Sample 3
How to make your e-learning
interesting and fun
Click here to start
Marketing 101
You’ve created an awesome e-learning for your colleagues at your organization. But,
how do you get them interested in taking it? Here are five crucial things you can do to
effectively market your e-learning courses to your target audience.
Tip 1
Tip 2
Tip 3
Tip 4
Tip 5
Marketing 101
You’ve created an awesome e-learning for your colleagues at your organization. But,
how do you get them interested in taking it? Here are five crucial things you can do to
effectively market your e-learning courses to your target audience.
Tip 1
Tip 2
Tip 3
Identify What’s in It for Learners
When it comes to the e-learning course you want
learners to take, the best way to appeal to them is to
communicate how it will benefit them. Will it save them
time or effort? Will it improve their workflow? Your first
step to marketing your course is to promote the many
reasons learners are taking the training, and its direct
benefits.
Tip 4
Tip 5
Marketing 101
You’ve created an awesome e-learning for your colleagues at your organization. But,
how do you get them interested in taking it? Here are five crucial things you can do to
effectively market your e-learning courses to your target audience.
Tip 1
Tip 2
Tip 3
Tip 4
Tip 5
Take Advantage of Corporate Intranet
Does your company have an intranet site? Many organizations do, and if yours is
among them, you can take advantage of this platform to share and promote your elearning courses. Create some nicely written summaries with eye-grabbing visuals.
Another idea for the intranet site: set up a leaderboard that shows which employees
have completed the most e-learning, or who got the highest scores. There’s nothing
like a competition to motivate people to take part!
Marketing 101
You’ve created an awesome e-learning for your colleagues at your organization. But,
how do you get them interested in taking it? Here are five crucial things you can do to
effectively market your e-learning courses to your target audience.
Tip 1
Tip 2
Tip 3
Send E-Mail Invites
A great way to market your course to learners is a good
ol’ e-mail invite. Craft a well-written message and
include some nice visuals. Make sure to include details
about how to access the e-learning and the timeframe
they have to complete it.
Tip 4
Tip 5
Marketing 101
You’ve created an awesome e-learning for your colleagues at your organization. But,
how do you get them interested in taking it? Here are five crucial things you can do to
effectively market your e-learning courses to your target audience.
Tip 1
Tip 2
Tip 3
Tip 4
Tip 5
Involve Management
It goes without saying that your e-learning course completion rates will probably go
up if management is on board with the training and places a high level of importance
on it. If something is very important to a manager, and the manager communicates
that priority, it tends to become more important to the learner to get it done.
Marketing 101
You’ve created an awesome e-learning for your colleagues at your organization. But,
how do you get them interested in taking it? Here are five crucial things you can do to
effectively market your e-learning courses to your target audience.
Tip 1
Tip 2
Tip 3
Collaborate with Marketing Department
This might sound like a no-brainer, but if your
organization has a marketing department, why not
collaborate with them on ways to reach out to
employees at the organization? They likely already
have some great business collateral and materials you
can work with; and besides, as a marketing
department, this is what they do! Why reinvent the
wheel?
Tip 4
Tip 5