Izan Mehdi
$5/hr
SEO Executive | On-Page, Technical Audit, and Keyword Research Expert
- Reply rate:
- -
- Availability:
- Hourly ($/hour)
- Age:
- 24 years old
- Location:
- Islamabad, Punjab, Pakistan
- Experience:
- 1 year
SEO Audit
SEO Audit & Competitor Analysis Of
QuellxCode:
Website: https://quellxcode.com/
QuellxCode's SEO Content Template:
https://docs.google.com/document/d/1AiDo_AtQwTQrP7Lq6hURjMvV6gk1Lfg7LAgpuo-mImE/edit?tab=t.0
Commencement Date: December 18, 2024.
Prepared By: Izan.
Executive Summary:
This SEO evaluation highlights several on-page issues, including the improper use of H1 tags,
poor meta titles and descriptions, missing alt tags, and inadequate accessibility features.
Technical SEO challenges such as slow page load speeds, excessive network payloads, and
missing canonical tags are also addressed. A Competitor Analysis was also conducted to
observe the site’s current ranking across key industry keywords.
SEO Audit Report:
On-Page SEO(Meta tags and Web accessibility):
Home Page (https://quellxcode.com/):
Multiple H1 tags.
Suggestion: Use only 1 per page. Also, don’t use H1 tag at the bottom of
the page at least.
5 images in the are blurry and with unclear relevance.
Suggestions: Use only relevant and high-quality images that showcase our
project’s workflows.
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Technical SEO(Page Speed):
Slow LCP and FCP on both PC and Mobile versions.
Arrow Down Button lacks naming:
Suggestion: aria-label=”Click to scroll down”
Images do not have explicit height and width.
Suggestions: Set those attributes in HTML rather than CSS.
Some images and logos are below the field like “Our Plans” logos.
Suggestions: Use lazy-loading for those images.
On-Page SEO:
About Page (https://quellxcode.com/about):
Title tag too short and generic.
Suggestions: “About QuellxCode | Leading Digital Marketing Agency in
Pakistan”
Meta description needs improvement.
Suggestions: “QuellxCode offers expert Web Design, Development, App
Development, SEO, and Digital Marketing services in Islamabad, helping
businesses grow online.”
Multiple H1(10) tags.
Suggestions: Use one H1 tag, and incorporate the rest of the headings in
H2s and H3s etc.
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Technical SEO:
Some logos do not have explicit height and width.
Suggestions: Set those attributes in HTML rather than CSS.
Slow LCP and FCP on Mobile versions, SpeedIndex on both.
Suggestions: Check Pagespeed Insights and GTMetrix for in-depth issues.
Our Work Page (https://quellxcode.com/casestudy):
Multiply H1 tags.
Suggestions: Wrap “The stories that describe how we ship successful
products” in an H1.
Missing alt tags for Projects pictures.
Suggestions: Write alt for all the projects pictures like alt=”Project
QubeLabs”, alt=”Project Aviation Training Hub” etc.
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Technical SEO:
Slow LCP and FCP on Mobile versions.
Excessive network payloads (LCP issue).
Suggestions: Make use of image compressing, lazy-loading for images for
below-the-fold images,and use CDNs.
Images do not have explicit height and width.
Suggestions: Set those attributes in HTML rather than CSS.
On-Page SEO:
Career Page (https://quellxcode.com/career):
Too short title tag:
Suggestions: “Careers - Join Our Digital Marketing & Tech Team |
QuellxCode”
Generic and lame meta description.
Suggestions: “Explore exciting career opportunities at QuellxCode. Join our
team of web design, development, SEO, and digital marketing experts in
Islamabad.”
Multiple H1(4) tags.
Suggestions: Use one H1 tag, and incorporate the rest of the headings in
H2s and H3s etc.
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Technical SEO:
Slow LCP for mobile version according to PageSpeed, but its passable
according to GT Matrix.
On-Page SEO:
Contact Us Page (https://quellxcode.com/contact-us):
Meta Description needs improvement.
Suggestions: “Reach out to QuellxCode for expert web design, SEO, app
development, and digital marketing services. Let’s grow your business
together.”
Multiply H1(2) tags.
Suggestions: Either wrap “QuellxCode Pvt Ltd” or “Go ahead. Say hello.” in
an H1.
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Technical SEO:
Poor LCP(11s) on mobile version.
Suggestions: Check Pagespeed Insights and GTMetrix for in-depth issues.
Services Pages:
Web Development Company in Islamabad, Pakistan Page
(https://quellxcode.com/web-development-company-in-islamabad):
Title tag minor improvement(End it with the Brand Name).
Suggestion: “Web Development Company in Islamabad, Pakistan |
Quellxcode”
Meta Description needs to be more professional(Avoid saying “We are the
best”).
Suggestion: “QuellxCode is a leading web development company in
Islamabad, Pakistan, offering expert website development services to
clients worldwide.”
Multiple H1(10) tags.
Suggestions: Use one H1 tag, and incorporate the rest of the headings in
H2s and H3s etc.
Missing alt tags for some images(Projects Slides).
Suggestions: Write alt for all the projects pictures like alt=”Bolan”,
alt=”RoadStoves”, alt=”Efund” etc.
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Mobile Application Development Page:
(https://quellxcode.com/mobile-application-development-in-islamabad)
Title tag minor improvement(End it with the Brand Name).
Suggestion: “Mobile Application development in Islamabad ,Pakistan |
Quellxcode”
Meta description needs improvement.
Suggestions: “QuellxCode specializes in mobile app development in
Islamabad, delivering tailored iOS and Android solutions.”
Multiple H1(3) tags.
Suggestions: Use one H1 tag, and incorporate the rest of the headings in
H2s and H3s etc.
Missing alt tags for some images(Projects Slides).
Suggestions: Write alt for all the projects pictures like alt=”Bolan”,
alt=”RoadStoves”, alt=”Efund” etc.
UI/UX Design Page (https://quellxcode.com/ux-ui-designing):
Poor title tag.
Suggestions: “UI/UX Design Services - Expert Web & App Design |
QuellxCode”
Meta Description needs improvement.
Suggestions: “QuellxCode specializes in top-tier UX and UI design services
in Islamabad and across Pakistan, delivered by our expert team for
exceptional user experiences.”
Multiple H1(4) tags.
Suggestions: Use one H1 tag, and incorporate the rest of the headings in
H2s and H3s etc.
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Branding Page (https://quellxcode.com/advertising-branding):
Title Tag needs improvement.
Suggestions: “Expert Branding Services in Islamabad, Pakistan |
QuellxCode”
Multiple H1(3) tags.
Suggestions: Use one H1 tag, and incorporate the rest of the headings in
H2s and H3s etc.
SEO Services Page:
(https://quellxcode.com/seo-company-in-islamabad):
Title tags needs improvement(End it with the Company Name).
Suggestions: “SEO Services in Islamabad, Pakistan | QuellxCode”
Meta description needs to be polished.
Suggestions: “QuellxCode offers expert SEO analytics and marketing
services in Islamabad, using data-driven strategies to optimize
performance and drive measurable results.”
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Discovery Workshop Page:
(https://quellxcode.com/methodology/discovery-process)
Missing canonical tag.
Meta title needs improvement.
Suggestions: “Discovery Workshop - Transforming Business Ideas |
QuellxCode”
Meta description too short and generic.
Suggestions: “Discover tailored solutions at QuellxCode's Discovery
Workshop. We transform business ideas into innovative web and app
development strategies with expert execution.”
Multiple H1(5)
Suggestions: Use one H1 and make use of H2s and H3s for the rest.
Missing alt for the client-team image in the middle of the page.
Suggestions: “An image showcasing the cycle of collaboration between the
client and our team”
Missing alt tag for Whatsapp logo.
Suggestion: alt=”Whatsapp contact option”.
Project Execution Page:
(https://quellxcode.com/methodology/project-execution)
Missing canonical tag.
Suggestions for Meta title: “Project Execution Process - Efficient Solutions
for Every Project | QuellxCode”
Missing meta description
Suggestions: “Explore QuellxCode's tailored project execution process.
Whether it's Waterfall or Agile Scrum, we ensure successful project delivery
with customer-centric models.”
Multiple H1 headings(6)
Suggestions: Use one H1 per page.
Dedicated Teams Page:
(https://quellxcode.com/methodology/dedicated-teams)
Missing canonical tag.
Meta title too short of main keywords.
Suggestions: “Dedicated Engagement Model - Build Your Custom
Development Team | QuellxCode”
Meta description definitely needs improvement.
Suggestions: “QuellxCode's Dedicated Engagement Model allows you to
build a custom development team, ensuring greater control, and timely
project delivery with expert insights.”
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Project Review Page:
(https://quellxcode.com/methodology/project-review)
Missing canonical tag.
Meta title too short of main keywords.
Suggestions: “Proactive Measures for Efficient Project Delivery |
QuellxCode”
Meta description.
Suggestions: “QuellxCode ensures efficient project delivery through
proactive measures, periodic reviews, and tailored development strategies
to meet your goals.”
Missing alt tag for Whatsapp logo:
Suggestion: alt=”Whatsapp contact option”.
Suggestions: “QuellxCode make sure
Advanced SEO technical issues:
Pages to be removed(404 orphan pages):
1) https://quellxcode.com/casestudy/nerdpaperp
2) https://quellxcode.com/casestudy/exposeven-typo
3) https://quellxcode.com/casestudy/exposeven
Since these waste our crawl budget, the only viable option is to remove
them from the sitemap using a text editor(preferable) or set up a 301
redirect if they have any link equity.
Duplicate Links:
Project Consultation Page (https://quellxcode.com/contact-us):
Contact us Page (https://quellxcode.com/contact-us)
Game Development Page (https://quellxcode.com/contact-us)
Hire Dedicated Developers Page (https://quellxcode.com/contact-us)
Internet Of Things Page (https://quellxcode.com/contact-us)
Suggestions: Remove the duplicate links until they are developed,
otherwise it would lead to user frustration.
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Competitor Analysis Report:
Keyword: “Digital marketing agency in islamabad”
Quellxcode ranks at: 17(2rd SERPs page).
Top 5 competitors:
● CyberX Studio(https://cyberxstudio.com/).
● SoftCrust(https://softcrust.info/).
● Clickmasters(https://clickmasters.pk/).
● Digicrawl(https://thedigicrawl.com/).
● Digital Firm(https://www.digitalfirm.pk/).
Keyword: “Digital marketing agency islamabad”
Quellxcode ranks at: 21(3rd SERPs page).
Top 5 competitors:
● CyberX Studio(https://cyberxstudio.com/).
● SoftCrust(https://softcrust.info/).
● Digitalfirm.pk(https://www.digitalfirm.pk/).
● Clickmasters.pk(https://clickmasters.pk/).
● Tknack Digital Marketing Agency(https://tknack.com/).
Keyword: “Online marketing agency islamabad”
Quellxcode ranks at: 15(3rd SERPs page).
Top 5 competitors:
● CyberX Studio(https://cyberxstudio.com/).
● SoftCrust(https://softcrust.info/).
● Tknack Digital Marketing Agency(https://tknack.com/).
● Digital Firm(https://www.digitalfirm.pk/).
● Digicrawl(https://thedigicrawl.com/).
Keyword: “SEO services Islamabad”
Quellxcode ranks at: 26(3rd SERPs page).
Top 5 competitors:
● SEO Islamabad(https://www.seoisb.com/).
● Digicrawl(https://thedigicrawl.com/).
● SEO Guru(https://seoguru.com.pk/).
● Muzammil Malik(https://muzammilmalik.com/).
● Digitally Up(https://digitallyup.com/).
Keyword: “Web Design Company in Islamabad”
Quellxcode ranks at: 17(2rd SERPs page).
Top 5 competitors:
● Web Design Islamabad(https://webdesignislamabad.com.pk/).
● Cyber Vision(https://cybervision.com.pk/web-development/).
● Web Design Islamabad(https://webdesignislamabad.com/).
● United Sol(https://www.unitedsol.net/).
● All Tech360(https://alltech360.com/).
Keyword: “Social media marketing agency islamabad”
Quellxcode ranks at: 10(2rd SERPs page).
Top 5 competitors:
● Tknack Digital Marketing Agency(https://tknack.com/).
● CyberX Studio(https://cyberxstudio.com/).
● SoftCrust(https://softcrust.info/).
● HYM
Global(https://hymglobal.com/digital-marketing-agency-in-islama
bad/).
● Digital Firm(https://www.digitalfirm.pk/).
Top QxC Competitors to focus on:
1)CyberX Studio. (Monthly Traffic: 1.3K)(Host blogs)
2)SoftCrust. (Monthly Traffic: 935)(Host blogs)
3)Clickmasters. (Monthly Traffic: 5.4K)
4)Digital Firm. (Monthly Traffic: 3.1K)
5)Tknack Digital Marketing Agency. (Monthly Traffic:
933)(Host blogs)
6)Digicrawl. (Monthly Traffic: 8.9K)(Host blogs)
For comparison, monthly traffic of QuellxCode:
699(November).
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