Ivy A. Urbanozo

THE EDGE OF COMPACT TECHNOLOGY MEASURED IN THE LATEST SPECS Recetly,everybody has been clamoring about the latest gadgets and upgrades with the likes of Iphones,Macs ,Androids and even Windows. There were also comebacks of oldies but goodies gaming consoles and Japanese 90's craze Tamaguchis. Now little guys may be small and compact but they sure bring us to a different world.In reality,we all have to admit that the people who purchase more upgrades are the less techie ones,why?here's what I found out from a personal survey I conducted.People from all walks of life love to move on and go forward as not to be left out.There is quite a hefty number of people who constantly relly on aquired "advancements" rather than personal growth.Rather an offensive description we all don't want to admit at first but later on as we thing about it we can say "yeah that's me". See? The relevance of our personal life is comparative to these "spes" we thrive on. We are drawn to these compact small- sized gadgets with a much greater specifications or characteristic because we feel like we are one with them.It may sound crazy but deep in side, unconsiously ;we tell ourselves this lates Iphone 7 represents me being compact and sleek IP67 certified - dust and - Water resistant up to 1 meter and 30 minutes, - Siri natural language commands and dictation- iCloud cloud service- MP3/WAV/AAX+/AIFF/Apple Lossless playerMP4/H.264 player- Audio/video/photo editor- Document editor, Dual 12 MP, (28mm, f/1.8, OIS & 56mm, f/2.8), phase detection autofocus, 2x optical zoom, quad-LED (dual tone) flash,and so on. People now are not just buying just for the sake of buying ,studies show that we are an era of intelligent consumers now. We want value for money or a valid reason for upgrades.Most people now are saying they liked the Iphone 6 more than the Iphone 7 released in September 2016. Now just after a few months into 2017 here we have now the Samsung Galaxy S8 bragging its sensors with its Iris scanner, fingerprint (rear-mounted), accelerometer, gyro, proximity, compass, barometer, heart rate, SpO2 MessagingSMS(threaded view), MMS, Email, Push Mail, IM ,Browser HTML5- Samsung DeX (desktop experience support)- Fast battery charging- Qi/PMA wireless charging (market dependent)ANT+ support- S-Voice natural language commands and dictation MP4/DivX/XviD/H.265 playerMP3/WAV/eAAC+/FLAC player- Photo/video editor- Document editor...Though we can see few similarities here people are talking about meticulously scrutinizing every detail of each brand and product as too where we get more value for our hard earned dough. Hearing feedbacks left and right I was amazed how "non-techie" people sound as better as the ones who eat,drink and breathe technology. A typical housewife or 13 year old teenager can actually be as well versed in these terminologies there were even some younger kids who can explain how selfies are much better looking with a certain camera app(application). Our need to cope up with our kids these days unconsiously drives us towards advancement in understanding technoloy at it's verge. Unlike before we just buy things because the attractive advertisements of certain popular celebrities makes us feel we can relate to them or that their tag lines touched our hearts and for some,ego.Now before we welcome the Windows 10 creative updates wherein you can experience picture in picture capabilities similar to the Mac OS introduced in 2016,VR or virtual reality features and the return of MS paint wherein you can draw in 3Dimensional or 3D using a stylus pen and share it in social media or upload it through email, these advancements does just don't send us rushing to get our credit cards and go buy it.We look up first some blog posts or read some reviews and get as many feedbacks as possible.Only a few jump it for trendsetting or because we have some extra to spend.Wise consumers recently study which suit our style.Like if smooth and real-life selfies arre our game then we stay with our Iphone 7's 12 MP two-tone flash and 2x optical zoom that makes from camera pictures more realistic. But if detailed angles are our niches then we might want to check out the Samsung Galaxy S8's Primary12 MP, f/1.7, 26mm, phase detection autofocus, OIS, LED flashFeatures 1/2.5" sensor size, 1.4 µm pixel size, geo-tagging, simultaneous 4K video and 9MP image recording, touch focus, face/smile detection, Auto HDR, panoramaVideo 2160p@30fps, 1080p@60fps, HDR, dual-video rec.,Secondary 8 MP, f/1.7, autofocus, 1440p@30fps, dual video call, Auto HDR which makes pictures brighter ,focuses on a certain angle and takes more details in your selfie background like light bulbs are not merged in the brightness of the lighting effects plus you get an instant filter even if you don't have a beauty cam app. Compact no longer means small but technology makes it mean value.Why? because we cannot be literal all the time when it comes to gadgets we focus more on what a 5"5 inch smartphone can offer rather than a smaller basic one that just doesn't make us feel any better than our homephones. These advancements give us identity and individuality to catch up and stand out. We don't just buy because we can afford it ,we are the wise consumers who make sure we learn something,we got the best value for our money and we are not left out feel that we are moving forward.