Short Technical Audit
1.) Header Tags
Add missing H1 and H2 tags, remove duplicates, and ensure proper heading hierarchy for
better SEO and readability.
Some pages have missing meta keywords. Need to find this missing meta keyword and then fill
it in.
Some pages has low content, this is fine if the purpose of that page is only for lead gen/call to
action. Some pages are difficult to read, might be due to grammar errors, or the message of that
content page is vague.
Redirect the HTTP URLS -> HTTPS
Fix the pages with Missing Content, Missing X-Frame, Missing Secure Referrer policy header.
Out of 121 URLs, 14 are non-indexable, mostly in directories like arist.co/, courses.arist.co/, and
enterprise.arist.co/. This could be due to "noindex" tags, robots.txt blocking, or canonical issues.
Check why these URLs aren’t indexed and decide if they should be.
If the Courses and Enterprise subdomains are important, ensure those pages can be indexed to
improve search visibility.
external links
Focus on fixing 4xx errors (broken links) and 5xx errors (server issues). Also, check and
streamline 3xx redirects to ensure efficient crawling.
Make sure that important pages are not blocked by robots.txt. Review the file to ensure only
non-essential pages are restricted from indexing.
The reason you're seeing both www.arist.co and arist.co is likely a canonical issue. Search
engines treat them as separate sites, which can create duplicate content and split your SEO
efforts. To avoid this, make sure one version redirects to the other to consolidate ranking power.
You should choose one preferred version (either www or non-www) and set up a 301 redirect
from the other version. For example, if you prefer www.arist.co, all requests to arist.co should
automatically redirect to www.arist.co. This ensures that all traffic, authority, and crawl efforts are
consolidated under one version of the domain.
Once you've chosen a preferred version, make sure that all internal links on your website point
to that version. This includes links in navigation menus, footers, and sitemaps. Inconsistent
linking between the www and non-www versions can confuse search engines.
Problem and Resolution please check this gsheet
issues_overview_report
Keyword Research https://docs.google.com/spreadsheets/d/1MtvAA8biyvZwc2sq_k5HeQ4_0D-twKJInBlaCVKBAxI/
edit?usp=sharing
All below 25 keyword difficulty, above 100 search volume
3.) Analyze on-page user experience
https://pagespeed.web.dev/analysis/https-www-arist-co/cxq1ryc5cc?form_factor=desktop
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main-thread tasks take too long, search engines might view the site as slow
Reduce the amount of JavaScript being executed and minimize heavy scripts to improve
page load time. Use asynchronous loading (async or defer attributes) for non-critical
JavaScript
Optimize images and text, ensure faster server response times, and defer non-essential
JavaScript. Use lazy loading for images and videos
Use WEBP format Images in formats like WebP and AVIF load faster than traditional
formats (JPEG, PNG)
Optimize Heading Structure
Put relevant alt text to all the images
Adjust text and background colors to improve contrast ratios. Use tools like WebAIM’s
Contrast Checker
Create a strong internal linking strategy by linking to related blog posts, pages, and
products where applicable
Compressed images and videos
Enable Text Compression
Reduce unnecessary resources to avoid Enormous Network Payloads
Reduce DOM size
Reduce Impact of Third-party Code
Touch elements (like buttons or links) might be too small or too closely packed for easy
use on mobile devices
Also check the mobile UI, just the same issue with the desktop but the accessibility is much
lower compared to desktop
Suggestion: Upgrade to HTTP/2 or HTTP/3, which are more efficient than HTTP/1.1. These
protocols allow multiple requests to be sent over a single connection, reduce latency, and
improve load times, especially on complex sites with many resources.
Implement Brotli compression Beyond standard Gzip, Brotli compression offers better
compression ratios for text-based resources like HTML, CSS, and JavaScript files.
Implementing Brotli can further reduce file sizes and improve loading times.
Use only the necessary character sets and font weights, and ensure fonts are delivered in
modern formats like WOFF2. Additionally, implement font-display CSS rules to control how fonts
are rendered, reducing perceived load times.
—---------------------------------------------------------------------------------------------------------------------------4. Blog for Arist.co
Legend for the header tags
H1 - 16sz
H2 - 14sz
H3 - 12sz
H4 - 11 sz
P - 10sz
Url Slug - /microlearning-apps-for-employee-training
Meta tile - How Microlearning Apps Are Changing Modern Employee Training
Meta Description - Discover how microlearning apps like Arist transform
employee training with personalized, on-demand learning, engagement,
retention, and productivity in workplaces.
______________________________________________________________
How Microlearning Apps Are Changing Modern Employee
Training in 2024
>Insert image here <
>put a table of contents here<
Nowadays dynamic workplace, traditional, lengthy training sessions struggle to meet the needs of busy
employees. Enter microlearning an innovative approach to employee training that delivers concise,
targeted information in digestible pieces. With microlearning apps like Arist and others, training has
become more accessible, more engaging, and easier to apply in real time.
How do microlearning apps reshape the landscape of employee training? and why companies of all sizes
are adopting this strategy to boost learning outcomes, employee satisfaction, and overall productivity.
Why Microlearning is Perfect for Today’s Fast-Paced Enterprises
Personalized Learning at Scale
>Insert image here <
Microlearning apps provide short, targeted lessons that employees can complete at their own pace,
making it ideal for high-paced environments.
Seamless Integration into Workflows
>Insert image here <
Using platforms employees already rely on like Slack, Teams, or text messages microlearning ensures
that training is available when and where it’s needed.
Cost-Effectiveness and Scalability
>Insert image here <
With lower production costs and easy scalability, microlearning apps enable consistent, company-wide
training on compliance, skills, and more.
Key Benefits of Microlearning for Employee Training
1.)Enhanced Engagement and Completion Rates - Microlearning keeps sessions short, often under five
minutes, which significantly boosts employee engagement and completion rates. With built-in interactive
elements, these modules maintain interest and create an active learning environment.
2.) Better Knowledge Retention - Focused, short lessons spaced out over time often referred to as
“spaced repetition” allow employees to retain information better. Studies show that people remember 80%
of information from microlearning sessions compared to just 10% from traditional formats
3.) Immediate Application and Skill Reinforcement - Microlearning is designed to allow immediate
application of knowledge. Employees can practice newly acquired skills or information directly within their
workflow, which improves retention and fosters skill mastery over time.
How Microlearning Transforms Key Areas of Employee Development
Compliance Training
Traditional compliance training can feel overwhelming and unengaging. Microlearning turns this around
by breaking it into bite-sized, scenario-based modules that fit seamlessly into the workday. This is
especially beneficial in industries with frequent regulatory updates.
Efficient Onboarding
New hires benefit from incremental learning that reduces the “information overload” typical of onboarding
programs. Microlearning apps let them absorb critical information in manageable pieces, making
onboarding a more engaging and less stressful experience.
Upskilling and Continuous Learning
For ongoing employee development, microlearning delivers "just-in-time" knowledge. Employees stay
updated on evolving skills, industry trends, and company protocols without interrupting their daily tasks,
an advantage for competitive industries where skill agility is vital.
Apps Like Arist Simplify Microlearning for Enterprises
>Insert image of Arist then add an internal link in the paragraph<
Microlearning app Arist stands out by delivering lessons directly via text, Slack, Teams, and other
messaging platforms, removing the need for separate training software. By leveraging AI, Arist transforms
training content into interactive microlearning modules in minutes. This user-first approach ensures
employees can access training on any device, enhancing accessibility and convenience.
The Impact of Microlearning Apps on Employee Training
Companies that embrace microlearning enjoy measurable benefits, such as improved employee
engagement, increased productivity, and higher information retention rates. Employees feel more
supported in their roles and are better equipped to perform confidently. As a result, training investments
yield a more prepared and capable workforce.
Top Questions About Microlearning for Employee Training
1.) How does microlearning compare to traditional training methods in terms of retention?
Research indicates microlearning can improve retention by up to 80%, as shorter, spaced-out sessions
are easier to digest and remember than longer traditional sessions.
2.) Can microlearning be customized for different departments within a company?
Yes, microlearning is highly customizable and can be tailored for various departments, making it ideal for
training across diverse roles and responsibilities within a single organization.
3.) How do microlearning apps integrate with daily workflows?
Microlearning apps are designed to fit within existing workflows, delivering training through platforms like
Slack, Teams, and SMS, so employees can learn without leaving their workspace.
4.) Is microlearning effective for technical or compliance-based training?
Absolutely. Microlearning breaks complex information into digestible, scenario-based segments, making it
effective for compliance, safety, and technical training that require high retention.
5.) What are the costs associated with implementing a microlearning platform?
Costs vary by platform, but generally, microlearning platforms are cost-effective due to their scalable,
on-demand nature and reduced production needs compared to traditional methods.
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All done, please hire me hehe thank you.