For 100 Post Project)
Year-4 (For 500 Posts Project)
Year-5 (For 1000 Post Project)
Total Receipts from Bidding and Applicants
31,507,000
38,527,500
55,055,000
110,550,000
152,350,000
Less: Total Direct / Variable Costs of Projects
12,567,000
14,771,400
18,365,200
41,404,000
60,004,000
Gross Profit (of Project)
18,940,000
23,756,100
36,689,800
69,146,000
92,346,000
Office Hiring Costs
3,250,000
3,412,500
3,583,125
3,762,281
3,950,395
Operational & Administration Cost
2,334,000
2,567,400
2,824,140
3,106,554
3,417,209
Office & Stationary Costs
595,500
655,050
720,555
792,611
871,872
Marketing & Promotional Cost
505,000
555,500
611,050
672,155
739,371
Salaries & remuneration
6,528,000
7,180,800
7,898,880
8,688,768
9,557,645
Depreciation and Amortization of Fixed Assets & Preliminary Costs
1,762,820
1,762,820
1,762,820
1,762,820
1,762,820
Total Operating Cost
14,975,320
16,134,070
17,400,570
18,785,189
20,299,312
Operating Profits before Taxation
3,964,680
7,622,030
19,289,230
50,360,811
72,046,688
Income Tax
248,752
861,369
3,802,330
12,734,233
19,649,546
Profit After Tax
3,715,928
6,760,661
15,486,900
37,626,578
52,397,142
Balance B/F
3,715,928
10,476,589
25,963,489
63,590,067
Profit Available for Appropriate
3,715,928
6,760,661
15,486,900
37,626,578
52,397,142
Balance C/F
3,715,928
10,476,589
25,963,489
63,590,067
115,987,210
9. Balance Sheet
Description
Year-0
Year-1
Year-2
Year-3
Year-4
Year-5
Assets Current Assets
Cash & Bank
11,712,500
17,667,478
2,896,561
23,949,389
62,517,247
115,673,110
Advance Payment
1,500,000
1,762,820
2,825,640
2,738,460
3,560,000
4,564,100
Total Current Assets
13,212,500
19,430,298
5,722,201
26,687,849
66,077,247
120,237,210
Fixed Assets
Company Incorporation & Legal Fee
25,500
20,400
15,300
10,200
5,100
0
Office Building Refundable Security
750,000
750,000
750,000
750,000
750,000
750,000
Office Rennovation
1,565,500
1,252,400
939,300
626,200
313,100
0
IT & Hardware Equipments
3,088,400
2,470,720
1,853,040
1,235,360
617,680
0
Electric Appliances and works
1,736,500
1,389,200
1,041,900
694,600
347,300
0
Vehicle Cost
2,060,000
1,648,000
1,236,000
824,000
412,000
0
Security and Surveillance
338,200
270,560
202,920
135,280
67,640
0
Total Fixed Costs
9,564,100
7,801,280
6,038,460
4,275,640
2,512,820
750,000
Total Assets
22,776,600
27,231,578
11,760,661
30,963,489
68,590,067
120,987,210
Liabilities& Shareholder Equity
Current Liabilities
Account Payable
2,776,600
3,515,650
-
Long Term Liabilities
Loan from Director
15,000,000
15,000,000
-
Total Liabilities
17,776,600
18,515,650
0
0
Shareholder's Equity
Paid up Capital
5,000,000
5,000,000
5,000,000
5,000,000
5,000,000
5,000,000
Retained Earning
3,715,928
6,760,661
25,963,489
63,590,067
115,987,210
Total Share Holders's Equity
5,000,000
8,715,928
11,760,661
30,963,489
68,590,067
120,987,210
Total Capital & Liabilities
22,776,600
27,231,578
11,760,661
30,963,489
68,590,067
120,987,210
10. Net Present Value
It is assumed Project that projects receipts would be in cash through candidate fee into bank and client payment check and it is also assumed that expenditure would be carried on cash basis. The Net Present Value would be as below;
Cash inflow
Year-0
Year-1
Year-2
Year-3
Year-4
Year-5
Proceeds
31,507,000
38,527,500
55,055,000
110,550,000
152,350,000
Cash Flows
31,507,000
38,527,500
55,055,000
110,550,000
152,350,000
Cash outflow
Year-0
Year-1
Year-2
Year-3
Year-4
Year-5
Intial Investment
(22,776,600)
Direct Project Cost
12,567,000
14,771,400
18,365,200
41,404,000
60,004,000
Office Hiring Costs
3,250,000
3,412,500
3,583,125
3,762,281
3,950,395
Operational & Administration Cost
2,334,000
2,567,400
2,824,140
3,106,554
3,417,209
Office & Stationary Costs
595,500
655,050
720,555
792,611
871,872
Marketing & Promotional Cost
505,000
555,500
611,050
672,155
739,371
Salaries & remuneration
6,528,000
7,180,800
7,898,880
8,688,768
9,557,645
Income Tax
248,752
1,762,820
3,802,330
12,734,233
19,649,546
Total Cash Outflow
(22,776,600)
26,028,252
30,905,470
37,805,280
71,160,602
98,190,038
Net Cash Flows
(22,776,600)
5,478,748
7,622,030
17,249,720
39,389,398
54,159,962
DCF 15%-
Present Value
(22,776,600)
4,766,511
5,762,255
11,350,316
22,530,736
26,917,501
Net Present Value
48,550,718
IRR
IRR
65%
For (-) NPV 70%
-
(22,776,600)
3,221,504
2,637,222
3,518,943
4,726,728
3,791,197
-4,881,006
lower Discount Rate
+
Positive NPv
X
Diff. in Disc. Rate
(+) NPV - (-) NPV
15
48,550,718
X
55
53,370,224
15
+
50
65
Payback Period
2.25 Year
22,776,600
5,478,748
7,622,030
17,249,720
39,389,398
54,159,962
5,478,748
13,100,778
4,197,074
-
Payback Period
2.24
11. Current Operating Testing services Firm in Pakistan
Here is the list of notable Testing Services in Pakistan.
NTS - National Testing ServicesPTS - Pakistan Testing Services
OTS - Open Testing ServicesSTS - Sindh Testing Services
CTS - Candidate Testing ServicesITS - Interior Testing Services
BTS - Baluchistan Testing ServiceJTS - Job Testing Services
STS - SIBA Testing ServicesFTS - Fair Testing Service
CTA - Careers Testing AgencyGTS - Global Testing Service
CTSP - Career Testing Services PakistanUTS - Universal Testing Services
ATS - Allied Testing ServicesSTS - Success Testing Services
GTS - Genius Testing ServicesDTS - Direct Testing Services
ITS - Islamabad Testing ServicesFTS - Fast Testing Services
QTS - Quality Testing ServicesNTS - Nokri Testing Services
MTS - Multi Testing ServicesLTS - Leads Testing Services
HRTS - HR Testing ServicesRTS - Roots Testing Services
UES - United Examination ServiceIAI - Induction and Assessment Initiative
12. Disclaimer
This information memorandum is to introduce the subject matter and provide a general idea and information on the said matter. Although, the material included in this document is based on data/information gathered from various sources; however, it is based upon certain assumptions, which may differ from case to case. Although, due care and diligence has been taken to compile this document, the contained information may vary due to any change in any of the concerned factors, and the actual results may differ substantially from the presented information.
13. Detail Cost and Revenue Projection (Calculation)