Justine Poblete

JP SEO SERVICES PORTFOLIO OF JUSTINE POBLETE SEO SPECIALIST Your search stops with me. https://calendly.com/justineseo/30min- More Info https://www.linkedin.com/in/justine-poblete-seo/ https://sites.google.com/view/ justineseo/home JP SEO SERVICES HI, I'M JUSTINE! THE SEO SPECIALIST YOU NEED. I get it. You're looking for someone that could help you in SEO but you don't know where to look and who to trust. You want someone that's reliable, can show you results, and at the same time loves what he's doing. That's where I come in. I provide SEO Solutions to local and international businesses. I specialized in On-page SEO, Technical SEO, and being the person you could rely on! BOOK A CALL WITH ME - SERVICES: GMB AUDIT WEBSITE AUDIT ON PAGE SEO I will analyze your GMB and find out what could be harming your current performance including duplicate listings, NAP errors, and local ranking identifiers that exist outside of your GMB profile. Action plan is also included. This audit is for local businesses that want to improve their current website and increase traffic. I recommend this service to businesses who are struggling to get enough local traffic and needs direction and guidance on what to do next. I will ensure that your pages especially the important ones are well optimized and can easily be crawlable to Google. TECHNICAL SEO I will ensure that your website is easy to navigate and is free of any technical issues that prevent it from being understood and ranked by search engines. BOOK A CALL WITH ME MY PROCESS GROWTH OPTIMIZATION RESEARCH & AUDIT ONBOARDING & SETUP The scope of work is defined together & setting up tools for Metrics like Google Analytics, Search Console and GMB. BOOK A CALL WITH ME From competitor and keyword research to website audit and planning, this is where the SEO foundation of your business will begin. This is where the implementation of the SEO plans and strategies devised in the research and audit stage will begin. Patience and correct implementation of SEO strategies will boost the growth of your business in the long run SEO CERTIFICATIONS AND TRAININGS SEO Foundations - Linkedin SEO Fundamentals By All White Hat SEO SEO Certified by Hubspot SEO Writing Master Class By Surfer Google SEO Fundamentals - University of California Davis Advanced Content & Social tactics to optimize SEO - UC Davis Introduction to Google SEO - UC Davis Optimizing a Website for Search - UC Davis Google Analytics with Beginners - Google Google Analytics Individual Qualification Google BOOK A CALL WITH ME Increase SEO Traffic with Wordpress Coursera Getting Started in Google Analytics Coursera Semrush for Digital Agencies Certification Technical SEO Exam By Semrush Local SEO Exam By Semrush Semrush SEO Toolkit Exam Optimizing UberSuggest - Coursera How To Perform Local SEO Audits For Multi Location Businesses - Brightlocal How To Master Local Keyword Research Brightlocal Google My Business Management 101 WHAT I DO AS AN SEO SPECIALIST? Execute tests, collect and analyze data and results, and identify trends and insights in order to achieve maximum ROI in paid search campaigns Able to use SEO Tools such as: AHRefs, SEMRush, BrightLocal, GSC, GA, GMB and other SEO tools used in the company. In addition to using free SEO Tools where necessary. Track, report, and analyze website analytics in relation to SEO. Research and analyze competitor advertising links. Optimize copy and landing pages for search engine marketing. Work with the Web development team to ensure SEO best practices are properly implemented on newly developed code. Perform ongoing keyword discovery, expansion, and optimization. Research and implement search engine optimization recommendations.- Recommend changes to website architecture, content, linking and execute on-page SEO strategies for all client's business units: metadata optimization, content optimization, keyword optimization, etc. WHAT I DO AS AN SEO SPECIALIST? Conduct SEO technical audits, make recommendations, and guide the implementation of those recommendations to ensure best practices are maintained. Listing client(s) businesses in Directory Listing Websites for citations. Track, report, and analyze website analytics and KPIs to assess campaign performance. - Emailing, and calling clients about their concerns, and updates on their website's SEO. Managing and optimizing the Google My Business Profile of Client(s) to boost local ranking and relevancy of the business. Routinely analyze the SEO performance of all client's business units and develop strategies to align performance with business objectives. TECHNICAL SEO PORTFOLIO SAMPLE WORK FIXING AHREFS ERRORS BEFORE & AFTER COMPARISON: BEFORE: - AFTER: BOOK A CALL WITH ME TECHNICAL SEO PORTFOLIO SAMPLE WORK FIXING AHREFS ERRORS BEFORE & AFTER COMPARISON: BEFORE: - AFTER: BOOK A CALL WITH ME Why is Website Health Score Important? What do I fix when I'm fixing those errors? The Health score is a metric to determine the degree to which a page, or a website overall, is optimized for SEO. The higher the score the better. I usually use AHRefs and SEMRush to do website health score audit to see the errors that I need to fix in my client's website. Missing H1 and Title Tags Missing Alt Texts for Images Pages that have no Incoming and Outgoing Links Large Image Sizes (They will hinder your site's speed if they're too large!) Redirecting 404 Pages to live pages Canonical Page Issues Low Word Count Long Titles Missing Meta Descriptions Noindexing of some pages - BOOK A CALL WITH ME Configuring Robots.txt Robots.txt instructs crawlers what to crawl, index and what not to index. Adding the sitemap_index.xml to robots.txt file is an important thing to do as It provides details of every page on your website that you want search engines to discover. SITEMAP: BEFORE: AFTER: - BOOK A CALL WITH ME Keyword Research Doing keyword research first before proceeding to draft a content for my client is what I always do. I often use Google Ads Keyword Planner and AHRefs to map my keywords. Click here to see a sample of my keyword research. I CREATE RESULTS Analyzing my client's competitors and drafting SEO Optimized Contents helped my client's website rank from 57th Position for decks and fences keyword to 57th position in the first page of different areas in Canada in just two months! - BOOK A CALL WITH ME Data from Google Search Console: BEFORE (NOV 1, 2020 - MAY 31, 2021) AFTER (JUNE 1, 2021 - NOV 23, 2021) This is one of my clients that is in Event Rental Niche in Canada. Below is the comparison of clicks and impressions before and after I handled their Website and GMB. Data from Google Search Console: This is the graph of my client after I handled their Website and GMB. An Optimized Website and GMB is the perfect combination for generating traffic both from the search results and Google Maps. Ranking Organic Keywords in Search Results This client of mine isn't only just dominating the ranking in Canada anymore but also dominating the rankings in United States! Ranking Organic Keywords in Search Results Optimizing the website, Fixing the errors, Inserting Appropriate Schemas, and Prioritizing User Experience can boost your Website's Ranking! BACKLINKS: I usually do directory listings citations for my client's linkbuilding campaign, especially if they don't have budget for paid linkbuilding. I have experience in using brightlocal for keeping track of my client's directory listings. I also know how to do Web 2.0 backlinking, and profile linkbuilding. CHECK OUT THE SAMPLE OF MY 6 MONTH SEO PLAN FOR MY CLIENT: I PROVIDE SEO PLANS TAILORED TO YOUR WEBSITE'S NEEDS. Having a well-thought SEO Plan for your website helps provide hierarchy of task prioritization, layout how deliverables fit into the overall strategy and offer the team a broad understanding of which area to focus on. Click here to view the document. - WEBSITE DESIGNING: BEFORE: Optimized Page with Clean Design is what I like the most! AFTER: WEBSITE DESIGNING: BEFORE: AFTER: SEO TOOLS THAT I CAN USE: One tool isn't enough. The more, the merrier! AHREFS GOOGLE ADS KEYWORD PLANNER SCREAMING FROG GOOGLE SEARCH CONSOLE GOOGLE SEARCH CONSOLE MOZ SCHEMA.ORG SEMRUSH TOPICAL RELEVANCE GOOGLE MY BUSINESS BRIGHTLOCAL YOAST SEO MICROSOFT CLARITY GOOGLE ANALYTICS- BOOK A CALL WITH ME PAGE SPEED INSIGHTS & GTMETRIX RANKMATH BING WEBMASTER TOOLS GMB CRUSH RECOMMENDATIONS: "Justine is a great SEO Specialist. He's a flexible guy and help our team in terms of SEO Strategy. Highly recommended for clients out there." "Highly recommended SEO Specialist! Very goal-driven and create results. Thank you for sharing your knowledge with the team!" ROZELLE REMEDIO, TECHNICAL SEO SPECIALIST & WEBSITE DEVELOPER CAMILLE MARTIN, SEO SPECIALIST ""Justine went above and beyond, and was extremely helpful! He is very knowledgeable and along with completing the desired task, pointed out some other improvements we could make. We look forward to working with him again!" UPWORK MARK STOLTZ, KNUULA RECOMMENDATIONS: "He has an excellent knowledge and skills when it comes to SEO, as he applies all learnings by executing his on-page SEO strategies, keyword research, geo-tagging, and other white hat SEO tactics." SAMANTHA JASMINE, SOCIAL MEDIA MARKETER, COPYWRITER, & CONTENT CREATOR - BOOK A CALL WITH ME Got Any Questions? Feel free to reach out to me at- You may call me at:- https://www.linkedin.com/in/justinepoblete-seo-specialist-ba/