Jervy R. Tabontabon

On and Off Site SEO & Internet Marketing Project Management Client Information: Business Website URL Business Name Address Phone Number Email: Business Email Statement of Work (SOW) Definition of Services Purpose The objective of this document is to define the On-going On-Off Page SEO and Marketing Services that are to be performed by Jervy R.Tabontabon and actions the Client will need to perform during the implementation period. Darwin and Client agree to what services are in scope and duration associated to services Darwin will perform. Project Objectives The Client will outsource On-Going On-Off Page SEO and Marketing Services to Jervy R. Tabontabon. Throughout the period, the Client will be required to provide certain access and information associated with the Client's Social Media Accounts, Website, Domain and Hosting Account. Without Client's input where required there could be delays on project deliverables. *Client's responsibility is to review and approve any ongoing changes/edits in a timely basis. On Page SEO On Page SEO Description* Frequency Website SEO Audit Accessibility Robots.txt HTTP Status Codes XML Sitemap Site Performance Indexability Site Command Page search Brand Penalty Check On-page audit On-Page Ranking Factors URL Structure URL - Duplicated content Content - Thin/Over optimised Information Architecture HTML markup Title tags - H1 Heading - Descriptions - Alt txt Outbound link profile Off-Page Ranking Factors Backlink profile (inbound links) Domain Authority Competitive Analysis Keyword Research Top Competitor Analysis Duplication Analysis Double check all main On Page SEO Factors that will help improve its Quality Score for Google Search Results Rankings. URL Structure, Image Alt Text, Content, Status Code, Status, Title 1, Title 2, Title 1 Length, Title 2 Length, Title 1 Pixel Width, Title 2 Pixel Width, Meta Description 1, Meta Description 1 Length, Meta Description Pixel Width, Meta Keywords 1, Meta Keyword Length, H1-1, H1-2, H1-1 Length, H1-2 Length, Meta Robots, Canonical Link Element 1, Size, Word Count, Text Ratio Level, Inlinks Outlinks, External Outlinks, Hash, Response Time, Last Modified, Redirect URL, Page Authority 1 Month and Must Be Reviewed Every Month 10 Hours a Week *Client's responsibility is to review and approve any ongoing changes/edits in a timely basis. Off Page SEO Internet Marketing Strategies Description* Frequency Local Business Listing Online Registrations and Verifications Darwin will update and maintain the Client’s company information on Google, Yahoo and Bing and Other Top Local Listing Services. 5 Local submissions Weekly - 5hours Authority Directory Submissions 10 Submissions Weekly - 5hours Social Media Marketing Campaigns Creation and Posting Website/Blog/Products/Services Promotion 4x a day on Google+ 4x a day on Facebook 4x a day on Twitter 4x a day on Pinterest 4x a day on Pinterst 4x a day on Linkedin Weekly - 10hours Business Profile Listing 5 Profiles per month to top directories like Yellow Pages, Yelp etc. Weekly - 5hours Lead Generation PR/Blog Post Website/Blog/Products/Services Promotion (Authority Sites) 10 Emails Outreach to Top Influencers to Generate High Quality Backlinks 10 Emails to Promote Website/Blog/Products/Services Target Prospect Clients Weekly – 10 Hours Marketing 2.0 Promotion 1 Slideshare presentation created / distributed Monthly – 5hours RSS Feeds Optimization 5 Feeds Weekly - 5hours Review Website Submission, Image & Video Promotion 5 Submission each Weekly - 5hours *Client's responsibility is to review and approve any ongoing changes/edits in a timely basis. Roles & Responsibilities Analytics & Reporting Description* Frequency Management Reports & Dashboards Darwin Dua will: - Manage Client’s Google Analytics and Google Webmaster Tools setup and integration - Provide Monthly Reporting five (5) days after the beginning of every month for the previous month’s: 1) Visitor and Conversion Tracking 2) Monthly SEO Ranking Reports 3) Monthly Social Media Page Reports 4) Number of qualified leads generated and lead status - Initiate a Monthly Online Strategy Consultation and Meetings. Weekly and Monthly Who Responsibilities Contact Information Jervy R. Tabontabon On and Off Site SEOand Internet Marketing Specialist Manage relationship, Strategy and accountability of responsibilities to ensure client success. Conduct planning meetings and weekly regular scheduled project management updates with CEO/Owner. Provide leadership and accountability of Client’s responsibilities, keep project aligned with Client strategy, governs project risk, ensures continuity of sponsorship, provide assurance, feedback and project decisions when necessary. Conduct planning meetings and weekly regular scheduled project management updates. Represent client decisions and follow up on client tasks. -- I am Jervy R. Tabontabon On and Off Site SEO and Internet Marketing Project Manager has responsibility for service quality and deliverables supplied for my Valued Clients. The PM and Website CEO/Owner will collaborate to achieve the following: Overall commitment of Jervy R. Tabontabon resources to the success of the project assisting with detailed planning, scheduling and execution of project activities within the overall plan Quality assurance for Statement of Work *Client's responsibility is to review and approve any ongoing changes/edits in a timely basis.