Israel Oreri

■ Portfolio Draft – Israel Oreri ■ 1. Fashion Product Description (Copywriting) Product: Men’s Cashmere Agbada (African Native Attire) ■ Before: “Agbada made with cashmere fabric. Available in black and white. Comfortable and durable.” ■ After: “Step into timeless elegance with our premium Cashmere Agbada — where African heritage meets modern luxury. Handcrafted with the softest cashmere, this attire combines regal design with unmatched comfort. Perfect for weddings, celebrations, and special occasions, it’s more than clothing — it’s a statement of pride and prestige.” ■ 2. Brand Storytelling (Branding) For a Faith-Based Clothing Brand “At [Brand Name], we believe faith should be lived boldly — even in the way you dress. Our polos and sweatshirts are designed with meaningful, faith-inspired messages that remind you of who you are and what you stand for. Each piece is made for comfort, confidence, and conversation, allowing you to wear your values with pride and share your light with the world.” ■ 3. Blog Content Sample (Content Writing) Title: Why African Fashion is Going Global “From the runways of Lagos to the streets of London, African fashion is stepping boldly onto the global stage. Rich fabrics, intricate designs, and cultural storytelling are transforming how the world sees style. Beyond beauty, African fashion carries heritage — each stitch, color, and motif tells a story of identity and resilience. Global brands are now embracing this wave, proving that fashion isn’t just about trends; it’s about culture, connection, and pride.” ■ 4. Ad Copy Example (Copywriting) Campaign: African Native Attire Supply Tagline: “Authenticity Woven in Cashmere.” “From Nigeria to the world — discover premium African native attire crafted with fine cashmere fabric. Designed for elegance, built for comfort, and delivered to your doorstep. Let your brand or store stand out with fashion that carries culture.”