Campaign Approach
Target Persona
Background and
Demographics
Background &
Demographics
1. 19 years old
2. From Pakistan
3. Unmarried
4. High School Graduate
Target Persona
Name
Needs
Needs
1.Money to fund education.
2.Some career related
Online courses
3- Need to improve his
English for career purposes.
HAMZA USMANI
Hobbies
Goals
Hobbies
1.Playing Cricket and video
games.
2.Listening to Tedx Talks.
3.Reading success stories on
internet.
4.Watching history related
documentaries.
Goals
1.Becoming an
entrepreneur.
2.Taking Father’s business
to new heights.
3.Completion of the degree
with good CGPA.
Barriers
Barriers
1.Time bounded tasks.
2. Less experience in
practrical field.
3.Few personal financial
issues.
Marketing Objective
KPI
Campaign
Screenshots
Campaign & Ad Set: Sample
$100.00 Lifetime
Ad Summary:
Ad Images: