CS20:
DROPSHIPPING
WHAT IS AMAZON
DROPSHIPPING?
is the process of selling a product without the responsibility
of carrying inventory or shipping the goods. enables you to
launch a new e-commerce business or introduce a new
product line without investing thousands in stock upfront.
You'll have the freedom to test the market, changing the
product selections if they're not performing well without
having to worry about unsold stock languishing in storage.
You'll also be able to jump off retail trends as they happen
without worrying about surplus items once demand cools
off.
2
KEY RULES OF AMAZON TO ALLOW
THEIR MERCHANTS TO DROPSHIP ON
THEIR PLATFORM.
•
BE THE SELLER ON RECORD OF YOUR PRODUCT
•
IDENTIFY YOURSELF AS THE SELLER OF YOUR
PRODUCTS ON ALL PACKING SLIPS AND OTHER
INFORMATION INCLUDED OR PROVIDED A
CONNECTION WITH THEM
•
COMPLY WITH ALL OTHER TERMS OF YOUR
SELLER AGREEMENT AND APPLICABLE AMAZON
POLICIES
3
BENEFITS ENJOYED BY
AMAZON
DROPSHIPPERS
• NO WAREHOUSE COST
• AMAZON SUPPLIERS WILL HOLD THE STOCKS
READY TO SHIP TO CUSTOMERS
• LARGE AUDIENCE TO SELL TO
•
MULTIPLE CATEGORIES TO TARGET
4
PRODUCT OVERVIEW
UNIQUE
TESTED
Only product specifically dedicated
to this niche market
Conducted testing with college
students in the area
FIRST TO MARKET
AUTHENTIC
First beautifully designed product
that's both stylish and functional
Designed with the help and input of
experts in the field
20XX
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PRODUCT BENEFITS
Cool and stylish product
Areas for community connections
Online store and market swap
20XX
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COMPANY
OVERVIEW
20XX
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BUSINESS MODEL
RESEARCH
ABSTRACT
DESIGN
We based our research on
market trends and social
media
We believe people need
more products specifically
dedicated to this niche
market
Minimalist and easy to use
20XX
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MARKET OVERVIEW
$3B
$2B
$1B
•
Opportunity to build
•
Freedom to invent
•
Few competitors
•
Fully inclusive market
•
Selectively inclusive
•
Specifically targeted
•
Total addressable
market
market
•
market
Serviceable available
market
20XX
•
Serviceable
obtainable market
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MARKET COMPARISON
$3B
$2B
$1B
20XX
Opportunity to build + addressable market
Freedom to invent + serviceable market
Few competitors + obtainable market
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OUR COMPETITION
CONTOSO
COMPETITORS
• Our product is priced below that of other
companies on the market
• Company A
Product is more expensive
• Design is simple and easy to use,
compared to the complex designs of the
competitors
• Companies B & C
Product is expensive and inconvenient to
use
• Affordability is the main draw for our
consumers to our product
• Companies D & E
Product is affordable, but inconvenient
to use
20XX
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11
OUR COMPETITION GRAPHIC
CONTOSO
CONVENIENT
A
EXPENSIVE
AFFORDABLE
D
C
E
20XX
INCONVENIENT
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B
12
GROWTH STRATEGY
How we’ll scale in the future
PHASE 1: FEB 20XX
Roll out product to high profile or top-level participants to help establish the
product
PHASE 2: MAY 20XX
Release of the product to the general public and monitor press release and
social media accounts
PHASE 3: OCT 20XX
Gather feedback and adjust product design as necessary
20XX
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TRACTION
Forecasting for success
REVENUE BY YEAR
KEY METRICS
Clients
Orders
Gross
revenue
Net
revenue
$40,000
$30,000
20XX
10
1100
$10,000
$7,000
20XX
20
200
$20,000
$16,000
$20,000
20XX
30
300
$30,000
$25,000
$10,000
20XX
40
400
$40,000
$30,000
$0
20XX
20XX
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20XX
20XX
20XX
14
TWO YEAR ACTION PLAN
Draft blueprints
run focus group
Gather feedback
Feb 20XX
May 20XX
Oct 20XX
20XX
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NOV
DEC
20XX
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
NOV
DEC
20XX
Test design
Launch design
Deliver to client
Feb 20XX
July 20XX
Dec 20XX
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FINANCIALS
Year 1
Year 2
Year 3
Users
50,000
400,000
1,600,000
Sales
500,000
4,000,000
16,000,000
75
80
90
5,625,000
48,000,000
216,000,000
5,625,000
48,000,000
216,000,000
Sales & marketing
5,062,500
38,400,000
151,200,000
70%
Customer service
1,687,500
9,600,000
21,600,000
10%
Product development
562,500
2,400,000
10,800,000
5%
Research
281,250
2,400,000
4,320,000
2%
7,593,750
52,800,000
187,920,000
INCOME
Average price per sale
Revenue @ 15%
Gross profit
EXPENSES
Total expenses
20XX
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MEET THE TEAM
Takuma Hayashi
Mirjam Nilsson
Flora Berggren
Rajesh Santoshi
President
Chief Executive Officer
Chief Operations Officer
VP Marketing
20XX
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MEET THE TEAM
Takuma Hayashi
Mirjam Nilsson
Flora Berggren
Rajesh Santoshi
President
Chief Executive Officer
Chief Operations Officer
VP Marketing
Graham Barnes
Rowan Murphy
Elizabeth Moore
Robin Kline
VP Product
SEO Strategist
Product Designer
Content Developer
20XX
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FUNDING
$12,000
$14,000
Property
Revenue obtained from
property rentals
Angel Investments
Amount obtained through
other investors
$32,000
Cash
Liquid cash we have on hand
$82,000
Shares
Number of shares
converted into USD
20XX
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SUMMARY
At Contoso, we believe in giving 110%. By using our nextgeneration data architecture, we help organizations virtually
manage agile workflows. We thrive because of our market
knowledge and great team behind our product. As our
CEO says, "Efficiencies will come from proactively
transforming how we do business."
20XX
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THANK YOU
Mirjam Nilsson--www.contoso.com