Recent PR engagements
James P. Perez
Selected Public Relations Engagements
The N#%&*r/N#%ga Project: Developing and implementing marketing and public relations/media relations strategy for the multi-media art show The N#%&*r/N#%ga Project. The project looks at the evolution of the N-word from the perspective of individuals across all spectrums of race, religion and sexual orientation, who are a generation or two removed from the Civil Rights Movement. Conceived and produced by Yeefah Thurman, the show is scheduled to open September 2020 in Evanston, Ill
Brigel Enterprises: Developing and implementing marketing, public relations/media relations and social media strategies for the Chicago-based health and wellness company. Building and launching two websites to build web presence and for lead generation to generate sales on ecommerce platforms including Amazon, Amazon Kindle and Facebook Marketplace.
Mr. Quality Service: Developing and implementing marketing, public relations/media relations, social media and lead generation strategies for heating and cooling company.
Ground Control Marketing: Develop marketing and digital public relations strategy for Arizona marketing company that is opening a Chicago office.
Dr. James Dentley: Handled media relations for 2018 Inspired, a business accelerator.
Vision Worldwide Consultants: Develop and implement digital public relations strategies for clients in the unmanaged financial tech and e-commerce industries.
Big Frontier Communications: Pitched and landed stories for clients in verticals such as cyber security, software development, and consumer technology.
Mixed Martial Arts Sport Federation: Developed and implemented media relations, public relations and social media strategy for amateur mixed martial arts federation. Managed social media accounts, targeting influencers in MMA and UFC online communities to build and develop database of fans. Landed stories in The Chicago Sun Times and other local newspapers.
Horwitz, Richardson & Baker: Handled media relations for lead law firm in Burr Oak Cemetery case. Pitched stories resulting in interviews with lead attorney on WVON, Vocalo and an article in the Daily Law Bulletin.
You Took Away My Flag: Developed and implemented traditional and digital marketing and public relations/media relations strategy for musical that ran at Chicago’s Strawdog Theatre. Marketing plan resulted in all performances selling out. Media pitches resulted in stories with WGN Channel 9 News at Noon; NPR’s World View; Vocalo Public Radio; Daily Law Bulletin; ABA Journal; Chicago Reader; and community and ethnic newspapers in Chicago and the surrounding suburbs.
Lillo’s Topo Gigio Lombard: Developed and implemented traditional and digital marketing and public relations/media relations strategy for high-end Italian cuisine restaurant. Grand opening saw a standing room only crowd of 1,000 people. Pitched Christmas holiday event, resulting in segment airing on NBC Channel 5, and photo spreads in area papers.
Chicago Chapter of the National Multiple Sclerosis Society: Developed and implemented traditional and digital marketing and public relations/media relations strategy for the Annual Skydive for MS fundraisers. Media pitches resulted in a segment on the WGN TV news and coverage in newspapers including The Chicago Sun Times; Elgin Courier; and Aurora Beacon News.
12th Annual National Asthma Screening Program: Developed media lists and pitched stories in the Atlanta Metro area. Results include articles in The Atlanta Journal Constitution; The Douglas Neighbor; and a three-minute segment on WSB-AM Radio.
Virtual Relaxation Systems: Landed article about the company’s flagship product on A1 in The Chicago Tribune.
Elliot Richardson For Congress: Served as media advisor to first-time candidate running in the 10th congressional district of Illinois primary.
2007 Chicago International Film Festival Black Perspectives: Secured appearance by Robin Robinson on the Roland Martin radio show to discuss Jeffrey Wright’s Lifetime Achievement Award awarded at the event.
WORKSHOPS AND PRESENTATIONS
Society of Professional Journalists Regional Conferences / Spring 2002
National Association of American Indian Journalists / July 2001
National Association of Hispanic Journalists / July 2000
Unity, Journalists of Color / July 1999
Asian-American Journalists Association / August 1998