Ebooks
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Table of Contents
Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Step 01 Define Materiality. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Step 02 Benchmark Against Competitors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
Step 03 Select Specific Metrics to Benchmark . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
Step 04 Benchmark Your Supply Chain . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Step 05 Monitor Changes in Policy and Geopolitical Landscapes. . . . . . . . . . . . . . . . . . . . . . . 8
Step 06 Consider Market Perception. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
Step 07 Share Analytics and Insights. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Conclusion. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
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Introduction
We are often warned about comparing ourselves to others. But in the rapidly evolving ESG landscape, industry peers can serve as
valuable indicators of where your company’s performance falls short, and how you can improve.
What is ESG Benchmarking?
In an ESG context, benchmarking can have multiple meanings, including comparing your firm’s performance to industry frameworks
and reporting standards. Benchmarking is an effective way to build your ESG and climate profile by understanding your competitors’
and vendors’ ESG strategy and general market movements.
Why Benchmarking is a Crucial Part of Your ESG Strategy
Benchmarking is often a critical first step in ESG strategy. Comprehensive benchmarking helps companies determine material
ESG focus areas and identify risks and opportunities across operations, supply chains, and evolving markets. This in turn ensures
ESG strategies are relevant, robust, and data-driven, and helps teams push the ESG agenda vertically and horizontally across the
organization.
This guide offers seven key steps for conducting more insightful and actionable ESG benchmarking.
Elizabeth Tutino | ESG Expert at FiscalNote ESG Solutions
“
Benchmarking helps your company understand where it sits against others in your industry, what your peers are focusing on, and what you should be
focusing on. It helps identify hotspots that data collection alone can’t do. Standard ESG data collection can help your company see how its own operations
and suppliers are performing relative to each other, but benchmarking gives that critical external perspective of how you’re performing within your industry
and also how suppliers are performing against each other.
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01
STEP
Define
Materiality
Take Action
ESG covers far too many elements
for any one team to conquer, which
means teams need to prioritize the
risk factors that are most material to
their organization’s operations and
industry. Materiality assessments
are complex and time-consuming,
but starting with benchmarking can
provide a data-backed starting point.
¤ Look for benchmarking tool(s) that covers typical ESG standards and
frameworks such as SASB, UN SDGs, etc. Monitor geopolitical trends
and upcoming regulations that might impact your firm and industry.
¤ Seek objective third-party expertise on using benchmarking insights
to fortify your company through a robust materiality assessment.
Recommended Read
ESG Experts Share Tips for Highly Effective Materiality Assessments
Candice Bullard | Climate and ESG Strategy Expert at FiscalNote ESG Solutions
“
ESG benchmarking can influence a materiality assessment by providing insight into external factors that may impact your company. Benchmarking provides
insight into what ESG themes and topics are being identified as important by your competitors, which typically reflect what they’ve identified as ‘material’
priority topics.
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Benchmark Against
Competitors
02
STEP
Take Action
¤ Select your most relevant competitors (typically five to seven) for
your benchmarking exercise.
Benchmarking against an
entire field is useful, but most
industries are so broad that
comparing against averages is
often unproductive. The real
power of ESG benchmarking
lies in selecting your most
closely aligned competitors
and performing gap analyses to
identify risks and opportunities.
¤ Conduct a detailed gap analysis on the differences between your
performance and that of your competitors across the “E,” “S,” and “G”
for a comprehensive view.
¤ Monitor your competitors regularly and in as near real-time as
possible — avoid past data that does not reflect market realities.
Resource
Download our editable template, ESG Strategy At-a-Glance, to help sum
up your ESG strategy and share it across your organization.
Wu Sining | Climate and ESG Strategy Lead, APAC, FiscalNote ESG Solutions
“
Don’t just benchmark against your industry peers and leaders. Including leaders from different industries in your benchmarking efforts sets the bar higher
and provides different insights into other best practices that may help you perform better than your peers.
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Select Specific Metrics
to Benchmark
03
STEP
Take Action
Even after conducting a materiality
assessment, you’ll likely have
a number of ESG risk factors to
focus on. Although broad ESG
scores or rankings can give
you an approximate indication
of your performance, a single
score doesn’t give you proper
insight into your performance in
individual metrics, or which areas
to prioritize in your ESG strategy.
¤ Create an intuitive dashboard to compare relevant ESG themes
across selected competitors and supply chain partners.
¤ Find insights into market trends, regulatory changes, and public
sentiment in relation to each of your individual ESG metrics.
¤ Track specific keywords related to your competitors and supply chain
to get deeper, more relevant data cuts.
Recommended Read
7 Steps for Faster, Easier, and More Effective ESG Reporting
Elizabeth Tutino | ESG Expert at FiscalNote ESG Solutions
“
ESG benchmarking can influence a materiality assessment by providing insight into external factors that may impact your company. Benchmarking provides
insight into what ESG themes and topics are being identified as important by your competitors, which typically reflect what they’ve identified as ‘material’
priority topics.
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04
STEP
Benchmark Your
Supply Chain
ESG benchmarking often stops with
competitors, but one of the most important
areas you can include is your supply chain.
With the rising pressure for companies to
report on scope 3 emissions, labor practices
of their vendors, and quantify the impact of
their supply chains, it’s crucial that ESG teams
carefully evaluate supplier performance to
identify ESG risks and opportunities across
the value chain. However, collecting data in
easily comparable formats is difficult when
done manually and stored in formats such as
spreadsheets. Even when the data is collected,
it may not always reflect real-time activities.
Take Action
¤ View the performance of individual suppliers across topics such as
GHG emissions, energy, water, waste, labor, human rights, and more.
¤ Use these insights to spot risks, weaknesses, and opportunities in
your supply chains, and inform future procurement.
Recommended Read
Your Supply Chain Needs a New Class of ESG Evaluations
Red Flags and Risk Management: How to Manage Suppliers in the ESG Age
Supplier Breakups: How to End Vendor Relationships on a Positive Note
Elizabeth Tutino | ESG Expert at FiscalNote ESG Solutions
“
You can easily assess the ESG performance of your suppliers and identify risks and opportunities in your supply chain within our platform. Seeing which
suppliers are performing best in particular ESG themes helps procurement teams make informed decisions on which vendors to work with in the future.
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Monitor Changes in Policy
and Geopolitical Landscapes
The ESG landscape changes
rapidly, making it extremely
time-consuming for teams to
stay ahead of the ever-changing
global policy and geopolitical
landscape. But tracking and
navigating geopolitical ESG
risks and emerging regulations
affecting your industry and
clients is crucial for driving
strategic decisions.
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STEP
Take Action
¤ Monitor recent or upcoming policy changes that may affect your
organization, as well as market movements and geopolitical trends
influencing your ESG performance and its perceived value.
¤ Cut through the noise and track articles and documents related to
particular ESG metrics, reflecting global news and market trends that
are most relevant to you.
Resource
Subscribe to our Top ESG Headlines of the week newsletter.
Elizabeth Tutino | ESG Expert at FiscalNote ESG Solutions
“
Our system’s artificial intelligence scours the web for thousands of articles and companies, providing insight into sentiment, impact, and exposure. This
provides far more insight than could be found manually by ESG teams. In addition, our advisory services pull key data from the benchmarking platform on a
regular basis, specifically tailored to your organization.
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06
STEP
Consider Market
Perception
Measuring ESG performance
doesn’t always tell the whole
story. Companies need to
closely monitor not just their
ESG performance but the public
perception of their performance
and take steps to manage it
accordingly. Performance
does not necessarily equal
perception, and the best ESG
strategies address both.
Take Action
¤ Analyze sentiment to understand real-time market perceptions of
your ESG performance (and your competitors’).
¤ Spot anomalies in competitors’ and supply chain performance
¤ Look for recurring trends through analytics.
Candice Bullard | Climate and ESG Strategy Expert at FiscalNote ESG Solutions
“
The sentiment feature offers deep Insight into how the media and public perceive your company, which can, in turn, provide insights for your communication
strategy around your ESG efforts.
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07
STEP
Share Analytics
and Insights
Benchmarking is a valuable exercise
for ESG teams, but its power is
compounded the more insights are
shared. Regularly sharing easy-tograsp insights and actionable analytics
is one of the most powerful ways to
keep your organization aligned on
ESG. Yet all too often, ESG data is
trapped in inaccessible, complicated
formats (such as spreadsheets),
making it difficult to extract actionable
narratives and keep important data
confined to ESG team members.
Take Action
¤ Share insightful and actionable reports with internal and external
stakeholders.
¤ Communicate insights on public sentiment with key stakeholders, such
as investor relations, and the C-suite for buy-in on ESG efforts.
¤ Use analytics as a persuasive tool with business leaders and the
board to challenge insights about how your company is perceived.
Recommended Read
6 Reasons Spreadsheets Don’t Cut It for ESG Management
Candice Bullard | Climate and ESG Strategy Expert at FiscalNote ESG Solutions
“
It’s important to keep benchmarking on a regular basis. If you benchmark once and forget it, you could easily fall behind compared to your peers. Regularly
benchmarking gives you continuous insight into emerging trends or themes that competitors are addressing, and that you may want to include in your ESG
strategy. The world of ESG is always changing, but benchmarking can help you stay on top of that.
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Conclusion
No matter your industry, the size of your company,
or the maturity of your ESG strategy, benchmarking
is a crucial part of any ESG team’s efforts. The topics
that matter to your market and your organization will
change rapidly, which makes regular benchmarking
a necessity for forward-thinking companies. And
regular benchmarking is made easier with an AIdriven, real-time-insights tool such as Equilibrium’s
Benchmarking and Risk platform.
If you are yet to conduct benchmarking as part of
your ESG strategy, now is the best time to start.
“There’s really no downside or bad time to start
benchmarking,” says Bullard. No matter where you
are in your ESG journey, benchmarking reveals
valuable insights and data points that will strengthen
your ESG strategy and help your company become
an ESG leader within your industry.
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About the Equilibrium Benchmarking
and Risk Intelligence Platform
Build your organization’s real-time
ESG and climate profile through the
Equilibrium Benchmarking and Risk
Intelligence platform. Benchmark against
key competitors and identify risks and
opportunities in your operations and
supply chains. Gain micro- and macrolevel analytics to drive decisions based on
¤ Global Policy Insights
¤ Geopolitical Risk
¤ Supply Chain & Competitive
Benchmarks
¤ ESG trends and influences
¤ Sentiment Analysis of ESG
Performance
REQUEST A DEMO
Candice Bullard | Climate and ESG Strategy Expert at FiscalNote ESG Solutions
“
A lot of companies come to us wanting to be top in their industry and market, or at least to do better than their peers and competitors. Our AI benchmarking
allows real-time insight into performance compared to competitors, allowing your organization to proactively respond to changing market trends.
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FiscalNote ESG Solutions is the most comprehensive ESG platform and advisory solution on the market
helping organizations become sustainability leaders – from getting started with strategic insights,
benchmarking, and reporting to embedding ESG into an organization’s DNA. FiscalNote ESG Solutions
brings together Equilibrium’s AI-powered platform, award-winning analysis, global advisory, and a peer
community to help an organization achieve its ESG goals.
Learn more
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FiscalNote is the premier information services company focused on global policy and market
intelligence. By combining AI technology, expert analysis, and legislative, regulatory, and geopolitical
data, FiscalNote is reinventing the way that organizations minimize risk and capitalize on opportunity.
FiscalNote empowers more than 5,000 clients worldwide to monitor, manage, and act on the issues
that matter most to them.
To learn more about FiscalNote and its family of brands, visit FiscalNote.com and follow @FiscalNote.
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