Muhammad Ammar Subhani

Google Ads Case Study REDUCED COST PER LEAD BY 70% WITH GOOGLE ADS Accounting and Consulting company struggling with nonprofitable leads due to high costs Ammar Goal Reduce Lead costs to make it profitable for new Startup in Accounting and Advisory Challenges NO Actual conversion data in the account Campaigns getting irrelevant traffic Conversion tracked as landing page views Highly competitive industry Ammar Ammar Actions taken Listed 800+ Negative Keywords 1 2 Created DSA and Competitor campaigns 3 4 Reduced spend on search partners and P-Max Suggested Landing page improvements Researched keywords relevant to the services 5 6 Corrected and tested lead form tracking (enhanced) Google Ads Ammar Campaign Results COST PER LEAD DOWN TO 223$ GENERATED $50K IN LTV FOR NEW LEADS MADE 10X IN REVENUE OVER QUALIFIED LEADS Strategy TOF SEARCH CAMPAIGN READY TO LAUNCH YOUTUBE CAMPAIGNS TO BOOST LEAD AND SCALE