Business Plan
A BUSINESS PLAN
FOR FOOD PROCESSING OF
ASUNCION CONSERVATION
ENTERPRISE
FOOD PROCESSING:
1.
2.
3.
4.
5.
Dried Fish (Flying Fish)
Dried Fish (Anchovy)
Marinated Fish
Bottled Fish
Kolo Chips
Table of Contents
I.
EXECUTIVE SUMMARY .................................................................................................................. 1
II.
MARKET ASPECT ............................................................................................................................. 2
2.1.
Product ......................................................................................................................................... 2
2.2.
Target Market.............................................................................................................................. 2
2.3.
Market Situation .......................................................................................................................... 2
2.7.
Prices ........................................................................................................................................... 3
2.8.
Channels of Distribution ............................................................................................................ 3
2.9.
Promotions .................................................................................................................................. 4
2.10.
Projected Sales....................................................................................................................... 4
TECHNICAL ASPECT ................................................................................................................... 4
III.
3.1.
Product ......................................................................................................................................... 4
3.2.
Process ........................................................................................................................................ 5
3.3.
Facilities and Equipment ........................................................................................................... 7
3.4.
Production Volume ..................................................................................................................... 8
3.5.
Location ....................................................................................................................................... 8
3.6.
Raw Materials ............................................................................................................................. 8
3.7.
Direct Labor ................................................................................................................................. 9
3.8.
Utilities .......................................................................................................................................... 9
3.9.
Environmental Safeguard ......................................................................................................... 9
MANAGEMENT ASPECT ........................................................................................................... 10
IV.
4.1.
Proponent .................................................................................................................................. 10
4.2.
Type of Organization ............................................................................................................... 10
4.3.
Organization .............................................................................................................................. 10
4.4.
Selling and Administrative Expenses .................................................................................... 13
FINANCIAL ASPECT....................................................................................................................... 14
V.
5.1.
Total Project Cost ..................................................................................................................... 14
5.2.
Projected Financial Statements ............................................................................................. 16
5.3.
Financial Analysis..................................................................................................................... 18
VI.
6.1.
SOCIAL BENEFITS ..................................................................................................................... 20
Direct Benefits........................................................................................................................... 20
6.2.
VII.
Indirect Benefits ........................................................................................................................ 21
SUPPORTING SCHEDULES ..................................................................................................... 22
I.
EXECUTIVE SUMMARY
Asuncion Conservation Enterprise is engaged into dried fish (flying fish and anchovy),
marinated fish, bottled fish, and kolo chips production. Target markets are the grocery stores,
hotels, restaurants, resorts and residents in the municipalities of Cantilan, Lanuza, and Tandag.
There are not many suppliers who produce high quality products that cater the same market as
the CE, so it is still viable to expand market. Prices are set based on cost-oriented pricing
strategy. Products are delivered through courier for buyers outside the region and through
public transport vehicles for neighboring areas. Products are promoted through trade fairs,
displays in festivals, product sampling, and word-of-mouth marketing strategies. Projected sale
for year 1 is estimated at P578, 900.
Products are assured to be in high quality and undergone processes that ensures good
manufacturing practices. The business location is abundant in raw materials especially during
seasons which are the time to take advantage of to produce in bulk and cost-efficient manner.
The members are also the workers who are paid on output basis. The source of electricity will
be the solar panels that will be purchased before the start of expansion to run the facilities
needed for production. No wastes will be disposed during production since it will be utilized by
fishers as food for fish.
Asuncion Conservation Enterprise is an association organized on February 2017 and registered
in Department of Labor and Employment on July 2017. Members were given trainings and
seminars to equip them for their business endeavor as a group. Duties and responsibilities are
designated based on the assigned roles.
Total project cost needed for the proposed expansion amounted to P271, 015.00. Projected net
income for year 1 is P106, 353.00 with return on investment of 50%. Payback period is one
year, seven months and 21 days with net present value of P208, 196.00. Gross profit rate and
net profit margin of the project is 36.98% and 18.37%, respectively.
This project expansion will give additional income for the members through wages and shares.
It is the goal of the CE to provide enough compensation for the laborers to meet the needs of
their families. Marine conservation will also be promoted through this project.
II.
MARKET ASPECT
2.1.
Product
The business produces dried flying fish, dried anchovy, marinated fish, bottled fish, and kolo
chips. Dried flying fish is split in half with a fine, soft texture while the dried anchovy has a
shiny and intact color of the fresh fish and no crooked piece as these are delicately put
individually in the dryer. Both are packed in a 75-gram sealed brown pouch packaging. Dried
fish maintains a less-salty flavor to also cater the taste of children and health-conscious
individuals.
Marinated and bottled fish use traditional ingredients to promote a “lutong-bahay” taste of
food. Marinated flying fish is packed in a reusable container (number of pieces per pack
depends on orders) while the bottled fish is put in a 375 mL bottle. The latter contains fish cut
into three pieces with head and tail removed.
Kolo chip is a healthy alternative snack and has a distinct taste since there are no other
producers of this product in its target market. Chips are packed in 100-gram transparent
pouch packaging.
It can be assured that products are of high quality as raw materials are processed right away
upon buying it from fishers/sellers which can be right away observed in the fine texture and
color of fish meat for fish products and slices of chips.
2.2.
Target Market
Dried fish are sold to Fishers and Changemakers, Inc. (FCI), a marine conservation-oriented
organization situated in Cebu City, and in the locality of Cantilan and neighboring municipalities
of Lanuza, and Tandag. Marinated fish, bottled fish, and kolo chips are sold in Cantilan, Lanuza
and Tandag. Target markets in these areas include grocery stores, hotels, restaurants, retailers,
and end consumers.
2.3.
Market Situation
Dried fish, marinated fish, and bottled fish are easy to cook viands and are commonly eaten
during breakfast. There are demands for these products as the Filipinos love to eat these kinds
of foods. On the other hand, kolo chips are served as snacks both for children and adult as an
alternative healthy, and affordable food.
Shown in table 1 is the computed projected demand based on the total expenditures of
processed fish products derived from total expenditures of fish and marine products per
household, and the total expenditures of chips extracted from the total expenditures of food not
elsewhere classified. According to Philippine Statistics Authority, average annual family income
is P267, 000.00. Of this, total expenditures of fish & marine products are 5.4% while 1% for food
not elsewhere classified. Processed fish products are estimated at 8% of the total expenditures
of fish & marine products; chips are estimated at 3%. Number of household is computed at 72,
247 with annual growth rate of 1.03% for the municipalities of Cantilan, Lanuza, and Tandag.
Year
Year 1
Year 2
Year 3
Table 1. Projected Demand, in Peso
Fish Products
Chips
Total
83,332,579.68
5,786,-,119,-,190,905.25
5,846,-,037,-,058,071.57
5,906,-,964,882.10
Market share is computed at 0.4% and 3.6% for fish products and chips for year 1, respectively.
This is computed using the projected demand since there is no available data for supply. Shown
below is the market share projected in three years.
Table 2. Market Share
Year
Fish Products
Chips
Year 1
0.4%
3.6%
Year 2
0.5%
4.1%
Year 3
0.6%
4.7%
2.7.
Prices
Dried flying fish is sold for P80.00 for local markets and P120.00 for FCI. The latter pitched a
higher price as it is only buying products sourced out from producers that promote marine
conservation. Dried anchovy is pegged at P140.00 per 75-grams, marinated fish is sold at
P35.00 per piece, bottled fish is disposed for P100.00 per bottle, and the kolo chips for P80.00
per pack. Selling prices for these products are shown in the table below and projected to
increase by 5% per annum.
Table 3. Selling Prices
Particulars
Dried Fish (Flying Fish) - FCI
Dried Fish (Flying Fish) - Local
Dried Fish (Anchovy)
Marinated Fish
Bottled Fish
Kolo Chips
2.8.
Year-
Year-
Year-
Channels of Distribution
All products are transported from the island of Asuncion to Cantilan, and then from there to
different buyers. For FCI, dried fish is delivered through courier delivery. For nearby
municipalities, products are delivered through public utility vehicles. Delivery expenses are
estimated at P1, 000.00 per month and estimated to increase by 5% annually.
2.9.
Promotions
All products are produced in a high quality manner which makes a good positioning in the
market. Raw materials are selected based on 3Cs (clean, cool, care), an advocacy of marine
conservation which only purchase fish from fishers who use the legal way of fishing, and assure
that catch are properly handled from the time it is caught until sold to the customers.
The general manager, who also served as the marketing officer, is bringing samples with her
and presents it to prospect buyers in the locality and neighboring municipalities. Seeing the
actual products and even tasting it would entice prospect buyers to buy the products. Products
will also be promoted through trade fairs, and festivals. The marketing officer and member who
can bring sales will be given an incentive of 10% of the gross sales.
Also, the association is supported by the LGU of Cantilan which helps promotes the products of
the group to locals and even tourists. The island of Asuncion was already featured in “Byahe ni
Drew”, a national television program that promotes different beautiful and amazing places both
here in the Philippines and abroad. That particular episode that featured the island already got
thousand views. Through that particular program, products produce by Asuncion Conservation
Enterprise were promoted.
2.10.
Projected Sales
For year one, sales are projected at P578, 900.00 and estimated to increase to P766, 469.03 for
year three as a result of annual estimated increase in prices (5%) and production volume (10%).
Shown in the table below is the projected sales projected in three years.
Table 4. Projected Sales
Particulars
Dried Fish (Flying Fish) - FCI
Dried Fish (Flying Fish) - Local
Dried Fish (Anchovy)
Marinated Fish
Bottled Fish
Kolo Chips
TOTAL
III.
TECHNICAL ASPECT
3.1.
Product
Year 1
76,-,-,-,-,-,-,900.00
Year 2
87,-,-,-,-,-,-,015.00
Year 3
101,-,-,-,-,-,-,469.03
Dried fish, marinated fish, and bottled fish are of high quality compared to what are sold in the
market because these are made out of fresh fish directly bought from the fishers themselves.
Flying fish and anchovy are a good source of protein; also, anchovy is packed with omega-3
fatty acids which can help maintain a healthy heart.
Kolo chips are made from a nutritious fruit called bread fruit or as the locals called “kolo”. It is
rich in potassium and possesses a considerable amount of fiber which can promote good
digestion.
3.2.
Process
Presented below are the processes in producing dried flying fish, dried anchovy, marinated fish,
bottled fish, and kolo chips.
a.
Dried Flying Fish
Fresh flying fish is weighed, of which ten kilograms of it is process per production. It is
washed and ice will be put on it to ensure freshness throughout the processing.
Fins and scales are removed along with its gill and integral organ.
The fish belly is being brushed to see to it that the blood and internal organs are totally
removed. It is then set aside for 5 minutes to drain.
A brine solution of 1:10 or 1:5 is prepared. 1:10 ratio is intended for FCI while the
solution of 1:5 is for the local market. Two solutions for 1:10 solution is prepared for ten minutes
each. On the other hand, 1:5 solutions is prepared in four solutions for five minutes each.
The processed fish is then ready for drying; fish is put in the solar dryer individually with
care. First day is air drying then another 1 and ½ days to 2 days for sun drying depending on
the heat.
Dried fish is then ready for packing and sealing. Dried fish is now ready for storage and
delivery
b.
Dried Anchovy
Fresh anchovy is weighed and washed; ice is used during the whole process to ensure
freshness of the raw materials. Five kilograms is processed per production.
After, it is soaked in a brine solution of 1:10 or 1:5 depending on the buyer. Two
solutions for 1:10 solution is prepared for 10 minutes each. On the other hand, 1:5 solutions is
prepared in four solutions for 5 minutes each.
It is then ready for drying. Compared to flying fish, putting anchovies in solar dryer are
much more tedious since it has to be done per piece. This takes around four hours by six
persons. 1st day is air drying then another one-half day to one day of sun drying depending on
the heat of the sun.
Selection process follows to separate the good quality from rejects which is around 5%.
Then, the next steps are packing, sealing, storing and/or delivery.
c.
Marinated Fish
Fresh flying fish is weighed, seven kilograms of it is processed per production. These
are washed in water with ice to ensure freshness throughout the processing.
Fins and scales are removed along with gills and integral organs.
The belly of the fish is brushed to see to it that the blood and internal organs are totally
removed. It is then set aside for five minutes to drain.
Cleaned fish is now ready to be marinated using vinegar, garlic, and black pepper. It is
set aside for three hours.
Marinated fish is ready for packing and delivery.
d.
Bottled Fish
Fresh flying fish is weighed and washed with ice. Five kilograms is processed per
production.
Fins and scales will be removed along with gills and integral organs.
The fish will belly is brushed to see to it that the blood and internal organs are totally
removed.
The heads and tails are removed and the fish are cut into three pieces. Simultaneously,
bottles are sterilized.
Cleaned fish are put in the bottles. Using the pressure cooker, the fish are pre-cooked
for 20 minutes.
Afterwards, the corn oil, carrots, garlic, black pepper leaves, and bell pepper are put in
the bottles that already contain the pre-cooked fish.
Bottled fish are set aside to cool down. Then, these are sealed and labeled. Finished
products are now ready for delivery.
e.
Kolo Chips
Kolo fruit are washed and peeled then cut open. The hard part in the middle part is
removed. Ten kolo fruits are processed per production. This takes about one hour by one
person
Cleaned kolo fruit is ready to be cut and sliced in small pieces. It takes an hour for one
person.
Sliced kolo fruit is fried which takes five hours by two persons.
Upon removing the kolo chips from the frying pan, these are transferred into trays or
baskets with tissues in the bottom to absorb the excess oil. Kolo chips are set aside for a day or
two.
Selection process then follows in which around 10% of rejects are removed.
Packing and labeling are done next. Kolo products are now ready for storage or delivery.
3.3.
Facilities and Equipment
Processing area and mechanical dryer of the group are not yet operational. However, other
facilities and equipment are already used by the group. Since there is no electricity in the area,
a solar panel is needed to power the facilities needed for the production. Also, as of now, cutting
of kolo chips is manual. A mechanical chipper is necessary to produce in volume and
dramatically lessen the production time.
List of these facilities and equipment along with the number of units, costs, estimated useful life
(EUL), remaining useful life (RUL), net book value, and depreciation expense are shown in
tables 5a and 5b. Depreciation expense is computed using the straight-line method.
Table 5a. Facilities and Equipment
Particulars
Solar Dryer
Chest Freezer
Stainless Table 3" x 3"
Stainless Table 3" x 8"
Stainless Table with Sink
Vacuum Sealer
Plastic Boots
Weighing Scale (5 kg)
Weighing Scale (25 kg)
Weighing Scale (60 kg)
Chopping Board (white)
Chopping Board (blue)
Scissor
Measuring Cup
Measuring Spoon
Banyera
Stainless Basin (small)
Stainless Basin (medium
Stainless Basin (large)
Plastic Crates (white)
Plastic Crates (black)
Plastic Tray
Aluminum Tray
Apron
Single-Burner Stove
Pressure Cooker
Strainer
Stainless Knife (black handle)
Stainless Knife (rosette)
Stainless Knife (white handle)
Excel Cooker Knife (brown hanndle)
Tramontina Knife (white handle)
Ice Box (small)
Rubber Made Cooler
Total
No. of Unit
Unit
1 Unit
1 Unit
1 Piece
1 Piece
1 Piece
1 Unit
5 Pieces
1 Piece
1 Piece
1 Piece
5 Pieces
2 Pieces
5 Pieces
1 Set
1 Set
5 Pieces
3 Pieces
3 Pieces
3 Pieces
2 Pieces
2 Pieces
1 Piece
4 Pieces
10 Pieces
1 Piece
1 Unit
1 Set
2 Pieces
2 Pieces
2 Pieces
3 Pieces
3 Pieces
1 Piece
1 Piece
Unit Cost
Total Cost
34,-,-,-,600.00
7,600.00
7,600.00
9,600.00
9,-,-,-,-,-,-,500.00
1,-,-,-,000.00
3,-,500.00
3,500.00
-
Year Acquired
EUL RUL Annual Depreciation Net Book Value-,-,-,-,-,900.00
5,-,400.00
7,-,975.00
8,-,-,-,125.00
1,-,-,-,-,166.67
2,-,-,757.50
Table 5b. To be Acquired Fixed Assets
Particulars
Year 1
Kolo Chipper
Solar Panel
Subtotal
3.4.
Quantity
Unit Cost
1
1
30,-,000.00
Total Cost
EUL
30,-,-,000.00
Annual Depreciation
5
5
6,000.00
4,-,000.00
Production Volume
Production volumes for the first year are estimated at 1, 267 packs of dried flying fish, 800
packs of dried anchovy, 1, 400 pieces of marinated fish, 800 bottles of bottled fish, and 2, 640
packs of kolo chips. These production volumes as shown below are projected to increase by
10% per annum.
Table 6. Production Volume
Particulars
Year 1
Year 2
Dried Fish (Flying Fish)
1,267
1,393
Dried Fish (Anchovy)
800
880
Marinated Fish
1,400
1,540
Bottled Fish
800
875
Kolo Chips
2,640
2,880
3.5.
Year 3
1,-,-,120
Location
Business site of AsuncionConservation Enterprise is located in Ayoke, General Island in the
municipality of Cantilan. Asuncionis an island which can be reached by boat for around 45
minutes to 1 hour. There are no passenger boats yet that regularly travel to Asuncionbut most of
the residents own a boat. These serve as transport for purchases and delivery of finished
products.
3.6.
Raw Materials
As long as it is a season for flying fish, anchovy and kolo, raw materials are abundant. Season
for flying fish are in the months of October to February but hard to tell for the anchovy since it is
not the same every year. Also, kolo fruits are available from September to February.
Production time is based on the availability of raw materials stated above. However, flying fish
products can still be produced during lean months though in small volume. Ice and other
materials are bought from Cantilan.
Shown in table 7 are the costs of direct materials projected in three years.
Particulars
Dried Flying Fish
Dried Anchovy
Marinated Fish
Bottled Fish
Kolo Chips
Total
3.7.
Table 7. Direct Materials
Monthly
Year 1
Year 2
15,-,-,-,-,-,390.80
4,-,-,142.50
5,-,-,-,-,-,-,-,-,871.99
Year 3
104,-,-,-,-,-,365.97
Direct Labor
Direct labor costs are piece rate basis of which fish processing is based on the quantity of fresh
fish processed while the kolo chips labor cost is based on finished product. Direct labor are
compensated for P25.00 per kilogram for fish processing; and for kolo chips, it is P10.00 per
pack. Direct labor is projected to increase by 5% annually as shown in the table below.
Table 8. Direct Labor
Particulars
Dried Fish (Flying Fish)
Dried Fish (Anchovy)
Marinated Fish
Bottled Fish
Kolo Chips
Total
3.8.
Rate/Piece-
Monthly
2,500.00
1,-,-,275.00
Year 1
12,500.00
7,500.00
4,375.00
3,-,-,900.00
Year 2
14,437.50
8,662.50
5,053.13
3,-,-,002.50
Year 3
16,-,005.19
5,836.36
4,-,-,049.23
Utilities
Fuel consumed for cooking will incur P9, 600 per annum and is expected to increase by 5% per
annum. Source for electricity are solar panels and water is free in the area.
3.9.
Environmental Safeguard
Wastes produce during production are used by the fishermen as food for fish. With that,
production will not cause any environmental concerns.
IV.
MANAGEMENT ASPECT
4.1.
Proponent
Asuncion Conservation Enterprise (ACE) was established on February, 2017 with 16 members
and registered in DOLE on July, 2017. The members had undergone different trainings on fish
processing namely, bottled fish production, dried fish production, boneless bangus production,
and smoked fish production.
4.2.
Type of Organization
The proponent is an association with DOLE Registration # of 146-DER-SA-07-17. It started with
P17, 500.00 capitalization which was used as working capital when the business operation
started. ACE is already producing dried fish, bottled fish and, kolo chips for more than a year. It
also plans to produce the marinated fish commercially.
4.3.
Organization
In order for an organization to function effectively and efficiently, it needs an organizational
structure to perform designated duties and responsibilities. Shown below are the key personnel
with their corresponding duties and responsibilities.
a.
Board of Officers
Provide general policy direction;
Formulate the strategic development plan;
Determine and prescribe the organizational and operational structure;
Review the Annual Plan and Budget and recommend for the approval of the General
Assembly (GA);
Establish policies and procedures for the effective operation and ensure proper
implementation of such;
Evaluate the capability and qualification, and recommend to the GA the engagement of
the services of the External Auditor;
Declare the members entitled to vote;
Decide election related cases;
Act on cases involving violations of Code of Governance and Ethical Standards; and
Perform such other functions as may be prescribed in the by-laws or authorized by the
GA.
b.
Chairperson
Set the agenda for board meetings in coordination with the other members of the BOD;
Preside over all meetings of the Board of Officers and of the GA;
Sign contracts, agreements, certificates, and other documents on behalf of the CE group
as authorized by the BOD or by the GA;
Perform such other functions as may be authorized by the BOD or by the GA.
c.
Treasurer
Ensure that all cash collections are deposited in accordance with the policies set by the
BOD;
Have custody of all funds, securities, and documentations relating to all assets, liabilities,
income and expenditures.
Monitor and review the financial management operations of the CE group, subject to
such limitations and control as may be prescribed by BOD;
Maintain full and complete records of cash transactions;
Perform such other functions as may be prescribed in this by-laws.
d.
Secretary
Keep an updated and complete registry of all members record, prepare and maintain
records of all minutes of all meetings of the BOD and the GA;
Ensure that necessary BOD’s actions and decisions are transmitted to the management
for compliance and implementation;
Ensure and certify the list of members who are entitled to vote as determined by the
BOD;
Prepare and issue Share Certificates;
Serve notice of all meetings called and certify the presence of quorum of all meetings of
the BOD and GA;
Keep copy of the Treasurer’s report and other reports;
Keep and maintain the Share & Transfer Book;
Serve as custodian of the CE group seal; and
Perform such other functions as may be prescribed in the by-laws or authorized by the
GA.
e.
Auditor
Monitor the adequacy and effectiveness of the CE group’s management and control
system;
Audit the performance of the CE group and its various responsibility centers;
Review continuously and periodically the books of account and other financial records to
ensure that these are in accordance with the CE group principles and generally accepted
accounting procedures;
Submit reports on the result of the internal audit and recommend necessary changes on
policies and other related matters on operation to the Board of Officers and GA;
Recommend or petition to the Board of Officers the conduct of special general assembly
when necessary; and
Perform such other functions as may be prescribed in the by-laws or authorize by the
GA.
f.
General Manager
Over see the overall day-to-day business operations of the CE group by providing
general direction, supervision, management and administrative control over all operating
departments subject to such limitations as may be set forth by the BOD and the GA;
Formulate and recommend in coordination with the operating departments under his/her
supervision, the CE groups Business Plan, program and projects, for approval of the BOD and
ratification of GA;
Implement the duly approved plans and programs of the CE group and any other
directive or instruction of the BODs;
Provide and submit to the BODs monthly reports on the status of the group’s operation
vis-à-vis its target and recommend appropriate policy or operational changes, if necessary;
Represent the CE group in any agreement, contract, business dealings, and in any other
official business transaction as may be authorized by the BODs; and
Ensure compliance with all administrative and other requirements of regulatory bodies;
and
Perform such other functions as may be prescribed in the by-laws or authorize by the
GA.
g.
Cashier
GA.
Handles monetary transactions;
Receives/collects payments and deposits;
Responsible for money received and expended;
Prepare reports for financial transactions;
Perform such other functions as may be prescribed in the by-laws or authorize by the
h.
Accountant
Install an adequate and effective accounting system within the CE group;
Render reports on the financial condition and conditions and operations of the CE group
monthly; annually or as may be required by the Board of Officers and/or the general assembly;
Provide assistance to the Board of Officers in the preparation of annual budget;
Keep, maintain and preserve all books of accounts, documents, vouchers, contracts and
other records concerning the business of the CE group and make them available for auditing
purposes to the Chairperson of the Audit Committee; and
Perform such other duties as the Board of Officers may require.
i.
Bookkeeper
Records and update books of accounts;
Provide assistance in the preparation of reports on the financial condition and operations
of the CE group monthly, annually or as may be required by the Board of Officers and/or the
general assembly;
Keep, maintain, and preserve all books of accounts, documents, vouchers, contracts
and other records concerning the business of the CE group and make them available for
auditing purposes to the Chairperson of the Audit Committee; and
Perform such other duties as the Board of Officers may require.
j.
Operations Manager
Oversee and monitors the over-all production process;
Monitor and evaluate all the processing crew assigned for the day of processing;
Monitor and evaluate the quality of the product to be sent to the buyer;
Monitor and evaluate the supplies in the storage is complete; and
Perform such other duties as the Board of Officers may require.
k.
Assistant Operation Manager
Request and evaluate quotations, and prepares the purchase order of the supplies for
production;
Purchase supplies for production;
In case of the absence of the Operations Manager, he/she shall take over all the duties
of the operations manager; and
Perform such other duties as the Board of Officers may require.
4.4.
Selling and Administrative Expenses
Selling and administrative expenses incurred in running the business are delivery expense,
permits & licenses, representation expense, trainings & seminars, labels, and miscellaneous
expense. These are shown in the table next page for three years projection period.
Table 9. Selling and Administrative Expenses
Particulars
Delivery Expense
Permits & Licenses
Representation Expense
Trainings & Seminars
Label
Sales Incentives
Miscellaneous
Total
V.
FINANCIAL ASPECT
5.1.
Total Project Cost
Monthly
1,-,666.80
4,-,490.97
Year 1
12,-,-,000.00
3,-,-,890.00
1,-,704.00
Year 2
12,-,-,500.00
3,-,-,601.50
1,-,294.30
Year 3
13,-,-,025.00
3,-,-,646.90
1,-,616.35
The business has a Total Project Cost of P271, 014.59 wherein the P50, 000.00 to be used in
purchasing additional fixed assets will be sourced out and the remaining P55, 032.09 will be the
additional investment of the CE. Amounting to P145, 370.00 are the existing assets of the
group.
Table 10. Total Project Cost
ASSETS
Kolo Chipper
Solar Panel
Exisitng Facilities and Equipment
Subtotal
Working Capital (1 month)
Direct Materials
Direct Labor
Production Overhead
Selling and Administrative Expense
Subtotal
Less:Working Capital in Circulation
Net Working Capital Requirement
TOTAL PROJECT COST
Existing
124,-,757.50
To be Acquired
30,-,-,000.00
Total Project Cost
30,-,-,-,757.50
49,-,275.00
5,-,-,-,-,032.09
20,-,-,275.00
5,-,-,-,-,644.59
125,644.59
271,014.59
20,612.50
145,370.00
Underlying Assumptions:
Dried Flying Fish
Recovery rate from fresh fish to dried fish is 20%.
5% of the dried fish is considered reject.
An average of 10 productions per month for dried flying fish.
Season for flying fish is from October to February.
It is estimated that dried flying fish production is 5 months in a year considering the
weather and seasonality of flying fish.
Production volumes are projected to increase by 10% per annum.
For salt solution, 1:5 ratios will be used as basis for computation.
Total of four salt solutions per production; 230 grams of salt per solution.
Dried Anchovy
An average of 15 productions per month for dried anchovy.
It is estimated that dried anchovy production is 4 months in a year considering the
weather and seasonality of anchovy.
For salt solution, 1:5 ratios will be used as basis for computation.
Total of 4 salt solutions per production; 230 grams of salt per solution.
Production volume is projected to increase by 10% per annum.
Marinated Fish
It is estimated that there are 8 pieces of flying fish in 1 kg.
An average of 5 productions per month.
It is estimated that dried flying fish production is 5 months in a year considering the
weather and seasonality of flying fish.
Production volume is projected to increase by 10% per annum.
Bottled Flying Fish
It is estimated that 5 kilograms of fresh fish can produce 32 bottles of bottled fish.
An average of 5 productions per month.
It is estimated that marinated fish production is 5 months in a year considering the
seasonality of flying fish.
Production volume is estimated to increase by 10% annually.
Condiments include carrots, garlic, black pepper leaves, and bell pepper.
Kolo Chips
It is estimated that 5 pieces of kolo fruits can produce 11 packs of kolo chips.
An average of 20 productions in a month; 6 months in a year.
Season for kolo fruit is from September to February.
Direct labor is P10.00 per pack.
Production volume is estimated to increase by 10% annually.
Other Assumptions:
Increase in selling prices, costs and expenses are pegged at 5%. Though current
inflation rate is recorded at 6.7% for the Philippines, latest available data in Philippine Statistics
Authority (May 2018) of inflation rate in Surigao del Sur is recorded at 1.4%. By this data in
hand, 5% is a conservative and reasonable assumption.
A box of ice costs P140; per box weighs 30 kilograms.
Direct labor for fish products are based on the quantity of fresh fish which is P25.00 per
kilogram.
Direct labor cost is estimated to increase by 5% per annum.
Production supplies include mask, hair net, brush, etc.
Production overhead is assumed to increase by 5% annually.
Sales incentive for marketing officer and members who can deal the products is pegged
at 10% of the gross sales.
Most of the unit costs of existing facilities and equipment are not actual costs since there
are no available data. Costs are gathered based on the best available resources in the internet.
Depreciation expense is computed using the straight-line method.
5.2.
Projected Financial Statements
a.
Projected Income Statement
Shown below is the projected financial statement for the three-year projection period. It shows
an increasing trend of profit and income.
Table 11. Projected Income Statement
Particulars
Gross Sales
Less: Production Cost
Gross Profit
Less: Administrative Expenses
Net Income before Tax
b.
Year 1
578,-,-,-,-,352.67
Year 2
666,-,-,-,-,840.46
Year 3
766,-,-,-,-,072.72
Projected Cash Flow Statement
Increasing net cash flow shows that the business can finance its day-to-day operation.
Table 12. Projected Cash Flow Statement
Particulars
Cash Inflows
Cash Sales
Grant
Additional Investment
TOTAL
Cash Outflows
Acquisition of Fixed Assets
Payment for Direct Materials
Payment for Direct Labor
Payment for Production Overhead
Payment for Selling and Administrative
Payment for Patronage Refund
TOTAL
Net Cash Flow
ADD: Beginning Balance of Cash
Cash Balance, End
c.
Pre-Expansion
Year 1
Year 2
Year 3
578,900.00
666,015.00
766,469.03
578,900.00
666,015.00
766,469.03
249,-,-,-,704.00
7,-,-,-,-,294.30
14,-,-,-,-,616.35
50,000.00
425,169.83
491,110.29
564,860.55
55,-,-,644.59
153,-,-,374.76
174,-,-,279.47
201,-,-,887.94
50,-,-,032.09
50,000.00
Projected Balance Sheet
Three-year projection of the balance sheet is shown in table next page. It presents that the
business has no obligation and it finances the operation on equity.
Table 13. Projected Balance Sheet
Particulars
ASSETS
Current Assets:
Cash
Total Current Assets
Non-Current Assets
Facility and Equipment
Less:Accumulated Depreciation
Total Non- Current Assets
TOTAL ASSETS
Pre-Expansion
Year 1
Year 2
Year 3
75,-,644.59
229,-,374.76
404,-,279.47
605,-,887.94
174,-,757.50
174,-,-,380.00
178,-,-,315.75
185,-,-,780.00
250,402.09
356,754.76
491,595.22
659,667.94
145,-,-,032.09
250,402.09
356,754.76
491,595.22
250,402.09
106,-,754.76
134,-,595.22
168,-,667.94
250,-,402.09
356,-,754.76
491,-,595.22
659,-,667.94
LIABILITIES
EQUITY
Equity, Beginning
Grant
Additional Investment
ADD: Net Income
Total Owner's Equity
Less: Patronage Refund
Equity, End
TOTAL EQUITY
5.3.
Financial Analysis
a.
Financial Ratio
Profitability Ratios
It shows the capacity of the business to generate profit and income in relation to sales. Net profit
margin and gross profit rate show an increasing trend.
Table 14. Profitability Ratios
b.
Particulars
Net Income
Gross Sales
Net Profit Margin
Net Profit Margin
Year 1
Year 2
106,-,-,-,-%
20.25%
Year 3
168,-,-%
Particulars
Gross Profit
Gross Sales
Gross Profit Margin
Gross Profit Rate
Year 1
Year 2
214,-,-,-,-%
38.31%
Year 3
302,-,-%
Investment Decision Analysis
Return on Investment
The table below shows that the return on investment in relation to the investment cost is 50%
taking into consideration the three-year projection period.
Table 15. Return on Investment
Year
Year 1
Year 2
Year 3
Total
Divided by Projection Period
Average Income
Total Project Cost
Return on Investment
Net Income
106,-,-,-,-,-,-%
Payback Period
Being stated in the table next page is the length of time before the investment can be recovered
which is one year, seven months and 21 days. Payback period is shorter compared to the
projection period.
Table 16. Payback Period
Net Income +
Depreciation
153,-,566.21
Year
Year 1
Year 2
Total Project Cost
Less: Cumulative Total where investment is to be
recovered
Total Amount to be recovered
Divided by: Net Income + Depreciation where the
investment is recovered
Quotient
Years
Months
Days
Cumulative Total
153,-,296.38
Payback
Period
1
271,-,-,-,-
1
7
21
Net Present Value
The table below shows a net present value of the project expansion amounting to P208, 195.80
which indicates that the total cash flows exceeds the cost of investment taking into
consideration the net cash flows and discount factor.
Table 17. Net Present Value
Year
1
2
3
Total
Less: Total Project Cost
Net Surplus
VI.
SOCIAL BENEFITS
6.1.
Direct Benefits
Net Cash
Flow
Discounted Factor
PV at
5.0%-,-,-,608.47
Discounted
Cash Flow
146,-,-,-,-,-,195.80
Through this business expansion of the association, additional income will be given to the
members. In the long run, it is the goal of the group to provide employment that gives enough
compensation to support the family of the member/workers. Also, increase production/sales
would mean higher patronage refund.
This project will gradually promote marine conservation in Asuncionsince fishers will now avoid
illegal fishing and a standard fish size will be followed that will allow the fish to grow and
multiply.
6.2.
Indirect Benefits
Producing high quality local products can help promote the place of Asuncionand even Cantilan
in general that can serve as trademark of the place. By producing more value-added products,
cash inflows of the island will increase which can promote a domino effect within the locality.
The business will set a competitive price for raw materials since these will be needed for regular
production.
VII.
SUPPORTING SCHEDULES
Schedule 1. Production Volume (Dried Flying Fish)
Particulars
Fresh Fish (Kgs)
Multiply by : Recovery Rate
Production Volume (Kgs)
Less: Reject (5%)
Product Volume after Deducting the Reject (in Kgs)
Multiply by No. of Production/Month
Production Volume Monthly (Kgs)
Multiply by No. of Production per Year
Production Volume Annually (in Kgs)
Divide by Weight/Pack (in Kgs)
Production Volume Annually (in Packs)
Year 1
10
20%-,267
Year 2
11
20%-,393
Year 3
12.1
20%-,533
Year 2
5.5
20%-
Year 3
6.05
20%-
Schedule 2. Production Volume (Dried Anchovy)
Particulars
Fresh Fish (Kgs)
Multiply by : Recovery Rate
Production Volume (Kgs)
Less: Reject (5%)
Product Volume after Deducting the Reject (in Kgs)
Multiply by No. of Production/Month
Production Volume Monthly (Kgs)
Multiply by No. of Production per Year
Production Volume Annually (in Kgs)
Divide by Weight/Pack (in Kgs)
Production Volume Annually (in Packs)
Year 1
5
20%-
Schedule 3. Production Volume (Marinated Flying Fish)
Particulars
Fresh Fish (Kgs)
Multiply by : No. of Pieces/Kg
Production Volume (in Pieces)
Multiply by No. of Production/Month
Production Volume Monthly (in Pieces)
Multiply by No. of Production per Year
Production Volume Annually (in Pieces)
Year-,400
Year-,540
Year-,694
Schedule 4. Production Volume (Bottled Flying Fish)
Particulars
Year 1
Fresh Fish (Kgs)
Production Volume in Bottles
Multiply by No. of Production/Month
Production Volume Monthly (in Bottles)
Multiply by No. of Production per Year
Production Volume Annually (in Bottles)
-
Year-
Year 3
Year-,880
Year-,120
-
Schedule 5. Production Volume (Kolo Chips)
Particulars
Year-,640
No. of Kolo (in Pieces)
Production Volume (in Packs)
Multiply by No. of Production/Month
Production Volume Monthly (in Packs)
Multiply by No. of Production per Year
Production Volume Annually (in Packs)
Schedule 6. Sales Ratio
Particulars
Dried Fish (Flying Fish)
Dried Fish (Anchovy)
Marinated Fish
Bottled Fish
Kolo Chips
TOTAL
Percentage
22%
19%
8%
14%
36%
100%
Schedule 7. Direct Materials (Dried Flying Fish) - Year 1
Particulars
Flying Fish
Ice
Salt
Packaging
Total
No. of Units
Unit
10 Pieces
5 Kgs
0.92 Kgs.
Unit Cost-
Per
Per Month
Production
800.00
8,-,-,068.00
1,-,601.33
Year 1
40,000.00
1,-,-,-,006.67
Schedule 8. Direct Materials (Dried Flying Fish) - Year 2
Particulars
Flying Fish
Ice
Salt
Packaging
Total
No. of Units
Unit
11.00 Pieces
5.50 Kgs
1.01 Kgs.
Unit Cost-
Per
Per Month
Production
924.00
9,-,-,850.60
1,-,016.60
Year 2
46,200.00
1,-,-,-,083.00
Schedule 9. Direct Materials (Dried Flying Fish) - Year 3
Particulars
Flying Fish
Ice
Salt
Packaging
Total
No. of Units
Unit
12.10 Pieces
6.05 Kgs
1.11 Kgs.
-
Unit Cost-
Per
Per Month
Production
1,-,-,-,760.53
2,-,812.26
Year 3
53,361.00
1,-,-,-,061.30
Schedule 10. Direct Materials (Dried Fish - Anchovy) - Year 1
Particulars
Anchovy
Ice
Salt
Packaging
Total
No. of Units
Unit
5 Kgs
2 Kgs
0.92 Kgs
Unit Cost-
Per
Per Month
Production
250.00
3,-,-,-,340.00
Year 1
15,-,-,-,360.00
Schedule 11. Direct Materials (Dried Fish - Anchovy) - Year 2
Particulars
Anchovy
Ice
Salt
Packaging
Total
No. of Units
5.5 Kgs
2.2 Kgs
1.012 Kgs
Unit
Unit Cost-
Per
Per Month
Production
288.75
4,-,-,-,097.70
Year 2
17,-,-,-,390.80
Schedule 12. Direct Materials (Dried Fish - Anchovy) - Year 3
Particulars
No. of Units
Anchovy
Ice
Salt
Packaging
Total
Unit
6.05 Kgs
2.42 Kgs
1.1132 Kgs
Unit Cost-
Per
Per Month
Production
333.51
5,-,-,336.10
1,-,127.84
Year 3
20,-,-,-,511.37
Schedule 13. Direct Materials (Marinated Flying Fish) - Year 1
Particulars
No. of Units
Flying Fish
Vinegar - Coconut
Vinegar - Sugarcane
Garlic
Black Pepper
Packaging
Total
7
0.5
1
5
1
Unit
Kgs
Gallon
Liter
Balls
Pack (25 g)
Pieces
Unit Cost-
Per
Per Month
Production
560.00
2,-,-,700.00
Year 1
14,-,-,500.00
Schedule 14. Direct Materials (Marinated Flying Fish) - Year 2
Particulars
No. of Units
Flying Fish
Vinegar - Coconut
Vinegar - Sugarcane
Garlic
Black Pepper
Packaging
Total
-
Unit
Kgs
Gallon
Liter
Balls
Pack (25 g)
Pieces
Unit Cost-
Per
Per Month
Production
646.80
3,-,617.00
1,085.70
5,428.50
Year 2
16,170.00
1,-,-,142.50
Schedule 15. Direct Materials (Marinated Flying Fish) - Year 3
Particulars
No. of Units
Flying Fish
Vinegar - Coconut
Vinegar - Sugarcane
Garlic
Black Pepper
Packaging
Total
-
Unit
Kgs
Gallon
Liter
Balls
Pack (25 g)
Pieces
Unit Cost-
Per
Per Month
Production
747.05
3,-,867.64
1,253.71
6,268.54
Year 3
18,676.35
1,-,-,342.70
Schedule 16. Direct Materials (Bottled Fish) - Year 1
Particulars
Flying Fish
Ice
Corn Oil
Condiments
Bottle
Total
No. of Units
Unit
5 Kgs
2.5 Kgs
1.25 Liter
32 Bottles
Unit Cost-
Per
Per Month
Production
400.00
2,-,-,160.00
1,167.17
5,835.83
Year 1
10,-,312.50
2,-,-,179.17
Schedule 17. Direct Materials (Bottled Fish) - Year 2
Particulars
Flying Fish
Ice
Corn Oil
Condiments
Bottle
Total
No. of Units
Unit
5.5 Kgs
2.75 Kgs
1.375 Liter
35 Bottles
Unit Cost-
Per
Per Month
Production
462.00
2,-,-,480.63
1,333.59
6,667.94
Year 2
11,-,135.94
2,-,-,339.69
Schedule 18. Direct Materials (Bottled Fish) - Year 3
Particulars
Flying Fish
Ice
Corn Oil
Condiments
Bottle
Total
No. of Units
Unit
6 Kgs
3 Kgs
1.51 Liter
39 Bottles
Unit Cost-
Per
Per Month
Production
529.20
2,-,-,902.33
1,530.96
7,654.80
Year 3
13,-,087.01
3,-,-,273.98
Schedule 19. Direct Materials (Kolo Chips) - Year 1
Particulars
Kolo
Cooking Oil
Tissue Roll
Packaging
Subtotal
Freight
Total
No. of Units
10
4
2
22
Unit
Pieces
Kgs
Roll
Packs
Unit Cost-
Per
Per Month
Production
100.00
2,-,-,-,-,-,320.00
Year 1
12,-,800.00
9,-,-,520.00
2,-,920.00
Schedule 20. Direct Materials (Kolo Chips) - Year 2
Particulars
No. of Units
Kolo
Cooking Oil
Tissue Roll
Packaging
Subtotal
Freight
Total
-
Unit
Unit Cost
Pieces
Kgs
Roll
Packs
-
Per
Per Month
Production
115.50
2,-,-,-,-,-,986.00
Year 2
13,-,-,-,-,396.00
2,-,916.00
Schedule 21. Direct Materials (Kolo Chips) - Year 3
Particulars
No. of Units
Kolo
Cooking Oil
Tissue Roll
Packaging
Subtotal
Freight
Total
-
Unit
Unit Cost
Pieces
Kgs
Roll
Packs
-
Per
Per Month
Production
133.40
2,-,-,-,-,-,862.77
Year 3
16,-,-,-,-,530.62
2,-,176.62
Schedule 22. Cost of Labor
Particulars
Dried Fish (Flying Fish)
Dried Fish (Anchovy)
Marinated Fish
Bottled Fish
Kolo Chips
Year-
Year-
Year-
Schedule 23. Label
Particulars
Dried Flying Fish
Dried Anchovy
Marinated Fish
Bottled Fish
Kolo Chips
Total
Monthly-,666.80
Year 1
2,534.00
1,600.00
2,800.00
1,600.00
5,-,814.00
Year 2
2,925.30
1,848.00
3,234.00
1,837.50
6,-,892.80
Year 3
3,380.27
2,134.44
3,735.27
2,149.88
6,-,279.45
Schedule 24. Production Cost per Unit (Dried Flying Fish)
Particulars
Direct Materials
Direct Labor
Production Overhead
Total
No. of Units
Production Cost/Unit
Year 1
78,-,-,-,852.41
1,-
Year 2
90,-,-,-,091.29
1,-
Year 3
104,-,-,-,604.83
1,-
Schedule 25. Production Cost per Unit (Dried Anchovy)
Particulars
Direct Materials
Direct Labor
Production Overhead
Total
No. of Units
Production Cost/Unit
Year 1
45,360.00
7,-,-,-
Year 2
52,390.80
8,-,-,-
Year 3
60,-,-,-,-
Schedule 26. Production Cost per Unit (Marinated Fish)
Particulars
Direct Materials
Direct Labor
Production Overhead
Total
No. of Units
Production Cost/Unit
Year 1
23,500.00
4,375.00
5,-,036.34
1,-
Year 2
27,142.50
5,053.13
5,-,444.00
1,-
Year 3
31,342.70
5,836.36
5,-,542.46
1,-
Schedule 27. Production Cost per Unit (Bottled Fish)
Particulars
Direct Materials
Direct Labor
Production Overhead
Total
No. of Units
Production Cost/Unit
Year 1
29,179.17
3,125.00
8,-,-
Year 2
33,339.69
3,609.38
8,-,-
Year 3
38,273.98
4,134.38
8,-,-
Schedule 28. Production Cost per Unit (Kolo Chips)
Particulars
Direct Materials
Direct Labor
Production Overhead
Total
No. of Units
Production Cost/Unit
Year 1
73,-,-,-,566.41
2,-
Year 2
83,-,-,-,777.55
2,-
Year 3
95,-,-,-,691.97
3,-
Schedule 29. To be Acquired Facilities and Equipment
Particulars
Year 1
Kolo Chipper
Solar Panel
Subtotal
Year 2
Plastic Boots
Weighing Scale (5 kg)
Chopping Board (white)
Chopping Board (blue)
Scissor
Measuring Cup
Measuring Spoon
Plastic Crates (white)
Plastic Crates (black)
Plastic Tray
Apron
Strainer
Subtotal
Year 3
Weighing Scale (25 kg)
Weighing Scale (60 kg)
Banyera
Stainless Basin (small)
Stainless Basin (medium
Stainless Basin (large)
Aluminum Tray
Stainless Knife (black handle)
Stainless Knife (rosette)
Stainless Knife (white handle)
Excel Cooker Knife (brown hanndle)
Tramontina Knife (white handle)
Ice Box (small)
Rubber Made Cooler
Subtotal
Total
Quantity
Unit Cost
Total Cost
EUL
Annual Depreciation
1
1
30,-,000.00
30,-,-,000.00
5
5
6,000.00
4,-,000.00
-
-
2,-,-,661.50
-
1,-,830.75
-
1,035.00
1,-,025.00
1,035.00
1,725.00
2,-,-,-,835.00
-
-,341.67
4,-,775.75
Schedule 30. Annual Depreciation
Particulars
Solar Dryer
Chest Freezer
Stainless Table 3" x 3"
Stainless Table 3" x 8"
Stainless Table with Sink
Vacuum Sealer
Plastic Boots
Weighing Scale (5 kg)
Weighing Scale (25 kg)
Weighing Scale (60 kg)
Chopping Board (white)
Chopping Board (blue)
Scissor
Measuring Cup
Measuring Spoon
Banyera
Stainless Basin (small)
Stainless Basin (medium
Stainless Basin (large)
Plastic Crates (white)
Plastic Crates (black)
Plastic Tray
Aluminum Tray
Apron
Single-Burner Stove
Pressure Cooker
Strainer
Stainless Knife (black handle)
Stainless Knife (rosette)
Stainless Knife (white handle)
Excel Cooker Knife (brown hanndle)
Tramontina Knife (white handle)
Ice Box (small)
Rubber Made Cooler
Kolo Chipper
Solar Panel
Total
Year 1
6,850.00
2,520.00
1,900.00
2,400.00
2,-,000.00
1,-,166.67
6,000.00
4,-,377.50
Year 2
6,850.00
2,520.00
1,900.00
2,400.00
2,-,000.00
1,-,166.67
6,000.00
4,-,725.75
Year 3
6,850.00
2,520.00
1,900.00
2,400.00
2,-,000.00
1,-,341.67
6,000.00
4,-,370.75
Schedule 31. Accumulated Depreciation
Particulars
Solar Dryer
Chest Freezer
Stainless Table 3" x 3"
Stainless Table 3" x 8"
Stainless Table with Sink
Vacuum Sealer
Plastic Boots
Weighing Scale (5 kg)
Weighing Scale (25 kg)
Weighing Scale (60 kg)
Chopping Board (white)
Chopping Board (blue)
Scissor
Measuring Cup
Measuring Spoon
Banyera
Stainless Basin (small)
Stainless Basin (medium
Stainless Basin (large)
Plastic Crates (white)
Plastic Crates (black)
Plastic Tray
Aluminum Tray
Apron
Single-Burner Stove
Pressure Cooker
Strainer
Stainless Knife (black handle)
Stainless Knife (rosette)
Stainless Knife (white handle)
Excel Cooker Knife (brown hanndle)
Tramontina Knife (white handle)
Ice Box (small)
Rubber Made Cooler
Kolo Chipper
Solar Panel
Total
Year 1
6,850.00
2,520.00
1,900.00
2,400.00
2,-,000.00
1,-,166.67
6,000.00
4,-,377.50
Year 2
13,700.00
5,040.00
3,800.00
4,800.00
5,-,000.00
1,-,-,-,-,-,000.00
8,-,620.75
Year 3
20,550.00
7,560.00
5,700.00
7,200.00
8,-,000.00
2,-,-,-,-,-,-,391.50