Israel Mamah

Unifying Africa’s AgroEconomy Through Tech Team & Vision • Founded by a mission-driven team passionate about food access & Protecting people • Mission: To unify Africa's agro-economy to one mobile app • Vision: To become the largest producer and distributor of food worldwide BY GROCERIES, WE MEAN: PROCESSED; Spices, pasta, beverages, tea, pastries etc. BY GROCERIES, WE MEAN: FRESH/UNPROCESSED; Tubers, fruits & vegetables, grains, poultry etc. Problem Africa's grocery supply chain is deeply fragmented. Over 80% of groceries are bought offline via informal markets. Perishable goods frequently spoil due to poor logistics and storage. Farmers, processors, and bulk buyers lack a dependable digital trade infrastructure Solution • 100Farm is a tech-powered grocery infrastructure platform: • Direct-to-Consumer online grocery delivery • B2B supply chain for restaurants, schools, hotels, caterers and any other business • Future-ready cold storage hubs to reduce spoilage • A scalable, unified digital platform for food purchase Business Model Direct-to-Consumer(D2C) • Grocery sales via WhatsApp & business line • Revenue from product markup, delivery fees, subscriptions B2B Bulk Supply: • Serve bulk buyers with custom pricing & subscriptions • Revenue from bulk sales, margin retention Cold Storage (Future): • Micro hubs for vendor storage • Revenue via rental/storage fees Traction Revenue: ₦600,000+ ($377+) since December 2024 official launch Customers: 6+ (individual and bulk buyers) Platforms: WhatsApp Shop + Business line Instagram: More than 37 followers with some videos hitting above 1k likes Market Opportunity • • Africa's grocery retail: $400B+ annually. • • Nigeria alone: $30B+ market, mostly offline. • • E-commerce adoption: Growing 15–20% annually. • Target: Urban households (Individuals & families) + businesses. Scaling Plan • Deepen reach in Nigerian cities • Launch mobile/web app to replace WhatsApponly model • Deploy micro cold storage hubs • Expand fleet and logistics capability • Expand to Africa Let’s build the future of grocery together!