social media management and marketing plan
Social Media Management and
Marketing Plan
I.
Management
1. Business Branding - Completed
2. Social Media Assessment and Planning
a. Facebook Page
b. Facebook Group
c. Twitter account
d. Instagram account
e. Transcription Platforms
3. Keyword Research - Completed
4. Social Media Creation and Optimization – On Process
5. Social Media Content Creation – On Process
6. Social Media Content Management – On Process
7. Social Media Interaction and Community Growth & Management – On
Process
8. Interaction/Engagements – Completed
9. Insights
a. Update Branding Business Document
b. Finalize SMAP plan
c. Need to Finalize and Update Client on SMCO, SMCC, SMCM and
SMICGM.
II.
Marketing
1. Identifying target Market
a. Local and Overseas Companies
b. Transcription Companies
2. Creating Marketing Plan
a. Social Media Presence
b. List of Ideal Clients
c. Create a Social Media Alignment Statement
d. Measure Social Media Metric
i.
Time spent on the website
ii.
Reach
iii.
Brand mentions
iv.
S
hares
e. Make a Content
i.
Images
ii.
Blog posts
iii.
News
iv.
F
eedbacks
f. Strategize and Optimize
3. Brand Awareness
a. Facebook
b. Twitter
c. Instagram
d. Transcription Platforms
4. Promoting Products and Services
a. Virtual Assistant
b. Data Entry
c. Project Management
d. Transcription
5. Marketing and Advertising
a. Organic
b. Paid
6. Networking
7. Monitoring and Evaluation Campaigns
8. Interaction/Engagements
9. Insights
a. Target Clients are Companies that needs social media network.
b. Clients’ interests that I can provide are educational content,
entertainments and feedbacks.
c. Clients usually hangout online in Facebook, Instagram, Twitter and
Transcription Platforms.
d. They look for the Administrative Assistant content that I provide in
weekdays, during work, during daily commute and weekends.
e. Reason of consuming my content is to help the clients get better at
their job and to stay up to date.